Maura Gallagher

Kith CEO @RonnieFieg says social media algorithms have flattened taste: “Everyone now wants the same thing. You used to be forced to have your own opinion.” His influence came from riding across Queens, watching completely different cultures get on the train, and walking into stores before the internet had already told everyone what to like. “Every other stop would be a different culture hopping on the train.” “What I got to see became my world. That was my influence. I got to see so many different styles, people dressed in so many different ways, and that’s when the sense of individuality was at an all-time high.” “Before you were influenced by your algorithm, which now, a lot of people want the same things because it’s based off what they see.” “Back then, when you went shopping, you were forced to have an opinion because you wouldn’t have seen everything.” “Today, people will walk into a store and know about all the products before they walk in. They’ve already seen someone wearing it, a photo of it, a lookbook of it, a campaign of it.” “Back then you were just forced to have your own opinion.”