We Help Brands in Transition Capture New Opportunities

New York City
Joined June 2011
Launchpad is CLOSED for the holidays. Here's to a happy and healthy new year. Need us? Call our CEO David Low @ 917-710-5396.
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Would this be the most sought-after Super Bowl in history for advertisers? adage.com/article/special-re…
"The best ideas come as jokes. Make your thinking as funny as possible." - David Ogilvy
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Launchpad spent a day with Habitat for Humanity, building homes for the poor. We left in awe of their work. And proud to have contributed.
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Launchpad is proud to announce our new partnership with Habitat for Humanity New York City. prnewswire.com/news-releases…
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Tomorrow’s Successful CMOs Must Be ‘Digitally Literate’ cmo.cm/2aiCfT3
The Huge Opportunity B2B Content Marketers May Be Missing - Chiefmarketer bit.ly/29EaAJ5
US Marketers Push Personalization Most on Email, Websites - eMarketer bit.ly/296xOrb
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5 Ways B2B CMOs Can improve Audience Development With Buyer Persona Research bit.ly/29bsJNB
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10 Marketing Blogs All CMOs Should Read entm.ag/28RP0hj
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“The True Potential of Internet of Things Technology” – John Hagel bit.ly/291FtGy
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5 Dangerous Myths About Influencer Marketing - Busted! bit.ly/28J0021
5 Up-and-Coming Social Media Tools You Should Know About entm.ag/1XdWJfy
The Science of Building Buyer Personas (Infographic) entm.ag/1ZxGLv1
7 Tech Predictions That Totally Missed the Mark bit.ly/1srFL0G
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Influencing B2B Tech Purchases: Buyers' Content Preferences by Age and Funnel Stage bit.ly/25yltAR via @marketingprofs
Only Half of B-to-B Buyers Would Buy More From Current Vendors bit.ly/1UhGqKY
Google tests tool that lets content be published directly to search results bit.ly/1OaPnkF
“Small Data, Big Impact!” – An Interview with Martin Lindstrom bit.ly/1QMY44D
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The Ad Agency of the Future Is Coming. Are You Ready? bit.ly/1Oaa5RY
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