Co-founder of https://xitter.cf/t.co/4CfRKfOJtL
Lisbon, Portugal
Joined August 2012
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- Following630
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Phil Williams retweeted
In life, you must choose your regrets.
“You'll regret it if you get married. You'll regret it if you don't get married. You'll regret it if you have kids, and you'll regret it if you don't.
Kierkegaard said this 200 years ago as follows:
‘Whatever you choose, you'll regret it. Because the problem isn't in your choices; it's in romanticizing a life you haven't lived.
A person always finds an untraveled path alluring and mysterious.
That's why the issue isn't making the right choice.
It's choosing and deciding which regret you'll live with.’
What have you decided?” — Salih Guney
Phil Williams retweeted
Two @ycombinator Rejections Later, I Ran the Numbers
Y Combinator rejected VeriCasa for the second time last month.
The first rejection stung. The second one made me curious instead. I live in San Francisco now, and over the past year I've met a fair number of YC-backed founders. Plenty of them are sharp. But a surprising share of their companies looked shaky up close: thin traction, no revenue, a deck carried by the orange logo more than the business under it.
That gap between the brand and what I was seeing made me want the base rates.
Phil Williams retweeted
I wanted to share one moment of the glamorous life of a founder in San Francisco. This is the founders in their best environment, living the best life.
Lucky to have the best cofounder in the world, @Philyio Williams , crazy smart, relentless, and a great business partner.
Phil Williams retweeted
6 weeks ago, two founders flew to Silicon Valley with a thesis.
Last week, that thesis became a trophy. 🏆
🥇 @VeriCasaAI just won the Startup Award at Plug and @PlugandPlayTC GOAL Demo Day out of 80+ startups in the batch.
According to some, Phil Williams delivered one of the best pitches of the entire program. We are biased. We don't care. It was that good.
The award is nice. What it signals is better.
A Portugal-built, founder-led compliance infrastructure play, going up against the best in the world, and walking off stage with the win.
Phil Williams retweeted
Your entire life will change when you realize that energy fuels growth. Give energy to stress, complaints, and negative people, they will grow. Give energy to ambitions, gratitude, and positive people, they will grow. Choose wisely.
First ride in a Tesla Robotaxi. Safety driver tells me he never needs to take over. 15 seconds later he has to take over 😅
Phil Williams retweeted
Anyone surprised by this hasn’t read the Art of the Deal.
“Nothing ever happens”
Of course it doesn’t.
Trump’s MO is and has always been to operate this way.
1. See a problem.
2. Make the most batshit crazy and outlandish threats anyone could ever think of and act like he has nothing to lose.
3. Immediately agree to negotiate as soon as it’s put on the table .
Go back to ANY “thing” that’s ever come up in his presidency (either) and you’ll see this exact pattern.
A business owner doesn’t want to agree to a merger with one of Trump’s companies?
Trump: I’ll short the fuck out of your stock and then buy it all up for pennies. Then I’ll fire everyone and have my own people run it.
Business owner: WTF? Let’s talk.
Trump: I’d love to.
Iran doesn’t want to open the straightening Hormuz?
Trump: Fuck it. Well bomb the whole country and the drop a nuke and kill everyone in the region with a big beautiful blast and then give them all cancer for generations.
Iran: WTF? Let’s talk.
Trump: I’d love to.
It’s the same old shit every time.
Phil Williams retweeted
doomerism is a disease, a popular one. but things always work out
here's a few facts
global extreme poverty has been cut in HALF in the last 20 years
people have devices and AI that have all the information in the world that can be accessed instantly. enabling them to create anything they want or imagine
world gdp per capita continues to rise, especially in emerging economies
markets have a 100% recovery rate, 100% of the time
calling for a global recession year round, every day of the year, for half a decade isn't working out
be an optimist
the future is bright
So much extreme doom posting. Historically, things always work out. The good times last longer than the bad. The truth is always a bit more in the middle. Certainly more than we will ever see on x regardless of your beliefs
For weeks people have called for limit downs at the weekly open and none have come. There have been hundreds of big market events like Iran, Ukraine, Covid, US China Trade war in 2018, 2013 Taper tantrum, the GFC etc. Everything always returns to its standard programming. Governments will continue to be irresponsible, and grow their debt.
