Ormax StreamView: Hunkkaar: The Roar (JioHotstar) has emerged as one of the best-sustaining limited series of 2026, with less than 15% drop in viewership from Wk +1 to Wk +2. Note: Views represent unique audiences in India who watched the show for more than 30+ minutes in the respective weeks.

Ormax StreamView: Malayalam film Bethlehem Kudumba Unit (JioHotstar) has set a new benchmark, emerging as the most-watched non-Hindi film in India during its opening weekend on streaming. It is also the most-liked theatrical film in India in 2026 across languages, with an Ormax Power Rating (OPR) of 92 Note: Views represent unique audiences in India who watched the film for more than 30 mins. across all language versions during its opening weekend on streaming (Oct 2-4)

Indian entertainment industry is widely using content testing to make more informed & audience-centric business decisions. We have tested 1147 films & shows as on Oct 9, 2026 #TestEverything

A lot is happening at Ormax Media: new reports, product updates, new industry tools, and continuous tracking of fast-evolving audience trends. Our monthly feature, “What’s New at Ormax,” is a quick roundup of the updates that matter. Here’s the October 2026 edition.