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Cracking story from @GuyHeveldt today.
Farking proud is probably an understatement.
Time to really let the games begin!
Aussies 🇦🇺🦘
Looking at coming to Aussie to run/host a couple of on course punters club.
Entry open to those off course too.
⚠️ Do you think the Aussie punter has an appetite for this?
Done simply & not too seriously, activating the all in approach IF needed 😅
Tough day yesterday. Went in confident and got a reality check.
Happens.
Thanks for all of the support.
Still very proud of the #s we’ve hit for racing this week!
Results not our way but racing a huge winner 🥇
It looks like the KM punters club will have a starting pool in excess of $1,000,000
🤍🖤
Just getting on track.
Enjoy the day where ever you are tuning in from 💪🏼
Cheers for all of the support!
In 2017 we wanted more people to get the same thrill we do out of our favourite race day.
We had 520 manually enter a punters club.
Today we will have over 15,000 people invested in the outcome 🤯
Unreal 🖤🤍
👀 Look Mum - we’re on TV 📺
Keep your eyes peeled for this beauty on Trackside over the coming days!
⚠️ ENTRY
You can purchase a share in the BGP punters club directly from the TAB.
tab.co.nz/sports/event/16953…
The buy-in option is also under option number 3182 in TAB retail
Had a heap of fun with the @BeersBetween lads to close out 2022.
They asked some really good questions and we covered a lot of ground.
I hope people learnt something new or got a bit more insight into how I tick 🤓
We are $100k stacked already.
1,500 people in so far.
Aaaannd someone’s really put their faith in us 💪🏼
We are already a few hundred entrants deep and looking forward to clocking past the 10,000 kiwis getting involved 💪🏼
A perfect secret Santa gift.
You can use the option number 3182 in TAB retail stores and pubs to get a slip.
🍺 oh and some may find this interesting too…
I asked BGP followers why they DON’T go to the races...
Overwhelming response about alcohol being too expensive.
On my mind: there’s a lot of marketing this time of year to get people to the track.
If we don’t get them punting or have more people punting, the industry is still farked.
That’s the unfortunate truth of it.
We can have the best DJs, bean bags, beers on course BUT…. ⤵️
Lotto turnover swells when prizes jackpot. We need a simple turnover product for current non TAB customers to encourage a funnel of new punters.
Kiwis do gamble. Ask Lotto and Sky city.
But racing is too complex.
We need simple products to create large scale volume increases.






