Advanced Technologies and Consulting for Digital Media Monetisation 📈 #AdTech #Media #Monetization #Digital #Publishers #Programmatic #Headerbidding #Analytics
Barcelona
Joined May 2018
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#CannesLion2025 ☀️
We are happy to be hitting the ground running again this year. If you're a publisher and struggling to grow your #AdRevenue, let’s connect!
Schedule a meeting to unlock the full monetization potential of your #AdInventory:
bit.ly/3ZYXqz3
Big news from Opti Digital! 🎉
We’ve joined the ranks of Google Certified Publishing Partners (GCPP). This milestone reflects our commitment to smarter monetization and publisher success.
Read more: apnews.com/press-release/acc…
#AdTech #GCPP
Opti Digital is now officially a Google Certified Publishing Partner (GCPP)! 🚀
We're proud to be recognized by Google for our technology, performance, and ability to help publishers grow without compromising UX or load speed.
Read more: finance.yahoo.com/news/opti-…
#GCPP #Adtech
Opti Digital retweeted
La Unión Europea ordena a @Meta restringir el uso de datos personales con fines publicitarios
Meta deberá reducir al mínimo la cantidad de datos personales que usa para publicidad, según ha ordenado el Tribunal de Justicia de la Unión Europea (TJUE).
buff.ly/3ZPd7cY
Opti Digital retweeted
La contribution de la publicité aux revenus de @netflix sera très importante
fr.themedialeader.com/la-con…
🙌🙌
Gmail Q&A, une fonctionnalité boostée à l'intelligence artificielle, avait déjà été déployée sur les systèmes Android. Elle pointe enfin le bout de son nez sur iOS !
clubic.com/actualite-539714-…
A strong case for why tackling MFA publishers is crucial for the future of digital advertising. Quality always pays off in the end!
Made-for-advertising (MFA) sites are distorting the digital ad landscape.
These sites generate artificial traffic and fake clicks, diluting ad quality and misleading advertisers.
Recently, Andrew Casale, CEO of @IndexExchange, shared with our CMO Helen Mussard how his team was among the first to tackle this, blocking fraudulent publishers back in 2022.
bit.ly/3BIaTls
🚀 Ready for 2025?
Staying ahead in AdTech requires mastering key trends and strategies. Join us for an insightful 1-hour #webinar where industry experts will explore the future of digital advertising for media publishers: lp.optidigital.com/2025-adte…
Have some free time today? Make sure to listen to last week's episode of TheMadTechPodcast where our CRO Olly Aulakh joined Lindsay Rowntree and Mat Broughton to discuss topics ranging from ad tech's predicted growth to Yelp's decision to sue Google.
#AdTech #Podcast #Google
On last week's podcast, we were joined by Olly Aulakh of @OptiDigitalsas to discuss global ad tech growth, Yelp vs Google and the non-cookieless future.
exchangewire.com/ew-podcast/…
Opti Digital retweeted
La industria AdTech sigue dividida: ¿realmente el juicio contra @Google cambiará algo en el sector?
Muchos expertos ya prevén que el juicio a Google conllevará cambios en el sector publicitario; no obstante, hay quienes piensan que todo seguirá igual.
programaticaly.com/portada/i…
Opti Digital retweeted
Our own Mohsin Pervez will be speaking at @OptiDigitalsas's "Trends in AdTech 2025" webinar. He’ll join a panel of industry experts to explore the key trends and innovations shaping the future of digital advertising. Learn more: optidigital.com/en/2025-adte…
Opti Digital retweeted
1 million de prix planchers calculés chaque jour grâce à l'I.A @OptiDigitalsas ratecard.fr/1-million-de-pri…
AdSense Lover? Time to switch to #HeaderBidding 🚀
#1 - It will allow you to challenge demand partners by offering them your inventory simultaneously.
#2 - A client-side configuration, can also improves the loading speed of your site.
Want to know more? hubs.li/Q01x-3TW0
Le mois dernier, à l'occasion de la @presseaufutur, notre CEO a accordé une #interview à @Broadcast_asso.
Pour découvrir l'intégralité du contenu et en savoir davantage sur les solutions publicitaires d'Opti Digital ➡️bit.ly/3IsoZJk
#interview #evenement #adtech
🎆 Happy #NewYear - Time to see what to expect in 2023!
At Opti Digital, we have some exciting things coming up for the first half of the year. We actually prepared a small preview for the most curious 👇
#adtech #monetization #publishers
TIME TO CLOSE 2022 👋 This week we invite you to discover our biggest milestones of the year!
For some 📖 reading, it's just here: hubs.li/Q01wtpp00
#adtech #advertising #YearEnder2022
🎄Nothing like a festive dinner to end the year on a happy note…and a gourmet one. All the team at Opti Digital 🥳 wishes you a happy holiday season!
#adtech #teambuilding
🚀 #successstory
Opti Digital is happy to count among its #publishers
@forocoches, world’s first Spanish-language forum.
Thanks to our All-in-One Solution, the #media has increased its revenues by 81%
Full interview >> optidigital.com/en/forocoche…
