Loyalty Truth is a unique source of unbiased insights on Customer Strategy & Loyalty Marketing
Global Perspective
Joined March 2012
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Tamara Oliveria rocks. Cant miss this one.
[Webinar] Join us tomorrow at 12pm EST for Creating Contactless Loyalty: Building human connections in an increasingly contactless world as part of @EpsilonMktg's Loyalty Week. Register here: ow.ly/sR7n50Bt1Dk
#customerloyalty #cx #brandloyalty
Brand affinities were turned on their collective heads as result of Covid.
Robert Passikoff, Brand Key's Founder and President, gave Wise Marketer a few minutes of his time in this video interview highlighting the release of the 24th annual Brand Keys Loyalty Leaders List: ow.ly/72d050Bt2c6
#customerloyalty #marketing
Mike Hughes shoots straight in this candid discussion of todays trends in customer loyalty
We recently had a conversation with CEO of Exchange Solutions, Mike Hughes, to get his perspective on the future of loyalty: ow.ly/94qA50B7Oxv
#customerloyalty #loyalty #thoughtleadership #digitalmarketing
Lots of news on contactless and order and delivery. Its a new world out there.
Happy Monday! Stay on top of current industry news and trends with the Loyalty Newswire: ow.ly/uO3P50B7RqH
#customerloyalty #retail #payments
Get in on this action
To celebrate the one year anniversary of Let’s Talk Loyalty, we'll be awarding one loyalty professional a full scholarship to earn their Certified Loyalty Marketing Professional™ (CLMP) credentials for free! Register here: ow.ly/B8Mx50B2YnE
#customerloyalty #cx #marketing
Time to think hard about this. Change is in the air
Will more brands consider the switch from a points mechanic to a milestone mechanic based on visits and rewards? ow.ly/eC5k50B1NKy
#customerloyalty #innovation #digitalmarketing #disruption | @Mando_Connect
This is a powerful combo. Have a read and see what they're about.
We interviewed @Stuzo's Founder & CEO, Gunter Pfau, and Chief Customer Officer, Jake Kiser, about the recent acquisition of Hatch and the future ahead: ow.ly/OWNz50AZWIQ
#retail #customerloyalty #contactless #payments
LoyaltyTruth retweeted
Loyalty Newswire: Michaels Rewards program expanded, ExxonMobil adds 'Frequent Filler' bonus to Mobil Rewards+, Burberry opens its first 'social #retail' store, Facebook forms new financial group to tackle digital #payments, and more: ow.ly/7I5150AVQmU
#customerloyalty
Tim dropped some great info in this interview. Check it out.
We recently had the opportunity for an exclusive interview with Tim Ridgely, head of Order & Delivery for @paytronix, to discuss the spike in demand for online delivery services: ow.ly/PRFD50AUQ4r
#contactless #payments #fintech #curbsidepickup #orderonline
Brand authenticity in display
How can brands deepen relationships with their customers and the community at the same time? ow.ly/SeXN50ATTZj
#customerloyalty #marketing #csr #socialimpact
Stay on top of what's happening in #loyaltymarketing
Loyalty Newswire: #USPS launches its first loyalty program, 7-Eleven agrees to purchase Speedway gas stations for $21 billion to expand U.S. footprint, CVS partners with Paypal to enable contactless payments, and more: ow.ly/MWZM50APB7x
#customerloyalty #retail #payments
I'll tell you why, its called distraction through digital chaos. BTW, the numbers are actually pretty strong.
UK Research undertaken in January 2020 found that just under half (49.1%) of men aged 18-24 are members of a loyalty program and only 56.7% of women aged 18-24. Why is #GenZ a tough audience to engage? ow.ly/ai8Y50ALaYA
#customerloyalty #marketing #cx #ecommerce #branding
This new ruling is something that impacts all multinationals based in the US. This article decodes a complex topic.
New European Court of Justice ruling has triggered a storm of debate: ow.ly/tsAu50AJu8J
#datasecurity #cybersecurity #dataprivacy #regulation
Digital transformation...the hottest buzzword. Would like to hear it defined by 5 different execs and compare notes. Have you tried this @rshevlin ?
Some scoffed when I said Google would be the next big #fintech vendor.
But it just hired Yolande Piazza from Citi to "define and create new cloud solutions to help customers--including PayPal, USAA, Lloyds--accelerate their digital transformation journeys to the cloud."
.@pdisoftware acquires ZipLine, expanding its #loyalty offering by integrating private label debit and #mobilepayment technology. businesswire.com/news/home/2…
We're all changed by recent world events and brands need to figure out how to respond to the people they serve. Some good thoughts here. @thewisemarketer
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Malcolm Brogdon speaks about what we can do to become part of the change for good. Holding each other accountable is one solid step. Thanks.
.@UVAMensHoops alum Malcolm Brogdon was a guest on ESPN's #TheJump today w/ @Rachel__Nichols. No surprise he's one of the prominent #NBA voices in the peaceful protests trying to impact change. A leader on and off the court.
LoyaltyTruth retweeted
Hey I like @mcuban @NBA playoff Cuban's plan- via @ESPN App @wojespn espn.com/nba/story/_/id/2922…
