We help retailers boost engagement and ROI with consumer taste data (audiences) in major retail categories like apparel, footwear, accessories, jewelry and more

Bethesda, MD
Joined August 2019
Will we see you at #RampUp New York? Learn more about #RetailTaste (consumer style preferences) audiences now available on major platforms like DV360, Adobe, Krux and DataXu. #PreciseTarget
Learn more about PreciseTarget and our new #RetailTaste audiences at #RampUp New York: bit.ly/PT_RampUp
Robert McGovern, CEO, PreciseTarget advises his customers to think of AI as a way of augmenting the capabilities of their people rather than replacing them. ow.ly/dFZV30pvFJe #MarTech #Tech
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Need an audience of luxury jewelry buyers? #PreciseTarget knows the #RetailTaste of 220 million US adults, so whether they’re likely to buy jewelry -- or shoes, accessories, apparel, cosmetics, etc. -- we have the audiences: bit.ly/PTA_All #RetailTaste #RetailData
#PreciseTarget makes shopping easier for consumers, much like Spotify makes finding new music simple. #RetailTaste (consumer style preferences) is proven to be a more powerful indicator of purchasing than brand alone. #RetailData #personalization
We Know Cosmetics! And apparel, footwear, accessories, jewelry, home goods and electronics. #PreciseTarget has audiences for 200+ retail product categories in four price tiers. Check out all of our Product Taste Audiences: bit.ly/PTA_All #RetailTaste #RetailData
Learn more about #RetailTaste in this #PreciseTarget white paper: bit.ly/WP_Taste It's how we describe consumer style preferences across major retail categories. #RetailData #NoPII
Fit, color, style, brand, price, fabric -- they all contribute to your #RetailTaste. #PreciseTarget knows the #RetailTaste of 220 million U.S. adults in major retail segments. Audiences are available on DV360, Krux, Adobe and DataXu. Learn more: bit.ly/hometwtr
#TBT Thanks to @SalesTechStar for sharing our launch news. #RetailTaste is how we describe consumer style preferences across major retail categories like apparel, footwear, jewelry and more. Learn more: bit.ly/hometwtr
PreciseTarget Announces Launch Of Retail Audience Taste Graph ow.ly/o17Q30pchHD #SalesTech
Fit, color, style, brand, price, fabric -- they all contribute to your #RetailTaste. #PreciseTarget knows the #RetailTaste of 220 million U.S. adults in major retail segments. Audiences are available on DV360, Krux, Adobe and DataXu. Learn more: bit.ly/hometwtr
What makes #PreciseTarget different? No cookies! Our data are provided by retailers, so you get robust and reliable audiences. We ingest 50 million product SKUs daily, along with metadata from 11,000 brands. #RetailTaste #RetailData #Personalization
LBMA Vidcast: PreciseTarget, Pinterest, Amazon Kills Dash Button streetfightmag.com/2019/08/0…
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Need customers? We’ve created new retail audiences that boost ROI & engagement. Using insights from billions of retail transactions, #PreciseTarget provides Product Taste Audience segments in major retail categories: bit.ly/PTA_All #RetailTaste #RetailData
Tomorrow's retailers will have more data scientists than merchandisers. #PreciseTarget #RetailTaste #Personalization #RetailData
"Everyone will have to work together if retail is to become more stable" bit.ly/2GSoG9T
Learn more about PreciseTarget and our new #RetailTaste audiences at #RampUp New York: bit.ly/PT_RampUp
We're Hiring! Join a rapidly growing data science team in the DC area. Great team, great perks and close to metro. bit.ly/PTDataEngineer #jobs