PSM Communications

There’s still time to join next week’s #webinar 📱 Is #socialmedia delivering results - or just keeping you busy? Step back from the posting schedule with Michael Gegg & Julie Atherton - & rethink your approach. 📅 4th November | 12:30–1:30pm Register: tinyurl.com/4s5wy3rw

What if your #marketing team disappeared tomorrow? Campaigns would stop. But what about the client insight and strategic thinking that shape business decisions? Explore marketing’s wider value 👇 tinyurl.com/3uxvetdj #marketingstrategy #b2b

How can marketers make a stronger case for their #budgets? By connecting #marketing priorities to what matters to the business. Our report explores commercial value, business growth, board influence & skills tomorrow’s marketing leaders need. 📘 tinyurl.com/49hkz9uz #b2b

Posting regularly isn’t enough📱 What does an effective #socialmediastrategy look like in 2026 and beyond? Join us on 4 November to explore how to use #AI, #LinkedIn & social search for business impact. ➡️ Register now: tinyurl.com/33c4umfn #b2b #marketing

Our founder just launched 'The PSM #Marketing Digest,' a #LinkedIn newsletter sharing practical advice and fresh perspectives on the challenges facing #professionalservices marketers. Subscribe for useful thinking without the #sales plugs! lnkd.in/p/e32pch-a #b2b

What does a CEO expect from a senior marketing leader? For Steven Frost, it’s about more than marketing. “Their team is our first team, my leadership team, not marketing." A key theme from our Beyond the Numbers report. 🔗 psm-communications.com/beyon…

Do we need to stop trying to prove marketing’s value? Perhaps there’s a better question: What decisions are better because Marketing was involved? Read our latest blog to learn more! 🔗 psm-communications.com/do-we…

Is your social driving growth or just feeding the feed? Join us for our next webinar where we'll explore LinkedIn, AI & the sea of sameness 🔗 riverside.com/webinar/regist…

A thousand MQLs with a 3% conversion rate isn’t a success story. It’s really a filtering problem.” - Ritu Mohanka, CEO, VONQ. Quality over volume is a key theme in our new Beyond the Numbers report. Download the report here: psm-communications.com/beyon…

Our new report is live 🥳 Beyond the Numbers: How #professionalservices marketers can redefine marketing’s value We spoke to CEOs, CMOs & commercial leaders about growth, boardroom credibility and the future of Marketing. 🔗 psm-communications.com/beyon…

Have you read #B2B #Marketing Fundamentals by Kate Mackie? If you work in #B2Bmarketing, Kate’s book explores #brand, reputation, relationships & revenue - & how they connect to the wider business. 📖 Add it to your reading list: tinyurl.com/56ebdd4t #marketingbooks

#Content feels harder because we’re creating more of it - without always having a clear reason why. More posts, channels & formats can simply mean more noise. Read how #B2B brands can make content work harder. 🔗 psm-communications.com/why-c… #marketing

More data. More dashboards. More reports. But do we actually understand what the numbers are telling us? The real value of marketing data comes from connecting the dots - and turning insight into action. Our new report explores why. Coming soon 👀 #b2b #marketing

The rules of visibility are changing. Is your #marketing keeping up? Our free report explores what marketers & #sales teams need to know - plus bonus content including extended #CMO & buyer interviews & a 10-step buyer guide. Get your copy 👇 🔗 tinyurl.com/bdfr6jk2 #b2b

What if marketing’s most valuable conversations aren’t about what it’s done, but how the business can win next? From customer perspectives, to challenging positioning, #marketing is becoming a growth function. Our new report explores why. Launching soon 👀 #b2b #marketing

‘How do we get #ChatGPT to recommend us?’ It’s the question businesses are asking more& more. But perhaps the better question is: are we actually worth recommending? Read more: tinyurl.com/23sbdhzb #au #ai #marketing #seo

#Marketing shouldn’t just report what happened. It should help the board understand what’s changing outside the business - and what to do next. Our report, 'Beyond the Numbers' explores how marketers can bring that perspective into the #boardroom. Launching this month 👀 #b2b

Every buying decision starts with reducing #risk. For #professionalservices firms, that means building the #trust & credibility buyers need to feel confident choosing you. Read why #marketing has a key role to play. 👉 tinyurl.com/4a5kapd7 #B2B

What if marketing’s value isn’t in the numbers we report, but in the decisions we influence? Our new report, Beyond the Numbers, explores how #professionalservices marketers can move from reporting activity to demonstrating commercial value. Launching next month 👀 #b2b

#AI can boost search visibility fast. But what happens 3–6 months later? Websites built on thousands of AI-generated pages can become bloated, & harder to grow. Find out why short-term #SEO gains don't always last in our webinar: tinyurl.com/4mfxr54z #digitalmarketing