We won an award! But not just one.... WE WON THREE! I'm so proud of the 253 Media team for putting this incredible @webflow site together and making something special. I'm looking forward to winning more of these!

Being full brand side now means this is the first BFCM I’m actually excited for in a long time. Locked, loaded, and ready to rip.

Looking for a CPA that specializes in Ecom for a California company. Who should I talk to?

This is why we test rather than assume AND why we stay patient until we have enough data to make a decision. What I would have bet money on being the easy landing page winner started strong, then ended up losing. On paper the control group should have knocked it out of the park. More visually appealing, social proof, and value props above the fold. The new group was just a basic title. This is why we test instead of just guess.

First Preds game of the season with some awesome seats. One of my favorite things to do in Nashville

Friday meetings be like

Is anybody seeing success with ChatGPT ads for their DTC brand?

On my @iamshackelford drink tasting journey. @joshykobyashi with the rec

You going in this crawl space or nah?

Ecom bro maxing while I wait for electricians at a rental. Is this peak?

You win some you lose some. Had to fire a team member today. Learned from our supplier that we are their fastest growing company of the year. I’ll take it.

Update. We smoked the last big day.

Pacing for today to break another sales record. Needless to say I’m refreshing @Shopify every 5 minutes 😂

Wow. What an incredible site. And a massive undertaking. Wow!!

Need some motivation to make more money? Go tour some homes that are out of your budget.

September 2025: low 5 figures. September 2026: low 6 figures. Ecom is rad.

What tools are you using for forecasting? Both revenue and product need.

For any of my Ecom friends with big catalogs (1000+ individual custom product) has anybody tested an ai product discovery that can filter products based on a conversational text input?

Does anybody have a swipe file or document for UGC frameworks to send to creators?

Woke up to absolutely smashing the biggest day. 22% increase compared to our previous biggest revenue day back in early June.

Record day on Shopify today. Took some friends out on the boat. Finished off with Chinese and college football. Stealth mode.