Turning Coffee Consumers to Coffee Investors.
Embu, Kenya
Joined July 2024
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We were recently featured in @Cointelegraph as a bridge for Kenyan coffee farmers, helping them access vital resources via coffee tokenization. Boosting productivity and global market access while ensuring transparency from farm to cup. 🌍☕
Read more: cointelegraph.com/magazine/
Every bag of coffee represents months of labour, fertilizer, wages, and working capital used long before it's sold.
The problem isn't that agriculture lacks value. It's that finance usually arrives after the value has already been created.
We're working to bridge that gap.
Team1 Kenya Founder Spotlight 🔺
Meet Paul, founder of Project Mocha.
@ProjectMochaHQ is helping smallholder coffee farmers access global capital through Production Notes, a financing model where every dollar is backed by verified coffee production.
The idea is rooted in a challenge @p_gachora has witnessed firsthand as a third-generation coffee farmer. Every season, many farmers produce high-quality coffee but struggle to access the capital they need to grow. Project Mocha is building a transparent and traceable financing model that connects productive agricultural assets with global investment opportunities.
Today, Project Mocha is working with coffee farmers in Kenya to build a transparent financing model backed by verified coffee production.
Paul chose @avax because its high throughput, low transaction costs, and scalable infrastructure make it well suited for bringing real-world assets onchain and creating efficient financial systems for agriculture.
By combining generations of coffee farming experience with blockchain technology, Project Mocha is showing how Web3 can unlock capital for farmers while building a more transparent and inclusive future for agricultural finance. 🌱☕️🔺
Project Mocha retweeted
Team1 Kenya Founder Spotlight 🔺
Meet Paul, founder of Project Mocha.
@ProjectMochaHQ is helping smallholder coffee farmers access global capital through Production Notes, a financing model where every dollar is backed by verified coffee production.
The idea is rooted in a challenge @p_gachora has witnessed firsthand as a third-generation coffee farmer. Every season, many farmers produce high-quality coffee but struggle to access the capital they need to grow. Project Mocha is building a transparent and traceable financing model that connects productive agricultural assets with global investment opportunities.
Today, Project Mocha is working with coffee farmers in Kenya to build a transparent financing model backed by verified coffee production.
Paul chose @avax because its high throughput, low transaction costs, and scalable infrastructure make it well suited for bringing real-world assets onchain and creating efficient financial systems for agriculture.
By combining generations of coffee farming experience with blockchain technology, Project Mocha is showing how Web3 can unlock capital for farmers while building a more transparent and inclusive future for agricultural finance. 🌱☕️🔺
Did you know that coffee farmers have a limited time to tend to their trees when the rains arrive? Mocha aims to support farmers by providing timely capital, ensuring that agronomy takes precedence over admin tasks. By synching funds with rainfall, we can increase yields. 🌱☕
Most trees in smallholder farms never get close to their potential. Under‑management, no affordable finance, and delayed payments keep yields low. Smart, pre‑harvest capital + better farm management = more cherry per tree and less risk per dollar deployed.
Project Mocha retweeted
Everyone’s panicking because RWA volume dipped 3% this weekend. 📉
Good. Let the tourists leave.
While charts cool off, we’re out here in verifying coffee cherries for the next harvest. 🍒
Real assets don't care about market sentiment. They just grow.
@ProjectMochaHQ is building for decades, not days.
Project Mocha retweeted
I'm getting better at this writing this. Pls read and share your thoughts on what I've penned down on how we can change how we finance agriculture
Mocha is proving a repeatable production‑to‑settlement cycle for Kenyan coffee, before scaling. We’re inviting select green buyers, trade funds, and crypto‑native capital who want real‑world yield, transparent settlement, and traceable coffee. If this is you, reach out to us
Most Kenyan coffee trees are under-managed. With better agronomy and&timely finance, they can yield more cherries/ tree, turning into school fees, equipment, and real resilience for families. Smart agricultural finance isn’t hype,it’s about trees finally reaching their potential
Farmers often sell cherry and wait months to be paid. Value is created at every step: cherry → parchment → green bean → roasted coffee. Mocha aligns capital with this flow so farmers get paid faster and capital providers are repaid from verified, on-chain coffee sales
Pre‑harvest is where Kenyan coffee is won or lost: pruning, inputs, labour, risk. Traditional finance arrives late and expensive. Mocha pre‑finances trees, then settles from real coffee sales on-chain. Better yield. Cleaner risk. Real‑world collateral.
Our founder @p_gachora shared at @wecandaoit his personal story on how the profits from his grandfather's farm was able to educate 13 children but his mum despite having 5X more coffee trees was not able to access sustainable financing. This is our mission at Project Mocha
Most coffee stories start at the roastery but ours starts with the tree. Mocha pre-finances Kenyan farmers’ pruning, spraying, and inputs, then settles capital from real on-chain coffee sales. Would you invest in coffee at the tree level? Comment ‘TREE’ if yes.
Project Mocha retweeted
📹 'Small-scale producers and rural entrepreneurs must be connected to markets, finance and knowledge if we are to build resilient food systems that deliver both income and stability' @IFADPresident
At the “When Food Becomes Security” panel discussion during #WEF26, President Alvaro Lario highlighted that macroeconomic stability is built through rural investment, starting in the #FirstMile of global food systems with small-scale food producers.
IFAD's investments translate capital into measurable impact, increasing rural incomes, strengthening value chains, and creating jobs in the rural areas where global food systems are most exposed.
🔗Watch the full panel discussion: youtube.com/watch?v=4tJhiAND…
@wef #Davos #Davos2026
Everyone loves coffee but smallholder farmers
lack capital to manage their trees. We pre-finances coffee at the tree level and settle back from real coffee sales on a transparent ledger. Unlocking better-managed trees, more predictable harvests & returns for capital providers
GM GMocha. There's a sneak pick into our demo farm in Embu, Kenya. Our token will enable our farmers to access working capital to produce more coffee.
Project Mocha retweeted
Thinking about tokenization of real world assets, and stablecoins, in a more crypto-native way
@guywuolletjr
Project Mocha retweeted
It's not an end of year builder mixer without @ProjectMochaHQ coffee
You initiate. You dream. You bring ideas to life.
The Builders' Mixer celebrates the spirit of the thinkers, the doers, the ones who show up fully for their vision. It’s a celebration of those who take action, dream boldly, and bring ideas to life.
It’s for the founders, the developers, the “yappers” who spark conversations, solve problems, and build communities that thrive. For those who see a challenge and turn it into impact.
See you all tomorrow!
@SuiNetworkKE @BasedEastAfrica @Antugrow @ProjectMochaHQ @VOA_Partners @vin_sipoi @youngishinvesta @An_island_girl2