In the latest Unboxed With AJ, we chat with Mariam Yasin, wellness entrepreneur & founder of Brand Botox. She shares her take on creativity, the story behind Brand Botox, tips for aspiring YouTubers & podcasters, & balancing wellness with entrepreneurship.
youtu.be/izAdPbe2XOM
PUBG Mobile & Baskin Robbins team up for a sweet treat in the GCC! Players can unlock exclusive skins, enter “ice-cool” competitions, and enjoy free ice cream scoops. Perfect mix of gaming & treats this winter!
Link: campaignme.com/pubg-mobile-b…
Dubai-based digital platform Nukta is here to transform storytelling across the Middle East & South Asia! With AI-powered tech, Nukta delivers personalized, impactful content across news, lifestyle, culture & more.
Read more here: campaignme.com/the-latest-in…
Bose reveals a reimagined brand identity that bridges its legacy with a fresh, modern vibe. With vibrant colors, sleek typography, and the theme "sound is power," it invites audiences into an elevated audio experience. #BoseRebrand #SoundIsPower
Link: creativebloq.com/design/bran…
Careem is taking beach days to the next level with Careem Beach! Introducing GPS-enabled umbrellas that let you order food & snacks right to your spot on the sand. Convenience, shade, and seamless service—just scan, unlock, and enjoy!
Read more here: campaignme.com/careem-soon-t…
In this episode of "Unboxed With AJ," we welcome Anilesh Kumar, MD of InTWO (MEIA, EVP). With over 15 years in the Microsoft ecosystem, Anilesh shares his entrepreneurial journey, leadership insights, and vision for the future
Watch the full episode here: youtube.com/watch?v=QCmP4v3C…
PUMA’s #PlayTheCity is celebrating street cricket heroes across the UAE! Custom jerseys, local pitches on Google Street View, and real recognition for grassroots talent.
#StreetCricket #GrassrootsTalent #PUMA
Read here: campaignme.com/puma-connects…
Introducing the 'Your Go-To Safe Space' by Volvo UAE. More than just a car, it’s a sanctuary to pause, rest, and recharge. In a busy world, find calm and focus on what truly matters: your well-being.
Read more here: campaignme.com/volvo-uae-off…
Skechers launched a dynamic back-to-school campaign, spotlighting Kids Footwear with engaging video storytelling and fresh, bold designs.
#Skechers #BackToSchool #DigitalMarketing
Read more about this campaign here: campaignme.com/skechers-brin…
Mountain Dew's new logo brings back its full name with a retro 3D font and iconic topography, celebrating refreshment and outdoor fun. Launching next summer across all brand touchpoints.
Read more: marketingdive.com/news/mount…
Dabur Herb'l is Taking Gen Alpha in KSA on a Galactic Journey! Toothpaste brand Dabur Herb'l has relaunched its Space Calling campaign, inviting Saudi Arabia's Gen Alpha to embark on an out-of-this-world adventure!
Read more: campaignme.com/dabur-herbl-s…
Al-Futtaim IKEA, just flipped sleep marketing with their new Complete Sleep campaign! Instead of waking you up, they’re using the power of a *yawn* to make you want a nap.
Cozy vibes, comfy bedding, and contagious yawns—perfect for dreamland!
campaignme.com/al-futtaim-ik…
U by Emaar reveals its refreshed brand identity with the new promise, "Your Way Every Day." More than just a visual update, this evolution keeps the brand dynamic and aligned with changing times to better connect with members.
Read more: campaignme.com/u-by-emaar-re…
PayPal's new brand identity is a bold step into the future, blending sleek minimalism with timeless authority. This refreshed look is a powerful testament to how innovative design can reimagine a legacy brand while staying true to its roots.
creativebloq.com/design/logo…
Heinz is going brandless in honour of Saudi Arabia's National Day! Launching on 19th September, the iconic ketchup label will be replaced with an empty green keystone, allowing consumers to personalise their own celebratory messages.
Read more here: campaignme.com/heinz-goes-br…
Figma's latest brand refresh brilliantly adapts to its growing ecosystem. Evolving from a designer-first tool to a comprehensive platform for product teams, the new visual identity highlights collaboration, creativity, and versatility.
Read more: figma.com/blog/figma-on-figm…
Catch our chat with Giovanni Everduin (Gio), a leader with 23 years in strategy & innovation. As Chief Strategy & Innovation Officer at a top bank, Gio also mentors founders, serves on boards, and runs a creative agency blending creativity with tech.
youtube.com/watch?v=nHo5UmDQ…
PROVEN Arabia just launched a new brand identity, showcasing their commitment to cutting-edge solutions! The iconic logo blends Arabic & English, reflecting inclusivity & a global outlook. This modern design will be seen across all platforms.
Read more: campaignme.com/saudi-holding…
Sharaf DG just dropped a game-changing ad in Khaleej Times!
Scan a QR code and watch a video play right on the print page. This mixed reality experience, created with AI platform Flam, promotes their ‘Back to School’ offer featuring AI PCs.
Read more: campaignme.com/sharaf-dg-ad-…
Al-Futtaim Toyota's new campaign for Emirati Women’s Day highlighted Emirati women behind Dubai's streets, like Sheikha Fatima Bint Mubarak Street. With OOH ads, radio updates, & social media content, they're promoting female empowerment.
Read more here: campaignme.com/emirati-women…
