With our new apparel offering, you can look fresh both on and off your bike! Designed in NYC and produced by our friends at Jetty INK in NJ who specialize in eco-conscious, water-based screen printing. High quality with high standards! prioritybicycles.com/apparel

As they say, "The friends that pedal together, stay together!"

Happy Valentine’s Day! 🚲❤️ The lucky winner of our V-Day Giveaway is...❓ Watch now to find out who won a pair of our Classic Plus 3-speed cruisers! Huge thanks to all who entered. More giveaways coming real soon!

MADE FOR PLAY <> The Hot Sauce features all the same deliciousness as our original single-speed Sauce, but it’s now served with 7 speeds and a fiery Habanero colorway. Snow doesn’t stand a chance against this spicy belt drive beaut! prioritybicycles.com/hotsauc…

Feeling lucky? It's your last chance to enter for the chance to win a pair of our Classic Plus 3-speed cruisers! Giveaway ends tomorrow (2/13): prioritybicycles.com/vday

Enter to WIN our Apollo Gravel Bike and support the Denver-based nonprofit @BikesTogether! Get full details here: go.rallyup.com/bikes/Campaig…

Race season is coming... don't be left behind! The Priority Joker is a fixed gear track bike that brings the benefits of belt drive technology to the top of the podium. Oh, and it's FAST!!! - - 📸: Hunter Kelly - - prioritybicycles.com/thejoke…

Whether you're warming up for a race or wanna get some miles in during the cool winter months, riding rollers can be a very helpful tool. Today Max, a Priority Racing Team member, teaches you how to ride on rollers: youtu.be/jdi71fbqcWQ?si=mxY9…

Get the scoop on the Priority Turi — our premium upright comfort bicycle with an accessible mid-step frame design and hassle-free CVT shifter: youtu.be/1d_dIY4M7-w?si=n3FK…

There's still time to enter to win a pair (that's 2) of our Classic Plus 3-speed cruisers -- just in time for Valentine's Day! Get in on the action here: prioritybicycles.com/vday

Where Do I Go From Here? The Baja Divide Cape Loop, Episode 2, with @Duzer youtu.be/bbmAm0tFblM?si=DSDW…

Valentine's Day Giveaway! 🚲🩷🚲 Full details and enter to win here: prioritybicycles.com/vday

The single-speed Sauce or multi-speed Hot Sauce—which retro MTB is right for you? Our head of product development, Eddie, breaks it down for you in this spicy comparison video! 🚲🌶️🔥😋 youtu.be/pJ7afS6pOqM?si=duGS…

Our brand-new Hot Sauce features all the same deliciousness as our original single-speed Sauce, but it's now served with 7 speeds and a fiery Habanero colorway. Get a taste: prioritybicycles.com/hotsauc…

>> NOW SERVING: HOT SAUCE << We're cranking up the heat on our Sauce Retro MTB to bring you the Hot Sauce! All the same deliciousness as the original, now with 7 speeds and a fiery Habanero colorway. Get a taste: prioritybicycles.com/hotsauc…

Love replacing car trips with bikes but miss that familiar feeling of being able to pop the trunk & toss something in? Well, look no further than our new 174HUDSON Trunk Bag! This baby attaches to almost any standard rear rack. Check it out: prioritybicycles.com/product…

New video releases from @Duzer are always highly-anticipated! Here's Episode 1 from his recent Baja Divide conquest: youtu.be/aRHmMMTbmV8?si=phov…

Inclement weather makes for some cool photos! So, at least there’s that… #winter 🚲❄️

Rumor has it... bikerumor.com/priority-bicyc…

"At Priority, we are pumped about the Eight because it's such a great bike just to grab and go. In fact, it's the bike I would recommend for most of my friends who want to get into cycling." -Eddie Meek (Product Development @ Priority Bicycles) youtu.be/Mipa-f0_OEs?si=4h5l…