Whenever someone at work asked me why certain trends take off while others fade, I’d show them this. Uploaded 14 years ago by @sivers , it uses a viral moment to break down leadership, and also reveals the mechanics behind evergreen trends.

There’s something poetic about how ai videos can nail visual similarity, have perfect lip syncing, but is still nowhere close to realistic dialogue. Whenever it’s prompted to speak, especially with emotion, it’s not even remotely close to authentic & the mirage ends.

Who you follow on here and any other algorithmic app is more important than ever. It’s one of the biggest factors shaping your information diet. Now that X/IG/TikTok are mature, employees goals are focused on optimization, which is to extract as much revenue from your feed as possible without you churning. Search for and follow who and what you care about most, discard the rest. Even one bad follow can mess up your feed. You should notice an improvement.

Once in awhile the internet surprises you with great art

The only "new" consumer social app that recreates the dopamine of early FB, Snap and IG is Partiful. which probably makes it worth 1b

I'm not sure if anyone is experiencing a fyp shown below post oracle acquisition The feed is often 90% clips, ads, sponsored posts, tiktok shop inserts, talking heads, and videos that push newer, less entertaining, features. It's like the consumer app equivalent to a hedge fund buying a restaurant brand and removing quality ingredients to increase profit margins. Reels has its moments, but is still too extreme. Engagement through carnival attractions. There is an opening now for some type of consumer app on mobile where the focus is fun, and much less obvious about selling you something. I have no clue what it is, but the internet needs a 2016 Pokemon Go era more than ever.

Insane random event. A bunch of people won the most recent powerball draw because each number is 16 more than the previous one. Can't imagine how many people would win the jackpot if the powerball was 16 and not 15.

In a content landscape this exhausted, where every idea gets copied, flattened, and run into the ground, it's a rare moment when someone pushes the form into the future.

The most impressive people I've met in my career don't post anything online. Every content platform is now built around e-commerce. If you aren't selling something, the case for consistent posting falls apart. In the beginning these platforms used to offer the opposite: creative expression inside a restrictive format that felt safe. In this era of the internet, that feeling barely exists anywhere. It is harder than ever to have fun online without risk.

At TikTok, I gave a presenation of my favorite phase of a trend’s lifecycle: deconstruction. It’s the moment a trend becomes so deeply embedded in culture that you can remove almost all context. The fewer the clues, the more powerful the bond between creator and viewer, because both know they’re already on the same page. Blue shirt kid just reached that level.

Every poll on here

Big fan of IRL speedrun content

One of the hardest parts of being a creator who analyzes and reviews different subjects, whether it’s food, music, or tokens, is that to be credible, you can’t always be positive. If everything is great, then nothing is. Some people will be unhappy. Honesty comes at a cost.

A TikTok trend and a popular creator are two very different things. Here's why: Creator: 1-2 videos a day, maybe a million views Trend: 1000-10000 videos a day, from 1000-10000 creators, maybe a billion views It's important to understand the strengths and limitations of both.

A sign that crypto isn’t ready for the masses: when a celebrity launches a token, Instagram is the last place they'll mention it.