Musician & podcast host | Musically exploring the rock, blues, and funk influences of my youth. https://xitter.cf/t.co/kZ8Aw34JZZ
Querétaro Querétaro
Joined January 2009
- Tweets5.6K
- Following1.1K
- Followers1.3K
- Likes4.7K
This week I revisit a past edition of Liner Notes and I believe the topic is still relevant. The core theme is building content first and audience second. You can read all about it in this "rewind" edition of Liner Notes.
robonzo.substack.com/p/build…
In 2017, I published a blog post asking, “Is indie radio still relevant?” It was a terrible post. But I looked into the question anew with some actual research. My thoughts, and observations are in the latest episode of the Unstarving Musician.
unstarvingmusician.com/is-in…
The question of radio, specifically indie radio, has arguably become more relevant. This week I visit this question, discuss the indie radio ecosystem, where the royalty money is, the playlist-to-radio pipeline, and more.
unstarvingmusician.com/is-in…
Who’s actually listening to radio in 2025 and 2026? Apparently it's still not dead.
unstarvingmusician.com/is-in…
Robonzo (Roberto R Hernandez) retweeted
"𝖦𝗈𝗅𝖽𝖾𝗇 𝖲𝗅𝗎𝗆𝖻𝖾𝗋𝗌/𝖢𝖺𝗋𝗋𝗒 𝖳𝗁𝖺𝗍 𝖶𝖾𝗂𝗀𝗁𝗍/𝖳𝗁𝖾 𝖤𝗇𝖽"
From Paul McCartney’s "Get Back" (1991), a concert documentary film that chronicles McCartney’s iconic world tour held between 1989 and 1990.
(The Paul McCartney World Tour)
© Paul McCartney
Her first move for building an audience somewhere new – check your analytics and see if you already have listeners there. Then find a local producer to collaborate with.
unstarvingmusician.com/janet…
#IndependentMusic #latinmusic #musicmarketing #independentartist @janettetology
Every market is different. What works in one Latin American country won't automatically work in the next. Janette Berrios on why regional focus drove Symphonic's growth.
unstarvingmusician.com/janet…
#IndependentMusic #musicdistribution #musicmarketing @janettetology
Cold outreach can work. Janette Berrios turned one message into a 12-year working relationship.
unstarvingmusician.com/janet…
#independentmusicians #musicdistribution #musicmarketing #musiciannetworking #independentartist #latinmusic @janettetology
How do you get into a music scene where you know nobody? Research who's active, reach out so you actually get a reply, then follow up? My conversation with Janette Berrios of Symphonic walks through the whole thing.
unstarvingmusician.com/janet…
#independentmusician #musicmarketing
ALT Janette Berrios smiling, with long curly hair, wearing a black collared top against a blue and purple backdrop.
Robonzo (Roberto R Hernandez) retweeted
Many artists are still chasing Spotify success, unaware of the grim reality of streaming royalties. The true path to independence lies in owning your website and your fans, not relying on platforms that offer little return. #MusicBusiness #ArtistTips
Robonzo (Roberto R Hernandez) retweeted
This was the final Rolling Stones studio album that Nicky Hopkins appeared on.
This quoted post is unavailable.
George Macias is as passionate as they come where helping music artists capture royalties. He’s also super knowledgeable on all of the problems that lead to missing royalties. We talk about this and various ways artists can avoid lost royalties.
unstarvingmusician.com/georg…
Singer Cory Wade has made studio/original music work sustainable with income from private live events (weddings, corporate gigs, etc.) And he pays rent in New York with this income.
robonzo.substack.com/p/priva…
Singer Cory Wade is unapologetic about doing wedding and corporate work, and pushes back on the stigma some musicians attach to it. It's his primary source of income and he pays rent in New York with it.
robonzo.substack.com/p/priva…
#IndieArtists
Wedding and corporate gigs aren’t for everyone, but these types of private live events can generate real income. Singer Cory Wade has made private live event gigs his primary source of income. And get this, he pays his rent in New York on that income.
robonzo.substack.com/p/priva…
