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Mikala F. (@MikalaContent) profile picture

Mikala F.

@MikalaContent

Content and travel obsessive. Content Strategist/Manager/Producer. Also journalist/writer/editor/photog. Publisher of https://xitter.cf/t.co/xZLL0A20gw

 Vancouver, BC
ca.linkedin.com/in/mikalafolb
Joined November 2008
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  • Followers1.5K
443Media
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Very interesting. Email-style blasts as DMs into IG.
Adam (@mosseri) profile pictureAdam
@mosseri17 Feb 2023
📣 Broadcast Channels 📣 Broadcast channels are one-to-many public messaging channels. A new way for creators to deepen connections with their followers. Sign up for the waitlist here 👇🏼
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So glad you're on the mend. This rang very true for me - I have chronic illness too, and it's been hard to try to get back to life. After two years it's necessary but wow, so so hard and scary. Thanks for sharing your experience.
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Excited to learn that the agency I have been working with for the past year - One-Twenty Three West (123w) - has won Small Agency of the Year for the second time in a row! Thrilled to collaborate as part of their content and brand strategy team. Proud! strategyonline.ca/2021/11/10…
Image from Mikala F. (@MikalaContent)
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Really like this approach - that's why it's so important to set strategic goals before creating content. I see clients too often try to throw everything at everything and the scattershot approach leads to lukewarm results and burned-out teams. Spend time on foundational planning
Contently (@contently) profile pictureContently
@contently3 Aug 2021
Content measurement is too often overcomplicated. Here's a trusted 10-step guide that marketers of any maturity level can use 🚀 buff.ly/3A9GRkv
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I'm so proud to be working on this campaign!
Kat Norris (@KatNorris_) profile pictureKat Norris@KatNorris_10 Jul 2021
Hey right on to @RealCdnSS for using an Indigenous actor and song in two different commercials. We are huge food consumers, so much appreciated. #realcanadiansuperstore
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Looking for a robust and awesome tool to track and rights-manage UGC? I've been working with @Tint for a client and have been so impressed with their service and responsiveness. The platform is srsly user-friendly too.
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More diverse = more delicious. Here's to the food we all love. #realcanadiansuperstore #everythingforeverytaste
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We absolutely love these new, beautifully styled spots for Real Canadian Superstore! They're also causing some major food cravings up in here. Agency: 123w Animation: Gimmick Studios Sr. Editor: Don Macdonell Editor: Jordan Taylor VFX: Cory Clarkson & Austin Wendenburg
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So in love with this campaign!
Lenard Monkman (@LenardMonkman1) profile pictureLenard Monkman@LenardMonkman116 Jun 2021
The new superstore commercial has this neechie in it with @atribecalledred playing in the background.
Image from Lenard Monkman (@LenardMonkman1)
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@jill_warren Hi Jill, random Q from a random! ;) I recently read your post about IG Guides via Later. Trying to track down some benchmarks on IG Guides and anything re: SHOPPABLE. Are you aware of any examples of success or case studies you could share? Thanks!

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