Camera happy, data-driven creative spirit. Owner @birdsandtees
Detroit ➡️ Charleston
Joined May 2014
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Looking for easy houseplants to add to your home in 2024? Here are my favorite picks for new plant parents medium.com/succy-luck/the-be… #houseplants #plantparent
Most marketing campaigns pass us by like white noise, and then there are those that make us take notice.
@Walmart , @loccitaneusa , and @drinkpoppi stopped my scroll this week with these campaigns.
katherinemcinnes.medium.com/… #blackfridaymarketing #holidaymarketing #holidaycampaign
In honor of some of my favorite #Swifties attending the Eras Tour tonight, I'm dusting off a piece I wrote in 2015 highlighting @taylorswift13's indisputable talent for building her brand. 8 years later, she's only gotten better at it. linkedin.com/pulse/swift-soc…
Don't pass up an opportunity in favor of the easier path #dailymotivation #newopportunities
Today's technologies offer consumers countless touch points to discover and interact with brands, but don't discount the OG digital access point. A brand's website is its more valuable digital asset, if it it done correctly. linkedin.com/pulse/why-your-… #ecommerce #DigitalMarketing
#AR and #AI. There is plenty to unpack here, and more to predict. How will these tools pair in the future to create better experiences? medium.com/@katherinemcinnes…
Check out my latest feature in @ArInsider. #AR Shopping is an increasingly common #ecommerce offering, and buyers are eager to try it out!
Seeing more cool applications of #AI and #AR. This example from @the8thwall is a great showcase of what you can accomplish using #ChatGPT4. Too bad it also showcases how bad I am at a Tetris 😬
Enjoyed everything about this episode except where @harleyf said he doesn't want to play golf ⛳️😂 #shopify #ecommerce #commerce open.spotify.com/episode/4YY…
"The number one way brands use 3D/AR is to improve the shopping experience on product detail pages and brand websites." arinsider.co/2023/03/17/8-wa…
Doing some pretty cool things with #3D and #AR over at @dopple 👀 Come check it out! linkedin.com/pulse/8-ways-us…
(1/4) There are many compelling reasons to invest in 3D configurators and augmented reality for ecommerce in 2023. Here are just a few:
71% of consumers say they would shop more if they could use #AR to experience products.
(3/4) Shoppers are willing to pay 20% more for products they can experience in #AR
(4/4) Read my full article on why to invest in 3D product visualizers and augmented reality for #ecommerce #productvisualization #3dproductconfigurator #visualcommerce linkedin.com/pulse/why-3d-pr…
Big expectations for #immersivetechology in 2023. See what industry leaders are watching for around #AugmentedReality, #XR, #VR, and the #Metaverse katherinemcinnes.medium.com/…
As a runner I love the concept, but as someone who hates running in sunglasses this would be hard for me.
Looking to step up your game in 2023? See why 3D and augmented reality are at the top of marketers' wish lists this year. medium.com/@katherinemcinnes…