Co-Founder and CPO @magnetiq_xyz. Sharing my insights from what I learn about community and brand building.

Northeast United States
Joined March 2019
🔥 Know a marketer who can run their mouth and a few miles? Tag them. 🏃‍♀️ The Marketing Marathon begins: Hot Takes at a Chill Pace™️ 🌟 26 episodes. 🌟 26 marketers. 🌟 26 "miles" of conversation. Here’s how it works: We start with a hot take — your opinion on the current marketing landscape and the shifts reshaping it. Then we go for a jaunty little run together, mics clipped on to capture audio, as we dig deeper into the idea. I’ll share a short writeup here on LinkedIn, and the full conversation will live in a dedicated @MAGNETIQ program hosting the entire series library. Because marketing — like running — is part sprint, part endurance, and infinitely better with good company. I’m looking for 26 marketers who want to lace up, chat shop, and maybe break a light sweat while we trade ideas. No need to be fast; if you can jog to the end of your block, you’ll probably outpace me. Tag someone below (or nominate yourself) if you think they’d be a great guest for The Marketing Marathon: Hot Takes at a Chill Pace. Strong opinions and weak knees welcome. 🦿
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Tyler Stambaugh retweeted
The biggest, most activity communities are in the gaming industry. So why haven't we seen any innovation in the connection between devs and gamers? It's sunk the prospects of more than a few titles. But, there's a solution. Allow us to throw our hat in the ring.
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So.. did you make it through Dry January? Congrats if you did, we for sure did not (did you know building game-changing company is hard?) We spun up a new take around Dry January and how we think NA companies are missing a big opportunity. Let us know what you think. 🥂😵‍💫🍷
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Customer acquisition without retention is just expensive vanity. Like trying to heat a house with all the windows open. The brands that win long term aren't the ones who just turn up the heat – they're the ones who built the strongest container and understand that keeping warmth is just as important as creating it.
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Points-as-rewards are peak marketing gimmick hell, and a hill I'm glad to die on. I understand that, at this point, we are monkeys trained to complete unbelievably complex tasks for the promise of a nebulous treat -- but *everyone* please do better. You are not making genny wealth from Blast Two Point Oh-penSea (heh); engagement on the 976th "consumer crypto chain" will not earn you bankable stripes; and you paid $1 more for every one of the 9 coffees that preceded "free" #10. What exactly is it about "points" (other than degens' futile hope to cash out) that makes us so thirsty to accumulate?
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I'm over the moon to announce that @qbuttonphd has joined @magnetiq_xyz as an advisor! With her deep expertise in consumer behavior and emerging technologies (not to mention OG status in the blockchain world) Quinn is a true powerhouse who saw the MAGNETIQ vision from our very first meeting. Quinn’s background is the perfect balance of academia and real-world application—she holds a PhD in consumer behavior and design, with a specialized focus on emerging tech. Her deep understanding of the evolving digital landscape, paired with her experience in AI, web3, and bridging the gap between brands and consumers, makes her the perfect fit for what we’re building at MAGNETIQ. Quinn has held pivotal roles across web2 and web3 companies, including @RugRadio & @decryptmedia, @NFTKred, @NFT_NYC, and @PebbleConcours. As we continue on our mission of transforming digital engagement for brands and consumers, Dr. Button’s insights will be instrumental. With her guidance, we’re not just tackling the inefficiencies in digital marketing—we’re setting a new standard that brings personalization, culture, and community-building to the forefront of a global consumer (r)evolution. We couldn’t be more excited to have her onboard as we continue to redefine the future of digital engagement. Welcome to the team, Quinn!
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Tyler Stambaugh retweeted
We're so happy you love it! 😍 TYSM for the shine! "What if there was a streamlined way to track every customer journey from start to finish, keep them engaged, AND prove your results, all in one platform? I’ve found the answer with @magnetiq_xyz —and it’s changing the game..."
