Seven straight 🏆 Hyundai secured its 7th consecutive @IMSA Michelin Pilot Challenge TCR Manufacturers’ Championship. In host cities along the way, Hyundai Hope on Wheels ensured the season had impact off the track. It donated $85K to local children’s hospitals throughout the 2026 season!

Against the backdrop of the Manhattan skyline, we introduced the all-new TUCSON to the world. The event celebrated TUCSON's legacy as a global SUV leader while showcasing its next chapter through bold design, enhanced hybrid performance, and innovative technology built for what's next.

Bolder by design. Smarter by nature. Ready for whatever comes next. Meet the all-new TUCSON - with next-gen hybrid tech, Gleo AI, enhanced capability and a new XRT PRO built for even more adventure. The boldest SUV has arrived.

"A machine on restarts!"🎯Preston Brown and Denis Dupont's No. 76 Bryan Herta Autosport Hyundai Elantra N TCR crossed the line first at Round 7! That's 33 wins for the Herta team, just one away from the all-time record. Plus, Hyundai Hope on Wheels has raised $72,400 this season for pediatric cancer research. Pure dominance, pure purpose. 🏁⚡

🏁 Hyundai opens the 2026 IMSA Michelin Pilot Challenge on top. A dominant win at Daytona with the Elantra N TCR, 3 of the top 4 spots, and $11,400 raised for @HyundaiHopeOnWheels. Momentum on track. Impact off it. Next stop: Sebring.