Jennifer Roberts (@Jen__Rob) header
Jennifer Roberts (@Jen__Rob) profile picture

Strategic research Initiatives @ Intapp. Anaytical thinker. Strategist. Leader.

St Paul, MN
Joined May 2015
Interesting look at the maturity of the use of data by legal marketing #incrementalgrowth #leimpf20
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One thing is clear from today’s workshop at #LEIMPF20 there is a lot of opportunity for BD to leverage data
So much fun presenting today at #IntappConnect on the application of engagement DNA for pricing legal services
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Great morning at the #IntappConnect partner summit with @schneider_j discussing market strategy and what’s next for innovation at Intapp
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It’s about understanding the DNA of a matter to get at actionable analytics. Thanks @MilesMcGoun @intapp #LMATech
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Just like the car phone the definition of CRM has changed. Stop thinking of CRM as a marketing fn and start thinking of it in terms of a client service platform. Great analogy @klyjen #ILTACON18
Its not just pricing a service to the client but also about how you deliver it - great take aways, enthusiastic panel and full house at @intapp session on impactful market trends #LMAP3
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A full house for today’s @intapp session on firm growth and client centric BD #LMA18
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You can’t trust a pirate and you can’t solve new problems with old solutions. Great message for legal marketers and BD during the keynote this AM at #LEIMPF18 with #captainphillips
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There is an intersection between BD and so many functions within the firm. They are frequently running after the same underlying problems. It’s time to collaborate around data. @mmedice #LEIMPF18