@MemeLifeBook

Meme Life is the award-winning book that studies the sociological, communicative, and psychological impacts of memes.

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Joined March 2021
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Hey friends if you enjoyed my walkthrough through my book over the past two weeks and you wanted to support my work, there are a few things you can do…
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I’m going over a chapter/day to promote @SpringerNature release of "Digital Culture in the Platform Era." "The Democratization of Fame" explains the role of authenticity in the era of artificiality. link.springer.com/chapter/10…
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I’m going over a chapter/day to promote @SpringerNature release of "Digital Culture in the Platform Era." "Streaming as a Convergent Model for Modern Broadcasting" looks at how we can become "one-person television studios.” link.springer.com/chapter/10…
Camera shooting an esport athlete streaming his gameplay in front of a computer on a PowerPoint slide with the text: Streaming allows the average Internet user to perform the same media practices as traditional celebrities on the microscale of a mediated platform and broadcast to an audience.

ALT Camera shooting an esport athlete streaming his gameplay in front of a computer on a PowerPoint slide with the text: Streaming allows the average Internet user to perform the same media practices as traditional celebrities on the microscale of a mediated platform and broadcast to an audience.

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I’m going over a chapter/day to promote @SpringerNature release of "Digital Culture in the Platform Era." "Postings as Signs in the Collective Hallway" explains how we engage with the digital public sphere through what we share. link.springer.com/chapter/10…
Big happy family having breakfast outdoors while one person is taking a photo with their phone on a PowerPoint slide with the text: Postings act as a publication outlet for the celebrity to share their content and a bulletin board outlet for the community to react to the celebrity’s content or as a means to share meaningful content with the communities that we care about.

ALT Big happy family having breakfast outdoors while one person is taking a photo with their phone on a PowerPoint slide with the text: Postings act as a publication outlet for the celebrity to share their content and a bulletin board outlet for the community to react to the celebrity’s content or as a means to share meaningful content with the communities that we care about.

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I’m going over a chapter/day to promote @SpringerNature release of "Digital Culture in the Platform Era." "Building a Community Through Group Chats" focuses on small group communication practices online. link.springer.com/chapter/10…
Teens in circle holding smart mobile phones on a PowerPoint slide with the text: Group chats cultivate a sense of community by allowing fans to come together in small groups with their favorite celebrity, interact with one another, and share their experiences as they relate to the celebrity the community has a common bond over.

ALT Teens in circle holding smart mobile phones on a PowerPoint slide with the text: Group chats cultivate a sense of community by allowing fans to come together in small groups with their favorite celebrity, interact with one another, and share their experiences as they relate to the celebrity the community has a common bond over.

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I’m going over a chapter/day to promote @SpringerNature release of "Digital Culture in the Platform Era." "The Serenity, Creativity, & Spirituality of Inspirational Content" explores how mindfulness & embracing the sacred helps us deal with doomscrolling. link.springer.com/chapter/10…
Black pastor working on laptop from his office on a PowerPoint slide with the text: Inspiring purposeful content allows the creator to energize and galvanize a community around a common idea, which can focus on getting the audience to be focused on their serenity, creativity, and spirituality.

ALT Black pastor working on laptop from his office on a PowerPoint slide with the text: Inspiring purposeful content allows the creator to energize and galvanize a community around a common idea, which can focus on getting the audience to be focused on their serenity, creativity, and spirituality.

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I’m going over a chapter/day to promote @SpringerNature release of "Digital Culture in the Platform Era" & @sxsw #SxSW26 lineups. "How Internet Celebrities Convince Their Audiences to Act" dives into argumentation models Internet users can develop online. link.springer.com/chapter/10…
Young person recording a video at home with smartphone on a PowerPoint slide with the text: Persuasive purposeful content allows the creator to argue for a position they want the audience to believe and value and/or drive them to act for a cause beyond themselves.

ALT Young person recording a video at home with smartphone on a PowerPoint slide with the text: Persuasive purposeful content allows the creator to argue for a position they want the audience to believe and value and/or drive them to act for a cause beyond themselves.

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To promote @SpringerNature release of “Digital Culture in the Platform Era,” I'm highlighting 1 chapter. “Amplifying Knowledge Through Informative Content Creation” focuses on descriptive, definitional, demonstrative, and explanatory communication online. link.springer.com/chapter/10…
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To promote @SpringerNature's release of "Digital Culture in the Platform Era" & @SxSW soon releasing the lineups for #SxSW26, I'm highlighting 1 chapter/day. "The Expertise of Nanocelebrities" explains the role credentials plays in modern communication. link.springer.com/chapter/10…
Middle aged Caucasian woman being interviewed on camera in office setting on a PowerPoint slide with the text: Nanocelebrities based on their scholarship and professional expertise help us express knowledge online so that it can be the most impactful to a given audience (Tilton, 2011).

