https://xitter.cf/t.co/bHAnTYCMhm is an award-winning global brand consultancy, bringing you innovative branding insights from Asia, Europe, North America, and more.

New York, NY
Joined August 2008
【Face à face à la CIIE- Vladimir Djurovic】"Des initiatives comme la Ceinture et la Route permettent d'avoir un nouveau levier de développement pour le futur. La magie de la Chine, c'est qu'il y a une ouverture d'esprit en Chine, tout est possible en Chine". À l'approche de la CIIE 2023, Vladimir Djurovic, fondateur et PDG du groupe Labbrand, multinationale de conseil siégeant à Shanghai, nous partage ses points de vue concernant la coopération internationale. Qu'en pense-t-il du marché chinois ? Quels sont ses conseils pour les marques souhaitant venir en Chine ? #CIIE2023 #marchéchinois #multinationale
1
4
457
Interesting meeting conference in @Labbrand #shanghai : digital brand experience design / how a digital transformation can impact a daily life of a company. Thanks @DanielLegere for the presentation and the team for hosting us. #international #LT #earlymaker – at Shanghai, People's Republic of China
2
6
Labbrand retweeted
"Names are the most indelible artifacts of the product creation process. Brands are redesigned regularly but a name, for better or worse, usually sticks" co-creating names with @Labbrand's Archana Mohan #IIEX19 #naming #cocreation – at Austin, TX
1
1
Labbrand retweeted
Informa Connect@InformaConnect12 Apr 2019
Denise Sabet @Labbrand: "In certain categories such as #CPG... a 2-3 year innovation pipeline used to be the norm, we now see many companies able to launch new products every 6 months" #branding @NextBigDesign knect365.com/design-brand-st…
3
5
What preemptive measures can brands build into their creative processes to help them avoid cultural pitfalls while staying true to their brand messages? ow.ly/2EAS30o9qzL
3
3
#transformapac go go go @Labbrand 3 prizes in less than 40 mins!
1
3
Big congratulations to @Voya and @Labbrand who scoop Gold in the ͚Best naming strategy͛ category #TransformNA
1
2
#technology & your brand ? Learn @ #eurfreshinfo @Labbrand 🍐🍐🍐@gs1ineurope #ifps #frugicom @GFHuis – at Echt-Susteren, Nederland
4
6
For fashion houses, the risk lies in how far they can push this logo trend while still feeling authentic to consumers. ow.ly/X6QD30lV8w7
1
1
“#Socialmedia brand #equity can both be seen as a proxy for traditional brand equity as well as a new type that interacts and complements the traditional #brand equity.” - @Zhuwenzheng, #CEO of @Labbrand. buff.ly/2Gjx7tx
3
4
The resurgence of logos is a happy thing for the fashion industry, making consumers walking billboards for their brands. But brands also need to be aware that Chinese consumers increasingly dress differently in different contexts. ow.ly/lVxo30hRsqI
Are platform brands the future of branding? @Zhuwenzheng, CEO of @Labbrand, answers one of the biggest questions of 2018: buff.ly/2D1O5tm
5
7
The naming process is forcing companies to think harder about the image they want to project in China econ.st/2C3h14K
4
14
5
37
The last gold of the night is shared and goes to #Alibaba with @Labbrand and #TTX with @Brandunion in the 'travel, leisure and tourism sector'. Congrats to all! #TransformAPAC
2
2
#Delifrance and @Labbrand are the gold winners in the 'Best naming strategy' category! #TransformAPAC
1
1
#Jissbon and @Labbrand are awarded with the top prize of Silver for 'Best internal comms during a brand development project'. #TransformAPAC
1
1
Labbrand retweeted
Lively discussion at green stage on three innovative presentations from @BBCWorld @CrowdEmotion @Labbrand @bookingcom #mrx #newmr