
Bringing you news, insights, interviews, and all things #EventTech from the digital experience wing of Shelton Fleming (@SFA_Social). Instagram: @SF_xLab
London
Joined October 2019
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Congrats to @ninetyone_uk on their successful floatation!
We were very excited to be part of this project: internal brand launch, digitally connecting Hong Kong, Cape Town, Johannesburg, London, and New York. A truly great example of a hybrid (localised, connected) event.
SF | xLab retweeted
It's very humbling to be amongst such inspirational women, thank you Naomi Nash (née Watts) for including me in this list that celebrates some truly amazing women in tech!
#internationalwomensday #diversityandinclusion #inspirationalwomen #womenintech
linkedin.com/posts/naomi-wat…
SF | xLab retweeted
MAY 2020 UK TOUR !! 🚀
We’re bringing the groundbreaking 3D holographic technologies from @Holotronica who, alongside @deepvisual , will present an epic Out Of Body Experience!
Tour Tickets: seetickets.com/tour/the-orb
Album Pre-order: Orb.lnk.to/AOTRF
Big Data needs a hypothesis, Small Data allows #EventProfs to use their experience and intuition to take action.
Should have called it "Data and the Smaller Picture" really!
We still have much to learn from #DigitalMarketing.
Graham Smith on 'Data and the bigger picture...' at #DataAndDining event organized by @EX_Analytics. If you did not get a chance to attend - get in touch with us to learn what's #smalldata all about!
We have distinct separate brain systems for processing emotional and rational information. This is why experience will always be a cornerstone of events.
Really interesting presentation from Pat of Capuchin on conscious monds, emotion v reason, data and more
#DataAndDining
SF | xLab retweeted
Today we're all about #datamining at #livevents. Thank you @EX_Analytics for inviting us to the great #DataAndDining event! Pic: our own Graham Smith interviewing Rob Murdoch from Exposure Analytics.
SF | xLab retweeted
Great tips from Graham Smith @SFA_Social @SF_xLab #DataAndDining #EventProfs #EventTech – at London, England
We've all heard of Glass Ceilings. For #InternationalWomensDay I want to draw your attention to something equally problematic; the Glass Cliff, where through various means women are put in charge of companies headed for a fall, then used as a bad example.
freakonomics.com/podcast/gla…
Graham Smith on 'Data and the bigger picture...' at #DataAndDining event organized by @EX_Analytics. If you did not get a chance to attend - get in touch with us to learn what's #smalldata all about!
Today we're all about #datamining at #livevents. Thank you @EX_Analytics for inviting us to the great #DataAndDining event! Pic: our own Graham Smith interviewing Rob Murdoch from Exposure Analytics.
China's ambition to rule by data marches on: this app dictates whether you should or should allowed in certain public places and immediately informs the police if you are suspected of Coronavirus.
Invasion of personal liberties or for the greater good?
nytimes.com/2020/03/01/busin…
SF | xLab retweeted
A great first day of @IntlConfex check out our highlights video shot by @AmmpMedia #discoverconfex #eventprofs #events #eventnews #confex2020 #eventblog #etl20 #etawards20 #SEAwards20
Outstanding to meet you guys. Blown away by how you're breaking down the walls of tech like the OG trailblazers of the 80s and 90s.
Thnx for showing us your stuff.
Would love to collab on something in the future.
P.s. Rewatched Hackers this evening!
#HackThePlanet
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We really are on the cusp of the experience economy.
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Breaking news: #MWC2020 has been officially cancelled.
Confirmed in a statement by GSMA. bit.ly/2Slg6qj
Such a shame for the tech and events industry as a whole. Thousands of hours go in behind the scenes to create exhibitions and make events happen.
#MWC #Events
Shoutout in particular to the design team and PMs at Shelton Fleming @SFA_Social, who created some really eye catching stands this year which now won't be built.
We'll be back for #MWC2021 representing our clients with twice the vigour!
Imagine an exhibition booth with 1 screen where all your different products are just a step to the right.
Imagine having 4 opportunities to hook a delegate strolling by with different messaging/imagery.
#exhibitions #eventprofs #eventtech
Misapplied Sciences is demonstrating its #ParallelReality tech at @delta’s #CES2020 booth this week. Will launch for first time ever at Detroit airport this summer #paxEx #CES @MisAppSci
SF | xLab retweeted
a masterclass in wasteful packaging 😬 @BayerUS














