Editorial Director @sengineland & @SMX A robot trapped in a man's body. Posts mostly about SEO, PPC, search, content, social media, and digital marketing.

The Hoosier State
Joined September 2010
The future of SEO: Why optimization still matters, whatever you call it via @MrDannyGoodwin searchengineland.com/seo-ai-…
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Last week @MrDannyGoodwin picked out his top 5 stories to break in the world "AI" and "search/marketing" over the course of last month. Danny, Rita Cidre, Erich, Casagrande, and I covered what they mean for marketing on a @Semrush webinar, and then Danny summarized it all on Search Engine Land... Check out the coverage of it on Search Engine Land - I think the hard part is not just "seeing" these "new" ideas but accepting them and actually adopting them (and no, I am not talking about GEO... there is life in marketing beyond "GEO") searchengineland.com/marketi…
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Google AI search clicks aren’t always better traffic: Study via @MrDannyGoodwin searchengineland.com/google-…
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Is it Tuesday? Google AI Overviews doesn’t know via @MrDannyGoodwin searchengineland.com/is-it-t…
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Shocking 56% CTR drop: AI Overviews gut Mail Online’s search traffic via @MrDannyGoodwin searchengineland.com/google-…
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Danny Goodwin retweeted
Check out the @smx in person networking meet ups in Boston where you can meet up with me, @MrDannyGoodwin @TheMarketingAnu and others searchengineland.com/smx/adv…
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Google Search boss: AI Overviews boost click quality via @MrDannyGoodwin searchengineland.com/google-…
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Google AI Overview-organic ranking overlap drops after core update via @MrDannyGoodwin searchengineland.com/google-…
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Google quality raters now assess whether content is AI-generated via @MrDannyGoodwin searchengineland.com/google-…
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Apple’s Preference Ranking Guidelines: Leaked doc reveals scoring system for AI-generated responses via @MrDannyGoodwin searchengineland.com/apple-p…
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How generative information retrieval is reshaping search via @MrDannyGoodwin searchengineland.com/generat…
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Danny Goodwin retweeted
Want a link from Backlinko.com (AuthorityScore 66) I need your help. If you have *anything* to do with SEO, whether as a provider, buyer, seller, or just an enthusiast -- please take a few mins and help us with a survey on pricing. 👉 docs.google.com/forms/d/e/1F…
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We're ingesting 30-50m pages of content for AI use a day at Andi. So we've learned a lot about all the things that go wrong when AI crawlers and agents try to access web content. Thanks heaps @MrDannyGoodwin for the chance to contribute a guide on AI Optimization - the next stage on from SEO! Hope this helps everyone who wants their startup or content to be visible in a world of AI agents and search. And everyone building the coming generation of AI agents with computer use.
AI optimization: How to optimize your content for AI search and agents via @jedwhite searchengineland.com/ai-opti…
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HubSpot’s SEO collapse: What went wrong and why? via @MrDannyGoodwin searchengineland.com/hubspot…
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Google’s search market share drops below 90% for first time since 2015 via @MrDannyGoodwin searchengineland.com/google-…
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OpenAI has no immediate plans for ChatGPT advertising via @MrDannyGoodwin searchengineland.com/openai-…
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Perplexity begins testing ads as sponsored follow-up questions via @MrDannyGoodwin searchengineland.com/perplex…
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🕒 Countdown to Episode 725: Join us as we discuss the @Semrush acquisition of @ThirdDoorMedia and @sengineland and what it means for the SEO industry! Great convo with Marc Sirkin(@msirkin), Barry Schwartz(@rustybrick), and Danny Goodwin(@MrDannyGoodwin) #SEO #DigitalMarketing
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ChatGPT Search officially launches via @MrDannyGoodwin searchengineland.com/chatgpt…
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Semrush acquires Search Engine Land via @MrDannyGoodwin searchengineland.com/semrush…
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