CEO @NightMedia | Read my newsletter https://xitter.cf/t.co/FzXs0FdRh5

Joined August 2011
AAA studios exploring UGC platforms seems like a trend that is just beginning
Rockstar is looking to hire someone with a "deep understanding" of games like Roblox and Fortnite This comes after an insider claimed that user-generated content will make players rich in GTA 6
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Made our first movie. Busboys starring @TheoVon and @DavidSpade 🍿
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didnt expect the newsletter to get this much heat this week 😅 if you read the post I wrote it was obviously commentary on up and coming streamers using viewbotting as a hack to break through - something that is super prevelant across twitch and especially kick. for the record, none of the top creators mentioned in this do or would even consider the need to viewbot bc they already built massive, real communities subscribe to night light for more yapping: nightlight.news
Streamer manager Reed Duchscher voiced support for viewbotting saying creators are at a disadvantage without it "The reality is, if you're not viewbotting and everyone else is, you're at a disadvantage"
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Went on @tbpn and of course we talked about The Burnt Peanut. AI could never replace him.
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Today on TITV: -Anthropic could share $6.4B with cloud partners | @srimuppidi -Meta and Nvidia sign strategic partnership | @anissagardizy8 -TThe state of play in the creator economy | Reed Duchscher, CEO of Night Media @Reedjd -Silicon Valley’s new focus: ‘continual learning’ | @steph_palazzolo 📺 Tune in at 10 am PT / 1 pm ET on X or thein.fo/499zg95
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Internet-native talent are the celebrities of the future. Attention is the currency. The most successful media companies will be built by the people who understand internet culture and attention.
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Ready to yap on TBPN
Happy Tuesday. On today's show: - @joncaramanica (New York Times) - @spenserskates (Amplitude) - @hosseeb (Dragonfly) - @celinehalioua (Loyal) - @ankrgyl (Braintrust) - @Reedjd (Night Media) See you on the stream.
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Great move for my alma mater NDSU. Here’s a few reasons why I think this is a great move for the school and community. 🦬🏈 - we accomplished everything at the FCS level imaginable (won 10 of last 15 national championships) - winning fatigue became a real thing in Fargo. Fans started to no longer attend games because winning was just expected - mountain west will provide a new challenge for the school while also increasing the audience reach (can’t wait for the 9 pm pst Hawaii kickoff) - watching James Madison make the college football playoffs validates success at the next level. They were our little bro at FCS - increase in full-ride scholarships and hopefully a larger money pool to sign players
𝗢𝗙𝗙𝗜𝗖𝗜𝗔𝗟𝗟𝗬 𝗢𝗙𝗙𝗜𝗖𝗜𝗔𝗟. Welcome to Mountain West Football, @NDSUfootball! 🦬
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YouTube continues to rip. $60B in revenue 13%+ of TV viewership 700M+ hours of podcasts consumed on TV in Oct. (70% increase YoY) Made more than any other entertainment company besides Disney Crazy.
In 2025, YouTube generated more than $60 billion in revenue. 💰 It exceeded Netflix, who secured $45 billion last year.
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Crazy to see how much X is pumping articles. If you’re new here, I drop a newsletter every week, subscribe to see the full version and read it here first: nightlight.news
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