The Feed is Full. I'm adding to it anyway.

Claude is great at creating things for me, whether it's a Notion dashboard or a new system for getting things done. Grok Bot is the one that keeps me organized.

My writing has been bringing in more newsletter signups on the client side. It comes down to being consistent and pointing toward the product your client offers. A lot of owners forget that.

The Mac mini in our house is still the family's Plex machine. It's silent, and it isn't running models all day. It's the foundation now, though, and my Grok Bots, Hermes, and Claude all have access to it.

61% of aftermarket pros in AAPEX's 2026 survey expect demand for parts and services to grow this year, and 53% have also seen more people hunting for a lower price. The reason they gave makes sense to me: new vehicles cost more, so people are hanging onto the ones they have. aapexshow.com/wp-content/upl…

A founder started listing everything they're testing on a call, and ten minutes later I had three posts and a newsletter angle.

Apple’s inbox is picky this week. Live data shows iCloud bouncing ~7.6% (mostly full mailboxes) while Gmail, outlook and yahoo stay healthy. If Apple addresses are a big slice of your list, clean them before Black Friday.

There are sheep across the road. It's fun to watch their guard dogs walk around barking at whatever they hear (sometimes us). The farmer rotates them through his fields, and in the fall he moves them onto the ground around the cherry orchards, so that land keeps working after the fruit comes off.

When AAPEX's 2026 survey asked aftermarket pros what most influences their customers' choices, quality still came out on top. Even in a year when everybody's watching prices, they put quality at 34%, ahead of price at 25% and availability at 20%. aapexshow.com/press-release/…

In AAPEX's 2026 State of the Automotive Aftermarket survey, the top challenge aftermarket folks named was uncertainty, at 45%. In the same survey, 38% said they're managing higher parts inventories, while 20% are managing fewer. So a lot of shelves are filling up while the biggest worry is not knowing what's coming next. aapexshow.com/press-release/…

These days I enjoy ending the workday with a walk in the crisp air. Typically the boys are with me. Working from home, it's easy to keep circling back to the laptop after dinner. The walk beats one more pass at the draft.

Hermes will use any model I pay for, plus the machine it sits on. Like I said before, I could tinker it to death and call that work. Unfortunately nobody I write for is waiting on me to fiddle with it!

Been playing around with Grok Bots. Love how I can give it a multi-faceted task and it will put an army of agents on it. I don’t have to supervise or spend my own time doing it. Outcomes have been great. More of my day goes to the writing now, which is incredibly freeing.

Specialty equipment did $52.92 billion in sales in 2025. Pickup-related products made up 30% of that, per SEMA's 2026 Market Report. That's nearly a third of the market tied to one kind of vehicle. sema.org/news-media/enews/20…

I used to over-brief the research and hand every prompt a list of places to look. Once I stopped, better sources showed up. I told Claude what I needed to know, and it came back with exactly what I was looking for. I still check what it brings back. I just don't hand it my list anymore.

A post I wrote about a client's actual life did better than their work-and-numbers ones. Their business posts were solid, and this one still outpulled them. Social is also about the behind-the-scenes, the human behind the job. Go with what’s real!

Northern Lower Peninsula winters get harsh, and we got hit hard by snow two years running. My snowblower literally choked on all the snow last year, and I’ve yet to fix it. So while the weather still lets us, I’ve got everyone outside while we still have the chance.

More than half of accessory and performance parts buyers are under 40, per SEMA's 2026 Market Report. Copy that still assumes an older buyer could be talking past most of the people buying. sema.org/news-media/enews/20…

“What new tools are you working with?" has started better client calls than a lot of other scripted questions I had. It’s because it’s either a great new tool that’s helping them out, or a crappy one that they love to complain about. If it’s the latter, it’s an opportunity to help. Anyone else have a question that provides a ton of value?

I grabbed an M4 Mac mini a while ago. Wanted it to run my home lab. It was only running Plex for a while, but I recently got Hermes going. It’s going to be very tempting to tinker with it forever. Amazing capabilities, and really nice that you can plug any AI model into it.