
Helping service businesses & lawyers rank on Google & get more customers. $5M generated for clients in 2025. Book a call ⬇️
Joined October 2015
- Tweets2.7K
- Following1.7K
- Followers2K
- Likes2.9K
Luke - Local SEO retweeted
For quality of life, it is better to err on the side of being an optimist and wrong, rather than a pessimist and right
Luke - Local SEO retweeted
Nothing fancy, just fundamentals done right.
Crushing it for another client.
Luke - Local SEO retweeted
Proof is in the map - Trust the pros.
The customer trusted our proven process and now has a license to print.
Luke - Local SEO retweeted
local seo still works
November: zero map presence
December: actual coverage
For this business, seo turned into booked calls in weeks, not months
What actually mattered:
- service pages built to convert
- gbp optimization for proximity + relevance
Luke - Local SEO retweeted
I’ve ranked over 80+ local businesses top 3 on Google
here is the playbook:
1. optimize gbp (keywords)
2. add 20–30 reviews/month
3. 50+ service area pages (unique)
4. link them together
5. 5 local niche backlinks
6. fix nap across all directories
7. embed maps on service pages
8. 20 keyword reviews
9. add city + service in h1 + meta
10.25 citations/month
most businesses skip steps 1–10
save this before your competition does
Luke - Local SEO retweeted
99% of local businesses never rank because they skip the basics
here’s what moves the needle fast:
1. optimize gbp (keywords)
2. 20–30 reviews/month (keywords)
3. build pages per service + city (keywords)
4. link them together
5. 5 local niche backlinks
6. fix nap across directories
7. embed maps on each page
8. reply to every review
9. city + service in h1s, meta
10. add 25 citations/month
yes Google still favours keywords
start this now, thank me later
Luke - Local SEO retweeted
90% of local businesses never rank because they skip the fundamentals
here’s what moves the needle fast:
1. optimize gbp for search terms
2. 20–30 keyword reviews
3. build pages for every city/town
4. internal link pages
5. 2–5 local backlinks (niche specific)
6. fix nap across directories
7. embed maps on each page
8. reply to every review
9. city + service in h1s & meta
10. add 25 citations/month
save this before your competition does
Luke - Local SEO retweeted
most local businesses never rank because they skip the basics
here’s what moves the needle fast:
1. optimize gbp for search terms
2. 20–30 reviews/month
3. build pages per service + city
4. link them together
5. 2–5 local backlinks
6. fix nap across directories
7. embed maps on each page
8. reply to every review
9. city + service in h1s
10. add 25 citations/month
save this before your competition does
Luke - Local SEO retweeted
You really can't find better back-to-back Local SEO advice than these two guys @boringlocalseo @LukeAltmann
Luke - Local SEO retweeted
most local businesses don’t need more backlinks
they need better local signals
here’s what will actually move the needle:
1. optimize your GBP (keywords)
2. collect 20–30 reviews/month
3. build service pages for each city
4. add smart internal linking
5. earn 2–5 local backlinks
6. fix nap consistency across every citation
7. embed your map on location pages
8. reply to every review
9. add city + service keywords to headings
10. 25 citations a month (nap)
fix these now, thank me later
Luke - Local SEO retweeted
Google ads are dying
local seo is the new lead engine
we are seeing 5x more calls at 1/10th the cost
here’s what to do:
- build pages for all services, locations
- Optimise GBP
- set hours to open 24/7
- 10 reviews a month (keywords)
this is what drives calls every day
save it before your competition does
Luke - Local SEO retweeted
Google’s map pack is the new homepage
most local buyers never hit your website, they convert in the 3-pack
we’re generating 80%+ of new client calls straight from GBP
here’s what actually works:
- 3 keyword reviews weekly
- GBP (exact match)
- reviews with city mentions
- correct primary category
- 25+ citations monthly
this is where the local money lives
start this now, thank me later…
Luke - Local SEO retweeted
if you interview an SEO guy to work on your business
ask him what the most recent thing they’ve tested is
if your SEO guy isn’t testing stuff, they shouldn’t be your SEO guy
Luke - Local SEO retweeted
rip facebook ads
local seo just became the #1 lead driver for small businesses
one of our clients just added $150k/m in new case value from it
here’s what actually moved their rankings:
- 1 extremely well optimized GBP
- 30+ optimized service pages
- stacked quality citations
- 5 new reviews weekly (keywords)
90% of their traffic is now coming from maps pack rankings
Luke - Local SEO retweeted
a defense firm was burning $4k/mo on google ads
we turned them off, and tripled their leads with local seo alone
here’s exactly what we did: 👇
Luke - Local SEO retweeted
everyone’s obsessing over backlinks.
but local seo is 80% about trust signals
here’s what actually moves the map pack:
- consistent NAPs
- 50+ local citations
- keyword reviews
- city-based service pages
- optimized GBP
fix these asap and thank me later
Luke - Local SEO retweeted
local seo is still underrated
it’s the biggest traffic goldmine since facebook ads launched
we have scaled 50+ businesses to the top 3 on Google
here’s a few tips:
- 50+ service area pages
- 10 keyword reviews each month
- optimized GBP
- monthly citations
- quality backlinks (high traffic sites)
soon every local customer will come from ranking in the map pack














