She/Her | Nefertiti A. Walker, PhD | Professor | Author | Deputy Vice President. Writing on culture, leadership, equity, sport business . Tweet≠endorsement

Massachusetts, USA
Joined April 2009
Before you watch the 2024 @WNBA Draft, please read this article by colleagues @laurenhindman, @ajhanaikeaton, and me: WNBA set the standard for fan inclusion in social -- by letting fans drive sportsbusinessjournal.com/Ar… via @sbj
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Congratulations, Dr. @NefWalker, on this well-deserved recognition by the @BosBizJournal! #UMass – at Boston, MA
I'm proud to congratulate Dr. Nefertiti Walker, senior vice president of the University of Massachusetts, on being named the Rising Star Award honoree in the Boston Business Journal's 2025 Women Who Mean Business program! @NefWalker @BosBizJournal 🔗bizjournals.com/boston/news/…
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I'm proud to congratulate Dr. Nefertiti Walker, senior vice president of the University of Massachusetts, on being named the Rising Star Award honoree in the Boston Business Journal's 2025 Women Who Mean Business program! @NefWalker @BosBizJournal 🔗bizjournals.com/boston/news/… – at Boston, MA
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Thank you, President Meehan! And thank you to my terrific colleagues at the @UMass and beyond who have been instrumental to our collective success. Lastly, thank you to @BosBizJournal for the recognition. I accept with appreciation and grace. GoUMass!!!
I'm proud to congratulate Dr. Nefertiti Walker, senior vice president of the University of Massachusetts, on being named the Rising Star Award honoree in the Boston Business Journal's 2025 Women Who Mean Business program! @NefWalker @BosBizJournal 🔗bizjournals.com/boston/news/…
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nytimes.com/2024/12/13/sport… The NY Times wrote a review of the year in sports that mentioned Slaying the Trolls and quoted the amazing @nefwalker (twice!!). And once again... Slaying the Trolls is a great holiday present! (just saying!) amazon.com/Slaying-Trolls-Wr…
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Today seems like a good day! Slaying the Trolls was mentioned in the New York Times (thanks @NefWalker ) and I had my 100th publication accepted (100 if you count journal articles, book chapters and actual published books!). nytimes.com/2024/12/13/sport…
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The 🐐, @BillieJeanKing, talks the tournament that bears her name, why tennis scoring is stupid (her words, not ours!), how she & her wife @ilanakloss helped spark the PWHL into existence, and why athletes must understand the business side of sport. podcasts.apple.com/us/podcas…
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podcasts.apple.com/us/podcas… Hope everyone enjoys our interview (@NefWalker and I) with @SarahSpain Sarah begins with the amazing blurb she wrote for Slaying the Trolls! It was so much fun talking about the book with her!
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Ever wish you had the perfect, well-researched response to “Nobody watches women’s sports”? @wagesofwins & @NefWalker talk about their book, “Slaying the Trolls” & offer up facts & data to help women’s sports fans shut down false & illogical arguments. podcasts.apple.com/us/podcas…
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North American Society for the Sociology of Sport 2024 Research Fellow @NASSSport @McCormackUMass Keaton et al. 2024, over the last 6 months is the 3rd most downloaded article out of 27 @Human_Kinetics Journals with 4,969 unique downloads This is a NASSS to celebrate
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USA Today columnist, best-selling author and longtime commentator Christine Brennan joins “Good Game” to talk about her reporting on Caitlin Clark & her responsibility as part of the WNBA media landscape. Full interview here: lnkd.in/gYM2_8F2
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This was an EXCELLENT conversation. Sarah asked effective, thoughtful questions, and put on a masterclass in interviewing. I’ve known Christine for years and have admired her work, but I was extremely disappointed in her interview with Dijonai Carrington. While I don’t think her WNBA credentials should be revoked, l do understand why the players questioned her intent. Anyway, this podcast is very much worth your time.
USA Today columnist & longtime commentator @cbrennansports talks her reporting on Caitlin Clark & her responsibility as part of the WNBA media landscape. Plus, the @TheWNBPA statement directed at her, her recent exchange with DeWanna Bonner & more. podcasts.apple.com/us/podcas…
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Scored my copy of "Slaying the Trolls" by the incredible @NefWalker & @wagesofwins Open up the first chapter to see a fun intro :) In all seriousness, this is a great resource & major congrats on the release! 🔗: he.kendallhunt.com/product/s…
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Just reposting this from @laurenhindman: Lots of questions re: the Sky's firing of Teresa Weatherspoon. Our research (@NefWalker @wagesofwins) from the WNBA: Controlling for on-court performance, Black women were nearly 3.5 times as likely to be fired as white men.
Becky Hammon shares her though thoughts on Teresa Weatherspoon firing: #skytown
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In Slaying the Trolls we review research (published by @laurenhindman, @NefWalker, Courtney Paulson and I), that non-white males are more likely to be fired in the WNBA. That result holds AFTER controlling for the records coaches post.
WTF IS GOING ON Something doesn’t add up here
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From 1997 to 2022 in the WNBA, @NefWalker, @laurenhindman, Courtney Paulson, and I found that white males are less likely to be fired in the WNBA. That is AFTER we controlled for outcomes. Yes, evidence of discrimination still exists. openurl.ebsco.com/EPDB%3Agcd…
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White women and Black men were also more likely to be fired. Full study published in International Journal of Sport Management: internationaljournalofsportm…
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2 coaches have been fired this week. Neither one did I see coming. You can't give a coach 2 years or less with depleted rosters and a poor front office structure and expect them to be successful. Just wild to me. #WNBA
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Looking for some insight into TSpoon’s firing? The first step is to understand that this is par for the course when it comes to the WNBA coaching decisions. Black women are most likely to be fired and least likely to be rehired in the W. #WNBATwitter
Replying to @laurenhindman
White women and Black men were also more likely to be fired. Full study published in International Journal of Sport Management: internationaljournalofsportm…
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Don’t know the details of TSpoon’s firing. But we know from our research that Black women are most likely to be fired and least likely to be rehired in The W. If interested, @WNBA we are happy to talk more about this work. #WNBATwitter
Lots of questions re: the Sky's firing of Teresa Weatherspoon. Zooming out, our research (@NefWalker @wagesofwins) looked at trends in WNBA head coach firings over 25 years. Controlling for on-court performance, Black women were nearly 3.5 times as likely to be fired as white men
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