@RobertsComm

Full-service #adagency located in historic #HighFalls #ROC. Ingenious problem solvers, strategic communicators, masters of creative change. #MakeChange

 Rochester, NY
robertscomm.com
Joined September 2010
  • Tweets5K
  • Following1.9K
  • Followers1.7K
819Media
Around a third of those who #retire end up returning to the labor force regardless of income bracket. ow.ly/5GQ430g4fmC

The Not-So-Retiring Labor Force

Not-So-Retiring Labor Force: According to a Fed study of more than 2,300 workers, a third of those who retire end up returning to work.

barrons.com
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.@amazon acquiring @WholeFoods causes the #food industry to rethink the way consumers want to engage. ow.ly/OINW30g4f1E
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With #influencermarketing, true ROI comes from engagement not reach. ow.ly/5bDH30g4eEN

Why engagement trumps reach when measuring influencer marketing impact | MarTech

With influencer marketing, you can spend big dollars on reach and get little in return. Contributor Ben Jacobson explains why driving engagement is the name of the game.

martech.org
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Advisors are using #artificialintelligence to personalize client experiences. ow.ly/Tyd930g4d61

The advisor's guide to AI

Artificial intelligence will impact every aspect of RIA practice, from the front-end to the back office.

financial-planning.com
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It seems as though everyone wants a slice of the pie as #pizza 🍕 is the largest sector of fast casual restaurants! ow.ly/O2En30g4dCi

Fast-Casual Pizza Chains Are Giving Domino’s a Run for Its Money

Tracking the rise of Blaze, Pieology, MOD, and more assembly-line upstarts

eater.com
The best practices to maximize your #golden years: ow.ly/OU0730g1FB0
It's never too early for an #agencycrawl, right @SJFC_AMA?! We hope you enjoyed your tour this morning!
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.@Quaker continues to educate consumers about #health benefits through their month-long campaign #Oatober. ow.ly/Y9SM30fXGEC

Marketing Daily: Quaker's 'Oatober' Campaign Back For An Encore

In the U.S., the elements include 31 oat-based recipes for each day of the month, which are being promoted in more than 4,000 stores, on a dedicated Oatober Tumblr page and through #Oatober across...

mediapost.com
Smart cities are #trending as fast as their future problems. ow.ly/YVsS30fXGol
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.@facebook joins in on the virtual reality #trend by creating "the most accessible VR headset yet" ow.ly/Inu430fXGcN

Facebook announces $199 'Oculus Go' standalone VR headset | TechCrunch

Onstage at Oculus Connect 4 in San Jose, Facebook CEO Mark Zuckerberg unveiled a new mobile headset called "Oculus Go." According to Zuck, "it's the most accessible VR headset yet;" it starts at $199...

techcrunch.com
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This week’s Wednesdays @ Walt’s benefits @URMed_GCH, thank you @clairealbertson for the delicious drink!
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Socially responsible investing is becoming the norm as 9 out of 10 #millennials are welcome to the concept: ow.ly/3fvj30fXEHg

Providers told to push responsible investing

Providers must up their game in communicating the benefits of investing responsibly or miss an open goal, The Wisdom Council has warned.

ftadviser.com
.@katrinabusch visited her alma mater @FisherNews to talk about how #ad agencies keep up with #change xitter.cf/MACsjfc/status/9204039…
Media and Comm/SJF@commsjf17 Oct 2017
MAC Cast features @RobertsComm president @katrinabusch on how agencies keep up with tech changes. @Fisher_CJ_Alums bit.ly/2gggjqZ
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The key to attracting loyal employees? Showing you care. Here’s what we can learn from one company’s mistakes: ow.ly/oNMC30fXyoj

Want Loyal Employees? Develop This One Habit!

I received this disturbing message from someone: “ Not been able to communicate with my mom in Puerto Rico and had a surgery at tje beginning of the year, so I ran out my PTO. I requested next week...

linkedin.com
Understanding your audience’s motivations is the key to influencing their behavior. Learn more in our #ebook. ow.ly/yoO130fPxB1
You can’t just market to hard-to-reach audiences. You need to show them why you’re a match for them and their needs. ow.ly/EDWL30fPw2R
.@Starbucks takes the cake for customer loyalty. See where your favorite quick-service restaurant stands. ow.ly/D0uE30fLXKC
.@SlackHQ partners with @Oracle. What this means for the competitive platform. ow.ly/IPpc30fLWXP
Council Rock Wealth Advisory Group joined @FoxRochester this morning to talk about their free #Medicare seminar: ow.ly/7BXh30fMplS

Free seminar answering questions about Medicare

A free seminar this week will answer all your questions about Medicare. It's happening Thursday at Midtown Athletic Club at 5:30 p.m.Anthony Mancuso, a financial advisor from Council Rock Wealth...

foxrochester.com
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An up and coming transportation company promises to "take aviation into the future" by the early 2020s. ow.ly/zALy30fLVWO
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