CEO @ Fusion Associates | Driving Executive Search Excellence within Premium Consumer & Sporting Goods | DEI | ESG Advocate | Certified B Corp Member

Chipping Norton, England, UK
Joined November 2022
In retail, understanding the values-oriented consumer allows you to build a message that transcends traditional advertising. By attaching values to a message, the #CustomerRelationship becomes much deeper. Effective businesses nurture this. #Retail supermarketnews.com/consumer…
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You’ve likely heard of this strategy. In #retail, this is a common topic. #Sustainability has been talked about so much more often. How to best reach it among your organization? You may want to source feedback from consumers. @forbes #CircularEconomy forbes.com/sites/claraludmir…
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#3D technology can be used to enhance in-store #retail #CX. For example, 3D technology can create immersive advertisements, allow customers to model virtual products in real-time and reduce the space needed for physical products. retailtechinnovationhub.com/…
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In the post-pandemic landscape, it’s clear that #SupplyChainManagement is entering a new era. #DigitalTransformation can provide #SupplyChains with the improved efficiency and connectivity needed to maintain resilience.
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Simply dropping #technology into your existing business model is not enough. You can achieve true #DigitalTransformation by allowing technology to reshape the way your business operates and makes strategies. @antgrasso
Digital technology has the power to redefine business strategy. By embracing this potential and allowing new possibilities to shape your operating model, you can enhance your strategic approach. Microblog and social design by @antgrasso #DigitalStrategy
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#GenerativeAI can transform #CX. #AI can use a serious of complex algorithms to dynamically create personalised experiences for customers on a mass scale, further improving operational efficiency and consumer loyalty. customerthink.com/generative…
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If you want your team’s #DigitalTransformation to go smoothly, you must act as an ambassador of the digital age. This is especially important when addressing employee’s potential concerns, such as those relating to #AI.
Like art, the role of leadership is not to make our lives easier, but to remind us of the beauty of using ourselves and our limited time and resources in a meaningful way. @PiaLauritzen shares insights on leadership in the age of AI. sb.stratbz.to/3Mhcl1h
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The #retail industry must be willing to embrace the power of online subscription-based #CX. 95% of customers have at least one subscription with 90% being interested in a loyalty program that they would also give useful data toward. forbes.com/sites/richardkest…
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Strive for #PeopleCentricity. Chances are, if you seriously think about it, your organization probably already is. The thing is, has it been doing so only for the short term, or has it been working towards this goal for a while? @annettefranz #Retail #CX forbes.com/sites/forbescoach…
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It is imperative to develop a #nurturing environment. There is absolutely no excuse not to. No one deserves to feel left out. Make sure you truly understand where everyone is coming from. @HarvardBiz #Inclusion #Inclusivity
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Going through #change? Chances are, yes. Likely, you already know how tumultuous it can be. The same thing goes for your own organization. Feelings of #stress are sure to come about. Leaders help mitigate these emotions. @JohnPKotter #Leadership
How #personalized can you become? This is a question that has become increasingly important over time. Take some time to think about how your organization could meet this goal. @forbes #Retail #CustomerExperience #CX forbes.com/sites/garydrenik/…
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You can transform your #CX by focusing on a loop of value creation. This cycle will continuingly create value for #customers, employees, stakeholders and the entire business as everyone becomes more engaged and loyal.
To manage a customer portfolio for maximum lifetime value means understanding that stronger customer relationships are enabled by the promise of increased brand value to the customer. mitsmr.com/3QF5kGt
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The central pillar of #BusinessGrowth is clarity. Before beginning any #BusinessTransformation, you must establish a clear goal and use transparent communication to align your team.
#DataDriven #CX is the future. Not only will data enhance the efficiency of #CustomerExperience, but it can also provide personalisation on a massive scale. @KirkDBorne
Marketers can gain valuable consumer insight from intent data. See how, and the role of intent data in the future of marketing: inspire.mindbreeze.com/blog/… by @Mindbreeze ———— #CMO #Martech #CX #Personalization #BehaviorAnalytics #BigData #DataScience #AnalyticsStrategy #DataStrategy