Nothing ever changes
Phil Williams retweeted
A handful of things that are worth the money:
- Eight Sleep
- One $5000+ watch
- Blackout curtains
- Bamboo sheets
- Uber Black
- Home espresso machine
- 1:1 skill tutoring
- High-level masterminds
- Standing desk
- Herman Miller chair
- Specced out MacBook Pro
- Home sauna & cold plunge
- Second work phone
- AirPod Pros
- Flying your friends in
- Grass fed ribeyes
- 1:1 personal training
- The whole tab at group dinners
- Home mobility station
- The person behind you’s coffee
- Flowers for your mom and girlfriend
- Carbon steel pans
- High-quality chef’s knife
- Fresh socks every quarter
- Premium gym membership
- Luggage that doesn’t break
- Max speed WiFi
- Walking desk treadmill
- A+ talent team members
- Paid ads
- Muji pens & journals
- Maxxed out AI tools
- New running shoes often
- Sports massages
- The newest iPhone
- TSA PreCheck
- Weekly house cleaner
- Bedroom air purifier
- Personal meal prep chef
- Prescription blue light blocking glasses
- Executive assistant
- VIP tickets at music festivals
- Full bloodwork panels 3x per year
- Weekend getaways in dope Airbnbs
- Weekly date nights
- Tax strategist
Phil Williams retweeted
These are my personal money rules that I created for my finances
I think everyone should create their own set of money rules. They make it easy to see what's important in your Rich Life
Wow. A great business idea
I can't stop thinking about local newsletters.
A guy in Annapolis, Maryland started a free email newsletter about local events. No journalism background. He's an engineer.
23,000 subscribers. In a city of 40,000 people.
~$300,000 in revenue last year. From a newsletter about things to do in Annapolis.
A 23-year-old in Winnipeg did $60,000 in his first two months of monetizing. @MikeyPesto , a guy in the Catskills did $32,100 last month.
The model is stupid simple. Curate local events, restaurant openings, things to do. No politics. No crime. Just fun stuff for families. Send it once a week.
Businesses pay to advertise because the open rates are 50-70%. The industry average is <20%.
Subscriber acquisition cost? $0.50 to $1.00.
Revenue per subscriber? $10-$12 per year.
That's a 10-20x return. I don't know where else that ROI exists.
Now here's why I'm stoked on this:
I'm building a roofing company. Marketing in roofing is brutal. You're bidding against national brands on Google Ads with bottomless budgets. You're posting on social media where you don't own the audience and the algorithm can tank your reach overnight.
So I'm going to start a local newsletter for my market.
Build the audience. Build the trust. Then Rally Roofing advertises in its own newsletter. For free. To people who actually open the email.
My marketing spend doesn't go to zero, it goes NEGATIVE. Other businesses pay me to run ads alongside mine.
I wrote the whole breakdown in this week's issue of The Rally.
[Link in first reply]
Phil Williams retweeted
I can't stop thinking about local newsletters.
A guy in Annapolis, Maryland started a free email newsletter about local events. No journalism background. He's an engineer.
23,000 subscribers. In a city of 40,000 people.
~$300,000 in revenue last year. From a newsletter about things to do in Annapolis.
A 23-year-old in Winnipeg did $60,000 in his first two months of monetizing. @MikeyPesto , a guy in the Catskills did $32,100 last month.
The model is stupid simple. Curate local events, restaurant openings, things to do. No politics. No crime. Just fun stuff for families. Send it once a week.
Businesses pay to advertise because the open rates are 50-70%. The industry average is <20%.
Subscriber acquisition cost? $0.50 to $1.00.
Revenue per subscriber? $10-$12 per year.
That's a 10-20x return. I don't know where else that ROI exists.
Now here's why I'm stoked on this:
I'm building a roofing company. Marketing in roofing is brutal. You're bidding against national brands on Google Ads with bottomless budgets. You're posting on social media where you don't own the audience and the algorithm can tank your reach overnight.
So I'm going to start a local newsletter for my market.
Build the audience. Build the trust. Then Rally Roofing advertises in its own newsletter. For free. To people who actually open the email.
My marketing spend doesn't go to zero, it goes NEGATIVE. Other businesses pay me to run ads alongside mine.
I wrote the whole breakdown in this week's issue of The Rally.
[Link in first reply]