Psssst... Agency Owners🚨 Are you tired of piecing together countless tools to track attribution, retain customers, and prove ROI? You’re not alone. For agencies working to transition to #Web3 the struggle is real—fragmented solutions, multiple subscriptions, and no clear way to tie everything together. What if there was a streamlined way to track every customer journey from start to finish, keep them engaged, AND prove your results, all in one platform? I’ve found the answer with @magnetiq_xyz —and it’s changing the game for agencies like yours (and mine). Curious how? 📈 Read on to see how we’re solving some of the biggest pain points in marketing. #Web3 #MarketingInnovation #AgencySolutions #Attribution #CustomerRetention linkedin.com/pulse/how-web3-… via @LinkedIn
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I'm going to do the thing that scares me more than any marathon ever could: launch a community. Although we considered waiting until @magnetiq_xyz features like chat + subscription were fully baked...I'm just gonna go for it. Sneak behind the scenes of building a company, weigh in on new features, laugh at my misery on long runs (maybe pick me some routes!), vote on what I wear when speaking on stage (this has previously been a hilariously successful experiment), score some merch -- all of it. Tell me what else you'd want to see, I'm open! We'll do some fun guest spots, product peeks, spotlight great partners, and, above all, take your feedback (on MTQ, I probably won't take much delivered on me personally 🤣😉). But first: what do we call it, Founder Mode? 💀
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Tyler Stambaugh retweeted
1,000 true fans are worth more than 100,000 passive followers. To prove it, we created a "Community Value  Calculator" to quantify the benefit of capturing and activating your superfans. Give it a try. magnetiq.xyz/community-value…  #consumertech #creatorplatform
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When people ask me how to get "more than the historically sub-2%" of venture capital allocated to female founders: - Shout your wins + the wins of your peers; - Do great work; and - GROW YOUR OWN EGO. No one is going to do for you, and holding yourself in high regard signals that others have reason to do the same. This lil gem hit the MAGNETIQ IG yesterday, and it was due to return here (ignore the rasp and slow start, crypto bro conference plague hit me hard that ETH Denver💀)
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2 new @magnetiq_xyz programs launching. 1 contract in signature. 1 massive proposal dusted + delivered. 2 big meetings set (both tmrw!) And it's barely 10:30 a.m. I may never be @denk_tweets-eloquent, but starting to telegraph the little wins. (Next: reaching the same level of epic founder-level bragging rights.🔜)
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WARNING: puppet praise overload. Nashville was so incredibly chaotic, but a few KEY things remained constant: 1. @Hillshills and @Lizmej12 put so much selfless time + energy into merch, the Shed, and logistical coordination (food, snacks, and sufficient booze for the masses?! IMAGINE!), I don't know how they stayed alive - let alone looked chic AF doing it. 2. Every damn puppet in the crew was welcoming, warm, and inclusive. Don't know which group chat has the deets? It's okay, someone will notice you're not around and drop a pin. 3. These mf-ers can SHUT DOWN A JOINT. I feel like I'd go to bed, and at sunrise @MrEdogtagnft @RealPirault @Decentralizd @Kurteth @simmer__92 + co. were still raging like daylight hours were shitcoins: useless interruptions to the main event. 4. @W4nkpire is exactly the hero we deserve. We love you, BB. Great work, @lepuppeteerfou. We appreciate you for... THE GODDAMN PUPPETS.
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A time was had at last week’s MAGNETIQ x Nolcha Summer Series.☀️ We genuinely love getting to know our community, and that’s what made the night such a smashing success! Thank you again to all of our partners for your contributions to the experience — we can’t wait to see everyone again!
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Starting off July strong, we're sponsoring @nolchashows Summer Series this Wednesday! With our wonderful community of creators & innovators, @magnetiq_xyz is launching a special Magnet just for the evening in partnership with: @wildy_martinez @CoinCoffee_Life @NPCLabs DM to RSVP!
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I had a mini heart attack when I saw the notice that the LUKSO grants program had officially "closed"...until I remembered that we'd submitted the @magnetiq_xyz application **early** to avoid EXACTLY such panic. 🤣 Good luck to all of the applicants!
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A few team members' reactions to seeing the Art & Coffee Hug Edition art and bag mockups for the first time were priceless. Though a little nervous to go on camera, as a brand, we’re committed to stepping out of our comfort zone. We can’t wait for this to drop.
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Tyler Stambaugh retweeted
Haters will say it's fake, but the reality is, you just haven't seen our CEO, @Kaylan_Sliney, in this much hair and makeup before 💄. She does a kick-ass job talking about on-chain assets and their ability to facilitate better consumer experiences 🤗.
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Congratulations to the winner of our physical art giveaway… @ProfessorStam 🎉🥳🍾 Thank you for supporting Artists and Coin Coffee, we are proud to share this journey with you! And special thank you to @soulcurryart for providing these incredible paintings, allowing us to deliver incredible value to our customers ❤️
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Tyler Stambaugh retweeted
memecoins net bad for political, regulatory, and legal image of the industry net good for getting crypto into the hands of more people (also useful for stress testing the network, memecoins have improved Solana 10x long-term, just as NFTs had done in 2021) importantly — and this is key: memecoins are **not** the reason that you failed to build things people want PMF is hard, blaming the lack of it on shitcoins is easy pornographic content on the internet did not stop Amazon from building a great business drugs on the internet did not stop Facebook piracy did not stop paypal memecoins are just gambling, this already exists the fundamental problem remains — as it always has — the incentives in the industry are hilariously misaligned VCs fund a billion L2s because they're the safer investment instead of taking the chance on a crazy social media founder because if they don't, their LPs yell at them due to other VCs making billions on random memecoins founders see what's being funded, put together a deck, and then make 8 figures in token liquidity within a year (or they just sell secondaries) this is not normal, yet you've all normalized it to afford a new mansion I've seen it firsthand, no one would fund Helius a few years ago — now, our revenue is going to surpass our valuation (lol) and still I see VCs marking up companies with 0 product to insane valuations simply because there's a token guess what, those tokens are also memecoins lmao and what's worse is that they pretend they're not all this is to say: - memecoins are not the reason founders don't find PMF - the lack of PMF in the industry is due to the perverse incentives normalized by literally everyone — not just VCs, not just memecoins, everyone - there are still plenty of crazy, mission-oriented founders interested in building the future of the internet — let's take more risk and support them
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🚨 DESIGN TIME 🚨 This week’s design, in honor of the Halvening, will be another Bitcoin Puppet. And we need YOUR help. Comment a picture of the puppet you want to see made and a creative name for it. We welcome all to participate, so pass it along!
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