ALT Middle aged Caucasian woman being interviewed on camera in office setting on a PowerPoint slide with the text: Nanocelebrities based on their scholarship and professional expertise help us express knowledge online so that it can be the most impactful to a given audience (Tilton, 2011).

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To promote @SpringerNature release of "Digital Culture in the Platform Era" & @SxSW soon releasing the lineups for #SxSW26, I'm promoting 1 chapter/day. "The Novelty of Platform Superstars" describes why @Twitch streamers represent a community of practice. link.springer.com/chapter/10…
Latin man gaming on his PC during a live stream on a PowerPoint slide with the text: Platform superstars develop the fame via one specific website, thus help us understand how to functionally communicate on those sites based on their technical prowess (Burgess & Green, 2018).

ALT Latin man gaming on his PC during a live stream on a PowerPoint slide with the text: Platform superstars develop the fame via one specific website, thus help us understand how to functionally communicate on those sites based on their technical prowess (Burgess & Green, 2018).

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To promote @SpringerNature release of "Digital Culture in the Platform Era" & @sxsw releasing #SxSW26 panels, I'm going over 1 chapter a day. "The Discourse of Opinion Leaders" describes framing discussions & mobilizing audiences toward changes in society. link.springer.com/chapter/10…
Composite photo collage of happy girl activist hold megaphone scream agitation protest placard fist hand isolated on painted background on a PowerPoint slide with the text: Opinion leaders act as our online voices for the societal issues that we care about (Valente & Davis, 1999).

ALT Composite photo collage of happy girl activist hold megaphone scream agitation protest placard fist hand isolated on painted background on a PowerPoint slide with the text: Opinion leaders act as our online voices for the societal issues that we care about (Valente & Davis, 1999).

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To promote @SpringerNature release of "Digital Culture in the Platform Era" & @sxsw releasing the #SxSW26 lineups, I'm highlighting key points from the book. "The Rise of the Internet Influencer" describes who were the pre-Internet models for influencers. link.springer.com/chapter/10…
A photo montage of Jeffrey Star, James Charles, NikkieTutorials, Bretman Rock, Manny Mua, Kathleen Lights,Huda Beauty, Desi Perkins, & Nyma Tang wearing makeup on a PowerPoint slide with the text: Influencers are our human recommendation engines online for goods, services, and cultural products (Abidin, 2016).

ALT A photo montage of Jeffrey Star, James Charles, NikkieTutorials, Bretman Rock, Manny Mua, Kathleen Lights,Huda Beauty, Desi Perkins, & Nyma Tang wearing makeup on a PowerPoint slide with the text: Influencers are our human recommendation engines online for goods, services, and cultural products (Abidin, 2016).

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My latest book “Digital Culture in the Platform Era” talk about the six personality types of celebrities. From traditional celebrities to memetic celebrities. You can check it out at link.springer.com/book/10.10…. There’s a discount for those that order it now with the code below.
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With two months until release of my latest book, "Digital Culture in the Platform Era,” I still have people asking me what the easiest way is to get the book. The best way would be from your local bookshop. The second best is from @Palgrave : link.springer.com/book/97830… .

Digital Culture in the Platform Era

link.springer.com
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I am very happy to announce my latest book "Digital Culture in the Platform Era" will be released in September. The wonderful Holly Sue McCoy crafted the cover art for the book. Check it out at: link.springer.com/book/97830…
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The second part of my pitch for my #SxSW2025 Creator Economy panel is how we should focus more on crafting purposeful content. Go to the @sxsw PanelPicker (panelpicker.sxsw.com/vote/14…...) and vote it up if you think this would help. Voting closes this Sunday. – at Austin, TX
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There are six main Internet celebrity personality types that will be part of my #SxSW2025 presentation. I will talk about them in more detail in Austin at @SxSW in March if the panel is picked. Please go to panelpicker.sxsw.com/vote/14… to read up on it and vote for it. @nanocelebrity
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“Scholars and experts in the field of digital culture and communication can struggle on a way to talk meaningfully about these foundational works that we post on our social media accounts.” shanetilton.com/the-four-ter… @MemeLifeBook – at Ada, OH

The Four Terms of Memetic Analysis

Analyzing memes with an understanding of the creator’s intent, the influence of culture, the effective use of other mediated works, and the value of aesthetics can enhance the means that scho…

shanetilton.com
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I need to thank the Book and Article committee of the @HCTD_NCA interest division within @NatComm for awarding “Meme Life” their 2023 Top Book award. #NCA2023 @MemeLifeBook @ohionorthern – at Fort Washington, MD
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I am happy to announce that @MemeLifeBook was awarded the 2023 @HCTD_NCA Outstanding Book Award. I’ve been a member of this division since joining @NatComm in 2005. This is a high honor to be recognized by a group that I care so much about. – at Ada, OH
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