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Travis Kelce has filed 5 new trademarks:
1. TRAVIS KELCE
2. KILLATRAV
3. ALRIGHT NAH
4. FLIGHT 87
5. KELCE'S KRUNCH
The filings claim that Taylor's boyfriend will use the trademarks to offer pins, posters, bobbleheads, clothing, and even a cereal.
#TravisKelce
#TaylorSwift
Trump Org has a filed a trademark for 'TRUMP TV.'
The filing was made on September 24th, three days after the White House started a 'TRUMP TV' channel.
This means that the White House now needs a license from Trump Org to use the name.
Full story. 👇
gerbenlaw.com/blog/trump-org…
🚨Gerben IP is first to report:
The Kennedy Center has filed to withdraw the two trademarks it filed for "The Trump Kennedy Center."
The move comes as workers begin taking Trump's name off the building.
gerbenlaw.com/blog/kennedy-c…
Many thanks to CNN for inviting me on-air to discuss the trademark licensing agreement that Trump Org secured to rename Palm Beach International Airport.
For the full interview about the trademark deal between Trump Org and Palm Beach County:
cnn.com/2026/05/08/us/video/…
Taylor Swift has filed new trademarks to protect her voice and image. The filings include:
➡️Two "sounds trademarks" of her voice
➡️An image of her in a jumpsuit with a guitar
The filings are designed to protect Swift from threats posed by AI.
Full story 👇
#TaylorSwift
For the full story on Taylor Swift's new trademark filings (just made on April 24th):
gerbenlaw.com/blog/taylor-sw…
Nike's trademark application to protect Bronny James' new logo has been refused by the USPTO.
Why?
There is already a trademark registration for a 'B9' logo, which is used to sell golf apparel and related gear.
Full story: 👇
For the full story about the refusal of Nike and Bronny's 'B9' trademark:
gerbenlaw.com/blog/uspto-den…
Donald Trump's private company filed a new trademark on April 6th to protect:
"THE 47 PLAN"
The filing indicates a plan to launch a mobile phone plan under a name that directly invokes Trump's status as the 47th President of the United States.
Full story: 👇
For the full story about Trump Org's April 6th trademark filing:
gerbenlaw.com/blog/trump-org…
Taylor Swift has been sued for trademark infringement.
The claim?
Maren Flagg, a Las Vegas entertainer, has owned a trademark since 2015 for:
"CONFESSIONS OF A SHOWGIRL"
She claims that Taylor's use of "A LIFE OF A SHOWGIRL" is too close.
Is it a good case?
Full story: 👇
For my full analysis of the trademark lawsuit against Taylor Swift:
gerbenlaw.com/blog/taylor-sw…
Many thanks to ESPN for including my analysis in this story!
From me and @mikerothstein: There’s a trademark battle brewing over the “Iceman” moniker between Bears QB Caleb Williams, NBA Hall of Famer George Gervin…and potentially former MMA fighter Chuck Liddell?
espn.com/nfl/story/_/id/4831…
On Monday, Caleb Williams filed new trademark applications to protect:
1. His nickname "ICEMAN."
2. The silhouette of his iconic throw in the Green Bay playoff game.
The applications claim that Caleb has an "intent" to sell products using the trademarks soon.
#ChicagoBears
For the full story on Caleb Williams' new trademark filings:
gerbenlaw.com/blog/caleb-wil…
Snoop Dogg's trademark filing for "SMOKE WEED EVERYDAY" has been denied by the USPTO.
Why?
1. The phrase has become too common.
2. The services claimed in the filing (to open a weed shop called 'Smoke Weed Everyday') would violate Federal Law.
Full Story: 👇
For my full analysis on the USPTO's refusal of Snopp Dogg's trademark filing for "SMOKE WEED EVERYDAY":
gerbenlaw.com/blog/uspto-rej…
Taylor Swift's trademark for 'THE LIFE OF A SHOWGIRL' has been refused by the USPTO.
The reason?
An existing trademark registration for 'CONFESSIONS OF A SHOWGIRL.'
For the full story. 👇
For the full story about the refusal of Taylor Swift's 'THE LIFE OF A SHOW GIRL' trademark:
gerbenlaw.com/blog/taylor-sw…








