Strategy & Operations @ChimpersHQ - Aligning NFTs, $CHMPSTR, and a global consumer brand with 3.8M+ social reach
UK
Joined February 2021
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Not everyone understands how the Chimpers ecosystem fits together
It all started with the original pixel Chimpers
100 Genesis characters, followed by the 5,555 Chimpers, set within the Chimpverse alongside Master Chimpo, the Dojo, and the deeper lore
That collector ecosystem remains the foundation of everything we've built
A couple of years later we introduced Chimpi
He's the cute, relatable, mass appeal, social media mascot, but importantly he's also an inhabitant of the Chimpverse
He's a young chimp who's still too inexperienced to train in the Dojo, so instead he spends his time exploring the world, getting into trouble and trying to prove he's ready
Alongside him are characters like Octo, Panda, Mr. Quack and Pippy, all inspired by traits from the original Chimpers collection
An important step in our journey was bringing our collector community and consumer brand together through a shared visual identity
Every Genesis and Chimpers holder received a kawaii version of their character, creating a bridge between our Web3 roots and the broader brand we're building
Going forward you'll increasingly see how these worlds connect
Chimpi will continue introducing millions of people to the Chimpverse through animation, social content, products and licensing
At the same time, we'll continue expanding the collector side of the universe through the Genesis characters, deeper stories, trading cards, figurines, blind boxes, books, comics, games and premium collectibles
They're not two separate brands. They're two complementary streams within the same Chimpverse
One builds a globally recognised lifestyle character brand
The other builds a rich collector ecosystem with deeper stories, mythology and premium collectibles
As the universe grows, those worlds will increasingly intersect, with every new character, product and story adding to the same IP
That's the long-term vision 🏯
RT @0xJohnReyes: Feeling Chimpish🐒
!CHIMP
#NewProfilePic
This quoted post is unavailable.
Ser Joey retweeted
Feeling Chimpish 🐒
!CHIMP
#NewProfilePic
Ser Joey retweeted
2026 and still iconic @ChimpersHQ 🐒
If you’re on the fence thinking about getting a chimp or two, just do it.
🐵 Today's Chimpmarket Deals
🦧 Protocol: Pushin #673 — 0.603 ETH
🍌 Common: Zeroyo #242 — 0.540 ETH
🍌 Common: Ritona #2874 — 0.540 ETH
✨ Uncommon: Sazanami #1691 — 0.550 ETH
✨ Uncommon: Tetsusaburou #3196 — 0.580 ETH
💎 Rare: Satoshiko #5379 — 0.575 ETH
🏆 Legendary: Hikiko #263 — 0.800 ETH
👑 Grail: No listing
🌟 Divine: No listing
⭐ Genesis: Bakuhatsu #49 — 10.00 ETH
opensea.io/collection/chimpe…
Ser Joey retweeted
Who going to congrats me ?
i bought 3 Chimpers Avatars by @ChimpersHQ
The term “legacy” has become a bit of a slur in NFTs
It’s used to describe projects that are past their best, no longer attracting attention or volume, and no longer capable of delivering the rewards people now expect
To me, legacy means a project has survived and has years of art, culture, community, history and intrinsic value behind it
You can’t ignore that the market has changed, though, and so have the desires of participants
It doesn’t require major surgery or throwing away everything that made it special in the first place
It means adapting and evolving, making your project feel fresh, new and exciting
New projects have to create culture, history and trust from nothing
Legacy projects have already done the hardest part
Bullish on legacy
Genesis Glitch - A 26-card iconic set by @mstrchimpo
Itan-sha - Grail, edition of 25
Original music by Timpers brother @pugekeyz
Zero AI, pure artistry 👾 🎵
Ser Joey retweeted
Always a good day to join @ChimpersHQ 🐒
Ser Joey retweeted
Since launch, we’ve given away hundreds of Chimpers NFTs using funds from our original mint, while continuing to support artists and community members across the space.
Since establishing the Chimpers Treasury in January, it has grown to over $200K in value across $CHMPSTR, Chimpers and NFTs from across the ecosystem.
Giving back. Supporting the space. Building for the long term.
This is how we do it with Chimpers.
