Extracting the value from customer data for marketing performance across-channels @SocialCodeInc

NYC
Joined October 2012
#Retailers, need some Q4 love? Chinese Americans LOVE luxury brands and buy on Singles Day. #Dealmoon has 6M of these shoppers. xitter.cf/RTouchPoints/status/79…
#SinglesDay 2015 - over 10 million visitors utilized @Dealmoon resulting in brands generating over $1 million in sales!
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Brand Competition retweeted
Theres politics involved in everything.
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Offer #content first, then offer a way to stay in touch. #newsletter #marketing
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Publish in all the places your consumers read. #advertising #social
100 expert insights on making customers loyal in modern times -> bit.ly/1hUQxGe
#Tips : Think about how you will connect with your customer on their terms? #marketing
How much time do you spend identifying the kinds of reactions you hope to get with the #content?
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#Mobile #communications means reaching consumers during majority of their time awake.
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People are much more likely to share good #content than #ad messages or #PR messages
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Tell stories about people just like the listener so they can see that they belong. #PR
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A luxury once enjoyed becomes a necessity.
Let clients know how you can accomplishing your mission together #social #media
[FACT]Without a #content strategy your readers get annoyed by your #communications. #ContentTips
Baby boomers 1946-1964 support brands because it fits with their personal identity. #marketing
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#Communications on a tactical level become relevant and targeted with segmentation #marketing
Recognize what motivates people to buy your product. #bigdata #marketing
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Are you a friend, authority, performer of changemaker for your clients? #blogging
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Own your #online space and allow consumers to #interact there. Dont give full control. #smm
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Acquaintance: a person whom we know well enough to borrow from, but not well enough to lend to.