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MSPDigital

@MSPDigital

Connect & Engage...Direct Marketing, Collateral Management, 1:1 Communications for Education, Philanthropy, Healthcare, Corporate, Retail, Non-Profit & Finance.

 New Canaan, CT
mspdigital.com
Joined December 2010
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How to stay relevant in the rough-and-tumble digital age of #FundRaising ow.ly/1DfS30f4hfG
To Sell Themselves to Donors, Nonprofits Are Turning to the Pros (Published 2017)

To Sell Themselves to Donors, Nonprofits Are Turning to the Pros (Published 2017)

Branding and marketing experts are helping groups explain their aims more clearly and connect with potential supporters on an emotional basis.

nytimes.com
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Take it back to basics: hbr.org/2016/07/fix-your-soc…
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Five steps to evolve your approach to digital marketing: forbes.com/sites/theyec/2016…
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Five key takeaways from the State of News Media 2016: pewresearch.org/fact-tank/20…
5 key takeaways about the State of the News Media in 2016

5 key takeaways about the State of the News Media in 2016

The State of the News Media in 2016 is uncertain, with daily newspapers looking shakier than ever, digital advertising and audiences continuing to grow, and TV news mostly seeing gains in revenue.

pewresearch.org
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Video done right: initiate-it.com/2016/video-d…
Video Done Right- 3 Video Best Practices — initiate-it

Video Done Right- 3 Video Best Practices — initiate-it

Video is today's marketing king. Employ best practices to ensure you are delivering the right video to the right audience.

initiate-it.com
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Seven social media trends to watch for in 2016: forbes.com/sites/jaysondemer…
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How increasing digital media ad spend will shape advertising in the next few years: businessinsider.com/the-digi…
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Nielsen to start tracking which digital media players you're steaming from: fastcompany.com/3058230/fast…
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3 Keys to Winning With Digital Marketing: thewrap.com/3-keys-to-winnin…
How to set realistic goals with your social media strategy: memeburn.com/2016/01/how-to-…
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Predictions on the future of Digital Media: techcrunch.com/gallery/predi…
6 Predictions for Digital Marketing in 2016: forbes.com/sites/sujanpatel/…
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Digital media disruptions VIII – fighting for a piece of the multi-media attention pie: diginomica.com/2015/12/01/di…
26 Tips for Saving Time on Social Media: smallbiztrends.com/2015/11/t…
10 Expert Tips for Stepping Up Your Social Media and Content Marketing Game

10 Expert Tips for Stepping Up Your Social Media and Content Marketing Game

There’s no wrong way to form a digital marketing strategy. Since there are so many platforms and tools, each business must find the options that are most relevant to their needs. But learning

smallbiztrends.com
How the Seattle Seahawks run their Social and Digital Media: warsaw.sportsblog.com/posts/…
Here Are 9 Eye-Opening Digital Marketing Stats From the Past Week: adweek.com/…/here-are-9-eye-opening-digital-mark…
How Twitter is reshaping TV: adweek.com/news/advertising-…
How Under Armour is linking fitness data with customer loyalty: digiday.com/brands/armour-li…
How Under Armour is linking fitness data with customer loyalty

How Under Armour is linking fitness data with customer loyalty

Under Armour and Sports Authority are working together to challenge MapMyFitness users.

digiday.com
How to use image mining to boost your Social Media Marketing: entrepreneur.com/article/248…
3 Steps to Boost Your Social-Media Marketing With Image Tagging

3 Steps to Boost Your Social-Media Marketing With Image Tagging

Use the new online tools that give your brand images enhanced context and make them easier to find.

entrepreneur.com
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Digital Media Consumption is BOOMING: blogs.wsj.com/cmo/2015/08/19…
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