NFT teams massively underestimate the importance of turning up every day
Being present and active on the timeline, no matter what should be the bare minimum
Build it into your schedule and treat it like any other piece of work you do for the project
A simple post on X, and a gm in discord takes 30 seconds, and can have a massive impact if consistently done
It’s no surprise the projects that have mastered this habit tend to be the ones still here and doing well
People don’t always need the big news, just need to know you’re around
I found wherever I’ve worked bosses showing their face on the factory floor each day has huge intangible benefit to the business
Sometimes it’s easier to stay in the office, but it builds up a wall and the longer you leave it the bigger the wall gets
On that note
Gm and !chimp 🐒
Ser Joey retweeted
Replying to @djDriverless
What you describe is happening in some pockets like Chimpers. They airdropped 100 NFTs now worth as much as the OG NFTs to their holders. And have continuously used a large part of their revenues to buy back their collection and token. It is just ignored by the market for reasons I can’t explain
The amazing thing about @ChimpersHQ is just how multidimensional the brand has become.
Chimpers has the provenance of an OG 2022 community, created and led by legendary pixel artist @TimpersHD, while staying true to its Web3 roots.
Pixels remain the core collector piece. We continue experimenting onchain. And our team is in the trenches every single day, building, aligning with holders and finding new ways to bring value back into the ecosystem.
At the same time, Chimpers has evolved far beyond Web3.
Today 3.8 million+ people follow Chimpers across social media, tuning into our characters and content every day.
That growth is now reflected throughout the NFTs itself from the kawaii evolution of the artwork to a broader visual identity designed to make Chimpers instantly recognisable and easier than ever for new audiences to discover.
Then there’s the real world expansion: products, pop-ups, major collaborations and now a 5-year master licensing agreement with a major player in the global character brand space to represent, and grow Chimpers.
That’s what makes Chimpers NFTs different.
The provenance and collectibility of an OG Web3 native IP.
The experimentation and alignment of a team still deeply committed to its holders.
And the audience, characters and infrastructure of a brand being built for the mass market.
The best of both worlds, and real intrinsic value behind the Chimpers ecosystem 🐒
The intent is there, and the systems of alignment are built
It’s already working, the bigger the brand grows the more we can give back!
Since launch, we’ve given away hundreds of Chimpers NFTs using funds from our original mint, while continuing to support artists and community members across the space.
Since establishing the Chimpers Treasury in January, it has grown to over $200K in value across $CHMPSTR, Chimpers and NFTs from across the ecosystem.
Giving back. Supporting the space. Building for the long term.
This is how we do it with Chimpers.
Ser Joey retweeted
While we are all out chasing shiny new things, smart money is loading up the for sure future money
The biggest piece of alpha I can give anyone about Chimpers is that we haven’t come close to reaching our potential yet
Not by a country mile
It’s taken us five years to painstakingly build the Dojo
The ingredients are in place, but the machine isn’t yet running at full speed
As our audience, distribution and revenue grow, more people will enter the ecosystem, more value will flow through it, and every part of the Dojo will become stronger
It will build gradually, and it will keep compounding
We’ve spent five years laying the foundations, and we’re not taking our foot off the gas
Over the coming months and years, Chimpers will come of age
You can stand on the sidelines and watch it happen, or step inside the Dojo and be part of it 🏯
Ser Joey retweeted
Chimpanions are starting to feel like more than just another reveal.
They’re becoming another way to experience your Chimp, from the moment you hatch one to how you equip, collect and take it along for the journey.
The Chimpverse keeps adding layers.
Hatching soon.
That's why I only trust projects that are tested by time and survived all the hellish bear.
One of them is @ChimpersHQ
Do you seriously think a brand new NFT project is worth more than one that’s spent four or five years building a real moat?
The market might price it that way for a few days or weeks, but that doesn’t make it true
We see the same cycle constantly
Mass hype, endless shilling, a scramble to mint, the reveal, then a couple of weeks later everyone has moved on to the next new thing
It’s been happening for years
Most new projects eventually join the tens of thousands that are forgotten and trend towards zero
Sometimes the founders are scammers who understand the cycle and use it to extract as much money as possible
Often they start with genuine intentions but get rugged by the process
I don’t think this will ever change
Excitement, speculation and gambling are part of what makes NFTs what they are
The mistake is confusing short term attention with real value
When you’ve been part of an OG project and lived through multiple cycles and metas, you understand the game and become fairly immune to it all
No individual project can fix the wider market
All you can do is turn up every day, stay relevant, create good work, build your own identity and make what you’re building more valuable over time
Time is the greatest filter in NFTs
Anyway, what are we minting today? 🙉