
I help freelance writers go from overlooked to in demand. Get clients | Build authority | Sell digital products | Content at @Semrush, @Serpstat, @SocialPilot
SEO content writer for hire!
Joined October 2014
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It's not enough to know your competitor just published a great new #blogpost or #whitepaper. You need to step back and assess their entire body of work to generate meaningful insights that will inform your own work.
Ur ghostwriting client in 5 days.
Stop sending generic pitches.
• Find 10 founders active on LinkedIn
• Improve 3 of their recent posts
• Show them what you'd do differently
• Offer a monthly ghostwriting package
One personalized pitch can open doors 100 generic ones won't
Stop competing for the same blog-writing gigs.
• Find 15 B2B companies without case studies
• Show them a sample outline
• Offer to interview a customer and write the full story
Their success stories already exist. They need someone to tell them.
Your first freelance client could be one DM away.
Here's your plan before the weekend:
• Find 10 brands with weak social posts
• Rewrite their hooks and CTAs
• Send a personalized DM with one example
Don't just tell clients you can help. Show them what they're missing.
Need writing clients?
Stop competing on job boards.
Do this:
• Find 15 brands without newsletters
• Show them what they're missing
• Pitch your strategy
• Offer to write 3 issues
You're not begging for work. You're bringing a business opportunity.
Posting consistently but not getting results?
The problem might not be how often you post.
It might be your strategy.
Every post should have a purpose:
• Attract the right audience
• Build trust
• Start conversations
• Drive action
Start posting with intention. 👇👇
Are engaging social media posts part of your strategy, or are you posting and hoping?
Here is an updated strategy for you!
inspiretothrive.com/engaging…
No writing clients yet?
Stop sending generic pitches.
Try this:
• Find 10 brands with weak blog content
• Suggest 3 better headlines
• Offer a 300-word sample rewrite
Give them a taste of what you can do.
Proof outperforms promises.
Your first $500 as a freelance writer starts with research, not luck:
• Audit 10 compan blogs
• Find 5 topics they're missing
• Pitch "I'll write one for free to prove value"
• Use quality work to win paid projects
Don't just sell writing
Show clients what they're missing.
Mos Kerry Clement retweeted
Want more predictable freelance writing income?
Consider newsletter writing.
• Write one newsletter each week
• Turn the service into a monthly retainer
• Build relationships with clients
• Get paid repeatedly for a service you already know how to deliver
Writers, stop waiting until you can afford a website.
Start with Medium:
• Publish 3 articles a week
• Repurpose content on LinkedIn
• Capture reader emails
Build your portfolio while growing your audience.
Your next opportunity could start with your next article.
Stop editing immediately after writing.
Why?
Your brain is too familiar with the words to spot every flaw.
• Write today
• Edit tomorrow
• Read aloud before sending
A little distance can make a big difference.
My first writing client didn't come from a job board or a viral post.
It came from one cold message to a founder whose newsletter I actually read.
I sent 3 sentences
1 specific idea
10 mins of work
That tiny effort became one of the best returns I've ever gotten from outreach.
Freelance writers often chase one-off projects.
There's another model:
Newsletter retainers.
One brand
One newsletter weekly
One recurring monthly payment
You don't need to constantly find a new client when you have clients who need your service every month.
Send 10 personalized pitches a day for two weeks...
... and you'll have more conversations than a year of building a portfolio and hoping someone stumbles on it.
Want more predictable freelance writing income?
Consider newsletter writing.
• Write one newsletter each week
• Turn the service into a monthly retainer
• Build relationships with clients
• Get paid repeatedly for a service you already know how to deliver
Traffic is useful, but community is an asset.
A blogging system can help you publish consistently.
A loyal community can help you build lasting influence and income.
Which should a blogger prioritize? 👇👇
Should You Depend on Blogging Systems or a Loyal Community?
bloggingfromparadise.com/sho…
You don't have to do every task yourself.
When work increases:
• Subcontract overflow work
• Keep a management margin
• Stay responsible for the client relationship
• Review the final deliverables
Your expertise + their execution = more capacity without burnout.
Want your case studies to attract more clients?
Don't just list what you did.
Show the transformation:
• Problem > What was holding the client back
• Solution > What you changed
• Results > What improved, with numbers
Stories make your work easier to grasp & remember.
Your cold pitch doesn't need to be long.
Try this:
“Hi [Name], I really enjoyed your article on [topic]. I write for [niche] and have an idea that could fit your audience: [headline].
Open to taking a look?”
Do your research, make it relevant, and keep it easy to answer.
You don't need 3 hours to research a topic.
Try this 30-min process:
• Study Google's first-page results
• Scan 5 competitor blogs
• Interview a subject-matter expert if possible
Deep research isn't about collecting more info. It's abt finding the right details efficiently.
Most creators have no idea their posts even rank in Google.
Now you can see which ones do and double down. 👇👇
The new way to measure how your content on social media is going is through the new Google Search Console.
Check it out here in this post by @semrush



