
Data-geeking, conference-speaking, connection-loving content creator. #marketing #career #leadership
St. Louis, MO
Joined February 2012
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- Following2K
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- Likes3K
The recent explosion of #verticalvideo "#microseries" is one of the biggest shifts happening in mobile entertainment. Brands are tapping into an entirely new entertainment format of consistent, episodic content that sits somewhere between television, social media, and gaming.
Big #CNX25 announcement: @Salesforce #Agentforce + #MarketingCloudNext are powering the future of marketing campaign creation. #SalesforcePartner
Evergreen #content offers timeless value, especially if resources are limited. It is designed to attract and engage audiences long after publication. To update, adding fresh data/stats, new imagery or visuals, fixing broken links, and incorporating subtopics help stay relevant.
I've pulled together a 2024 #holiday #giftguide for all the cubicle crusaders! With everything from solution for cold keyboard hands or any of the #tech #travel tools one could ever hope for, there should be something for any screen queen or king you know. amzn.to/3ZvNGN0
Check out my top picks for Cyber Monday 2024: from skincare to office essentials, go inside my shopping list for the 2024 holiday season. amzn.to/3ZvNGN0 #cybermonday #shopping #giftlist #giftideas
Marisa Lather retweeted
Introducing Windows 365 Link: the first Cloud PC device for Windows 365.
Simple, secure, and purpose-built. #MSIgnite
Marisa Lather retweeted
Want to keep your email list happy & loyal? 💌
✅ Personalized content
✅ Transparent opt-in process
✅ Limited email frequency (5-6/month)
Small businesses, these tips from @MarketerMarisa can help turn subscribers into loyal customers! Learn more: bit.ly/3CBRHXm
Writers use hooks to catch attention. Try using a:
-Surprising anecdote
-Empathy-based hook
-Unexpected humor
-Behind-the-scenes insights
-Future predictions
-Shock factor
-Relatable everyday struggles
-Contradictions or uncommon perspectives
-Personal invitation
#writingtips
Are you focused on #multiculturalmarketing? By creating bilingual content, engaging with Hispanic communities during the creative process, and highlighting the diversity within the Hispanic community, marketers can tap into this dynamic population.
bit.ly/49fTjRv
Marisa Lather retweeted
Congratulations to @MarketerMarisa on her well-deserved recognition as one of the Top 50 Women Leaders of #Missouri for 2024! Marisa’s leadership, both within and outside of Bridge Partners, embodies the values we hold dear, and we are proud to celebrate her achievements. 🎉👏
Curious if a photo is AI-generated? This free/no-sign-up/no-download tool I've found is fairly accurate if anyone is curious whether or not a headshot (or any photo) is AI generated: huggingface.co/spaces/umm-ma… Have you tried #AI headshots?
Whether you want to make yourself indispensable or build a marketing team, these 9 B2B #marketing skills are worth prioritizing, according to @LinkedIn's 2024 #B2BMarketing Benchmark Report. "The B2B marketing team of tomorrow is agile, data-driven, and customer-centric."
💡Marketing Tip (& personal PSA): Ensure #PPTdeliverability and minimize load time by compressing the pictures. It's the one move that can make a big difference—large file sizes can hinder sharing and slow down collaboration, especially in #remote & #hybrid working environments.
Building a #psonalbrand? It's always a struggle for everyone to identify what makes you fundamentally you. Survey 1) colleagues/peers, 2) friends & family, and 3) your boss/leadership to figure our your unique value proposition.
Want to make a great #newsletter? Focus on these 4 things:
✅ Personalization
✅Visual Appeal
✅Interactive Content
✅Analytics
#marketing #marketingtips
#STLBIZ Update: A quickly growing, subscription-based skin care studio #Glo30 is coming to the #StLouis region with 7+ locations. bit.ly/3QIajZR #stl
#STLBIZ update: Dave’s Hot Chicken will open seven eateries in the St. Louis region, with hopes to open at least one location by the end of this year. bit.ly/3QNvWIe
🎵 A recent study reveals the untapped potential of #musicians in non-arts roles, highlighting their skills like self-direction, resilience, and creativity, musicians excel in many fields including #business, #technology, and #leadership roles. bit.ly/3Uqd58p















