REBRANDING 🎉 Management consultancy generating sustainable value and competitive advantage through best-in-class professional services 🌍 #SCUKglobal
Africa | Europe | Asia
Joined June 2019
- Tweets2.6K
- Following390
- Followers403
- Likes11.4K
77,000 federal employees walk out of the US Gov 🇺🇸 accepting redundancy rather than even suggesting they did their job❔
Surreal, but demonstrative of one western crisis > #NationalWorkforce
We thought 🇬🇧 was dysfunctional.
Done by ‘DOGE Master’ @elonmusk
#OrgDevelopment #NGOs
17
@SigmaStUK & @SCUKglobal recently finished a season of #MediaAnalysis on #ToxicMasculinity 📰
This underpins a first-of-its-kind high impact education programme for youth amid social crises in Britain 🇬🇧 #SCUKglobal
@TMobileArena 🇺🇸 please invest in major soundproofing, it sounds like WW2 at this press conference 🚁#MediaEngagement #EventManagement ✈️
Disruptive noises impact flow/quality/clarity/final content #Communication
WOW! #ManagementConsultants sued for making organisation successful 💊
Unbelievable @McKinsey 🌍
What a joke @TheJusticeDept 🇺🇸
Naturally, we do not question or reform one of the most indisputably corrupt industries in history💰#BigPharma #CountryGDP #ProfessionalServices
DONE 📰🗞️ #MediaAnalysis 🇬🇧
Outstanding delivery on a key research project that underpins our social impact @SigmaStUK @AlSaidDaniel 🤓
#SigmaStUK
#StratCommsUK
#ToxicMasculinity
When publications promote polyamory and then attack highly influential figures like Dr @hubermanlab for said lifestyle:
Observe an agenda #HealthEquity⚕️ #MainstreamMedia 🇺🇸
‘Cancel culture’ in action 📰
Many are concerned that pro fighter @iangarryMMA was [clearly] “reading lines” in a SM post.
Why is this an issue/interesting?
It’s what professionals do (i.e):
> President
> Leader, journalist, solicitor
> Pro communicators/brand savvy folk
#MMA #PRlife #BrandManagement #PR
In the last week…
USADA loses high value 7yr partnership @UFC comprising 25-30% of its revenue.
@usantidoping issues a “material misrepresentation” of athletes feat @TheNotoriousMMA #Legal
“This statement couldn’t have been further from the truth,” said Hunter Campbell #MMA
“This is our 9/11…” 🇮🇱
Interesting, when considered from a #PublicRelations standpoint.
The provocation of emotional responses from each audience is at often the core of great #strategic #communication campaigns 📰
Ref ‘Changing Room Confessions’ campaign @Tampax 🩸
This is a good example of how impactful the ‘human aspect’ can be in #marketing #MarComms
HUMOUR ✅
RELATABILITY ✅
PROVOCATION ✅
Do you understand this angle?
If #PublicRelations is concerned with reputation management… rather than a group of activities delivered under the banner of… then internet and/or digital channels are not the only abode for engagement #Unplug 🔌
Canada’s legal #cannabis market is a strong definition of ‘incompetence’ - notably ref its failure in the #management #leadership of said industry and commercial dev. 🇨🇦
Cannabis was a key socioeconomic opportunity of multiple dimensions - alas, now lost #QualityOfLife ⏬
That was a notable career-opportunity; how long did you have to prepare @LucyWilliamson..? 😳
That was not good #journalism
Even a layperson can tell that you’re a bad match-up, still, one should always ‘make the most of it’ 🤦🏻♂️
Potentially sabotage #AndrewTate
Now this is dynamic #stakeholder #engagement‼️
Anxiety for the right reason #Business #EntrepreneurLife is very useful 🤓
FEAR or STRESS = CARE 💼
Embrace anxiety and the positivity that is to be found through it.
People who don’t CARE typically FAIL and know little of what’s important to them #Management #Consultancy
When designing or selecting fonts make it legible. What does this say:
Forked…? #BrandCreation #BrandManagement
For #Copywriters and #Editors 🤓
The pen will REMAIN mightier than the sword by employing correct grammar.
Can you name the most ‘outrageous’ grammar issue you come across @franwritescopy @Copywriting_Dad @MrEditorial @FirinnGuBrath…? 🤓
1
2
48
When the PR firm’s prep is so bad you keep Speaking Points ‘on-hand’ 👀
#LauraKuenssberg #BBClaurak #PublicRelations
