2017 MLB All Star Game Promo - Fox Sports #MLB #MLBAllStarGame #sportsmarketing #design #promo #animation #cinema4d #OctaneRender #Baseball
Ballin' with our headsets on!
Strap in Oct27 to see designs we created for the NextVR live NBA broadcasts!
usat.ly/2emQMib
#VR social mentions (QoQ (Q2 16)
#Vive up +115%
#Oculus down -3%
#HoloLens down -20%
#PlayStationVR down -63%
Source #Adobe
#VirtualReality
Let your imagination & creativity transcend what's possible today. Don't fear the unknown, that's where the magic is
We view creativity as freedom.
The best designed Virtual Reality experiences create freedom of choice for the consumer. We ❤️ design for #VR
#VR can shift perception and create empathy with an audience quickly. Brands should be designing that emotional arc when using this medium.
1
Great entertainment transports people & makes them feel. #VR can create powerful opportunities for integrated marketing #advertising #design
1
1
Brands thinking "what #VR experience should we make" should be thinking "what freedom of choice do we want to give to our customers"
As more people are exposed and the initial wow factor drops the premium in #VR will be on design, content, freedom and storytelling.
(1of2) Because many consumers have not yet experienced room scale VR. The wow factor is there with even the most basic experiences...
It's no longer about "guiding the eye" it's about guiding the desires of the consumer and letting them choose #design #VR #VirtualReality
Design for #VR should have layers of nuance that allows discovery & storytelling to be organic. A Socratic approach enhances the experience
When designing for room scale #VR experiences you have to embrace that freedom of choice is central to the experience.
Got some new hardware at the studio. Congrats team! #promaxBDA #creative #animation #marketing #velocity #discovery






