Scaling Brands with CRO & High Converting Landing Pages. Worked With @kiierrhairgrow @FarmerBills @boreomeQC @HealthYSolSoap

Get in touch →
Joined May 2024
Anatomy Of High-Converting Homepages: (Bookmark this)
10
28
2
346
33,679
Lewis | CRO & Landing Pages retweeted
Looking for facebook ads consultant for one of my clients that have worked with 7-9 figure brands before. Comment or DM me
8
1
6
631
Looking for facebook ads consultant for one of my clients that have worked with 7-9 figure brands before. Comment or DM me
8
1
6
631
Lewis | CRO & Landing Pages retweeted
A High-Converting Landing Page Framework:
1
2
27
964
Lewis | CRO & Landing Pages retweeted
Before & After for Yaju
1
1
23
754
Lewis | CRO & Landing Pages retweeted
+23.55% CVR
 +30.97% RPV
 +$107,762/month added
 From one page change.

 Most brands do this:
 Dump cold traffic onto a PDP… then wonder why nothing moves.

 Here’s the truth:
 PDPs are built for people who already want the product.
 Cold traffic needs education, trust, and objection handling, not a product page.

 So we rebuilt their PDP into a cold-traffic LP.
 Same product. Same ads. Same offer.
 Only the page changed.

 The results?
 • +23.55% CVR
 • +30.97% RPV
 • $107,762/month projected lift

 Founders rarely have an ad problem.
 They have a “sending traffic to the wrong page” problem.
1
1
6
449
+23.55% CVR
 +30.97% RPV
 +$107,762/month added
 From one page change.

 Most brands do this:
 Dump cold traffic onto a PDP… then wonder why nothing moves.

 Here’s the truth:
 PDPs are built for people who already want the product.
 Cold traffic needs education, trust, and objection handling, not a product page.

 So we rebuilt their PDP into a cold-traffic LP.
 Same product. Same ads. Same offer.
 Only the page changed.

 The results?
 • +23.55% CVR
 • +30.97% RPV
 • $107,762/month projected lift

 Founders rarely have an ad problem.
 They have a “sending traffic to the wrong page” problem.
1
1
6
449
Lewis | CRO & Landing Pages retweeted
Before & After for FarmerBills
2
1
15
510
Lewis | CRO & Landing Pages retweeted
PDP Before & After for Turret Fitness
1
2
22
936
Lewis | CRO & Landing Pages retweeted
Just wrapped a full infographic system for an emergency radio brand, and this is how you sell a preparedness product to cold traffic. These visuals answer every question buyers have before purchasing: "Why do I need this?"
 "What can it actually power?"
 "How is it different from other emergency radios?"
 "Will it hold up in a real emergency?"
 "What's included?"
 "Can I trust it?" all before they hit the buy button. Here's the structure (steal this): 1️⃣ Problem → Solution
 "When your phone can't handle it alone." Lead with the real problem:
 power outages, losing communication, and being left in the dark. Sell the outcome, not the radio. 2️⃣ Everyday Utility
 Show exactly what it powers. Phones. Tablets. GPS. Flashlights. Fans. People buy products they can immediately imagine themselves using. 3️⃣ Comparison Table
 20,000 mAh vs. ordinary emergency radios. No hype. Just a clear comparison that makes the better choice obvious. 4️⃣ Complete Solution Positioning
 One radio. Three emergency essentials. Radio + power bank + emergency light. This shifts the conversation from features to preparedness. 5️⃣ Built For Tough Conditions
 Solar charging. Hand crank. Storms. Blackouts. Show the product surviving the environments it's designed for. 6️⃣ Social Proof
 Real customer stories from actual outages. Not:
"Great product!" But:
"It kept my phone charged through a two-day blackout." Specific experiences create belief. 7️⃣ What's In The Box
 Show every included item. The fewer unanswered questions, the easier the purchase decision. 8️⃣ Technical Specs
 Battery capacity, charging methods, radio bands, outputs. Turn technical details into buying confidence. 9️⃣ Risk Reversal
 30-day money-back guarantee. The easiest way to increase trust is to reduce risk. This infographic arc educates, positions, builds confidence, and removes friction in seconds, exactly what cold traffic needs for preparedness products. If you're selling products people hope they'll never need, your visuals have to convince them before the emergency happens. Otherwise, you're quietly bleeding CVR.
1
1
15
554
Just wrapped a full infographic system for an emergency radio brand, and this is how you sell a preparedness product to cold traffic. These visuals answer every question buyers have before purchasing: "Why do I need this?"
 "What can it actually power?"
 "How is it different from other emergency radios?"
 "Will it hold up in a real emergency?"
 "What's included?"
 "Can I trust it?" all before they hit the buy button. Here's the structure (steal this): 1️⃣ Problem → Solution
 "When your phone can't handle it alone." Lead with the real problem:
 power outages, losing communication, and being left in the dark. Sell the outcome, not the radio. 2️⃣ Everyday Utility
 Show exactly what it powers. Phones. Tablets. GPS. Flashlights. Fans. People buy products they can immediately imagine themselves using. 3️⃣ Comparison Table
 20,000 mAh vs. ordinary emergency radios. No hype. Just a clear comparison that makes the better choice obvious. 4️⃣ Complete Solution Positioning
 One radio. Three emergency essentials. Radio + power bank + emergency light. This shifts the conversation from features to preparedness. 5️⃣ Built For Tough Conditions
 Solar charging. Hand crank. Storms. Blackouts. Show the product surviving the environments it's designed for. 6️⃣ Social Proof
 Real customer stories from actual outages. Not:
"Great product!" But:
"It kept my phone charged through a two-day blackout." Specific experiences create belief. 7️⃣ What's In The Box
 Show every included item. The fewer unanswered questions, the easier the purchase decision. 8️⃣ Technical Specs
 Battery capacity, charging methods, radio bands, outputs. Turn technical details into buying confidence. 9️⃣ Risk Reversal
 30-day money-back guarantee. The easiest way to increase trust is to reduce risk. This infographic arc educates, positions, builds confidence, and removes friction in seconds, exactly what cold traffic needs for preparedness products. If you're selling products people hope they'll never need, your visuals have to convince them before the emergency happens. Otherwise, you're quietly bleeding CVR.
1
1
15
554