Growth Hacker | Viral content | Founder + Advisor | Data nerd | founder at (redacted)
Joined April 2020
- Tweets65.3K
- Following1.8K
- Followers27.4K
- Likes244K
Pinned Tweet
Been coding 12+ hours a day nonstop for almost 8 months now. Recently shifted to making viral content for the startup and it’s taking off 🙏 Sorry for being mia but I COMPLETELY detached from crypto, and don’t plan to return anytime soon. It’s a lose lose no matter what I try to do as hard as I tried to be helpful and educational there’s always the extreme negativity and attacking. Spending time in the hospital on 3 separate occasions last year was really the end of the line for me. Deleted all my socials on the devices and went fully into learning and practicing code. Isolated myself from the world the past months and honestly I’m so glad I did. I gained new fresh perspective on life, meaning, purpose and made significant improvements in my personal well being. I know nothing about the crypto world right now, I literally DO NOT have any interest in catching up with any of the current events or drama or whatever. I’m fully focused on my work and my goals. I’m sorry if you expected more from me, I really did give my all for years, but it will never be enough and I almost killed myself trying to please everyone.
I do not know if/when/how much/what I’ll be posting about here in the future. For those that said I “ran off with the subscription money”, no. I don’t even know how that is a serious statement, but I do want to try and provide any insight or value I can on business stuff here moving forward. No clue when or how much I will post. You don’t need to subscribe to me. Take the $5 and buy some AI credits and learn new stuff instead. It’s not that deep.
I hope everyone is doing ok and has been able to try new things and unplug from crypto for a bit, if you haven’t I strongly encourage a sabbatical. Only you have the power to change your outlook and path in life. It’s hard though, especially with so much emotion and finances at stake. I know it was incredibly difficult for me to unplug and I didn’t even realize how addicted to twitter I was. If you read all this I really do hope you’re well and I really do want to see as many people as possible live their dream. This world is messed up man and I know many of us have gone through some really tough stuff. There’s nothing that you can’t overcome if you have some close support and enough focus.
Here’s to the rest of 2025 and all the new adventures you have in store. Life is funny in how quickly time passes as more time passes. Love on your family, spend quality time with your friends. The internet will be here long after you are, don’t miss out on the best years of your actual life.
Cheers and love - Jason
Jay retweeted
ANNOUNCEMENT: over the next 10 weeks, i’m sharing the exact playbook we use to run tech ugc for your favorite brands
(cash app, grub hub, airlearn, cantina)
for free, all right here
here’s what i’ll be going over:
1. how to know if UGC can actually grow your app
2. how to build a business case for your first UGC test
3. what you need in place before you hire creators
4. how to plan your first 100 UGC videos
5. how to find the right creators
6. how to vet creators before you hire them
7. how to write a creator brief
8. what the first 30 days of a UGC program look like
9. how to tell if your UGC is actually driving growth
10. how to know when your UGC program is ready to scale
first "lesson" drops tomorrow. i hope you enjoy!
everyone seemed to be talking about running in-house ugc this week
so i'm putting together a FREE 10-step plan that tells you how to do it
credentials: i run ugc campaigns for teams like quizlet, substack + grubhub through @PlaykitUGC
begins right here next week. stay tuned
Jay retweeted
I like cursor vercel v0 supabase openrouter 21st dev hugging face theresanaiforthat resend (new dot email) HubSpot dotcursorrules post hog designmodo
This will save you hundreds of hours of research and trial and error. You can change your life with these here
How to use 👇
Funny that I was doing this stuff with @openrouter before your influencer du jour even knew about running a “council”.
The old saying it takes 10,000 hours to master something is turning into it takes 10,000 prompts to change your life.
Sometimes it feels like you’ve spent your whole life working for something with no results and nothing to show for it only to realize you were just a day away from the breakthrough.
There’s still millions of people who think the Earth is flat and you can’t figure out how to get a couple hundred paid users on your mobile app?
If there’s anyone building anything cool out there we should connect. Being an indie builder is hard sometimes.
Jay retweeted
so… the herdr plugin marketplace just passed 169 plugins and i've been going through them:
someone made one that renders your coding agents as pixel-art sheep on a farm. when a session ends, the sheep dies and is buried in the graveyard :(
and this isn't even my favorite one 👇🧵
Jay retweeted
I had a 9-5 job paying more than $400k and quit 6 months ago because it incrementally made my life boring and uninspired and degraded my quality of life and mental health
I always dreamed that one day I would be a full time founder and not rely on a biweekly paycheck. I had a voice in my head telling me to do something more exciting and with more impact than just maxing out 401k contributions and having 20 days of paid vacation per year in a “chill job”. I wanted to build something that was truly mine, that could financially support and intellectually satisfy me
And not because I wanted to have a bunch of money and be “rich”. Because I wanted to be in charge of my life, my vacations, my 10am on Tuesday and my 3pm on Thursday. I wanted to go to the gym in the middle of the day and generally spend my time as I see fit
But I was risk averse. I didn’t quit my job, instead I was a chronic side hustler / wantrepreneur. Built all sorts of small internet businesses that would make a little revenue but never enough to unchain from a stable salary. Dozens of these little businesses over the last 10 years. I knew (hoped) that one day, one of these projects would get traction or show disproportionate opportunity. Something will offer me escape velocity if I keep trying
Eventually I started posting daily videos online telling the story of a wantrepreneur, made some mobile apps, and began to earn a strong enough income outside of my 9-5 to finally take the bet on myself and leave my job. “golden handcuffs” is an accurate term. how can a 28yo walk away from his high income and low stress job? must be an idiot
Strangers on the internet insist you’re an idiot. Your parents and friends question your decision or reasoning. All conventional wisdom suggests to suck it up, keep your head down, hold onto that W2 income as long as you can, never let go, fill up your retirement 401k and Roth IRA for as long as possible and collect your RSUs and 2.7% annual raise every year until you can’t anymore.
Everyone is different. Don’t listen to other people projecting their risk aversion onto you. Be brave. Life is short. Don’t be a little bitch. Don’t give up and don’t settle. It’s your life we’re talking about. Romanticize it and chase your dreams. Don’t be a little bitch!
a 9-5 corporate job that pays $400K a year is like hitting the cosmic lottery. you have a higher quality of life than almost everyone that has ever lived in the history of the planet earth
Jay retweeted
how to find a good growth person:
everyone keeps asking where to find good growth people
(someone who understands UGC, Meta Ads, growth funnels)
it's contradictory, though
if someone is actually good at growth
(in a way that drives conversions, can control campaigns, determine ICP, etc)
they'd be building their own product.
instead, you need to be in the weeds training up talent. find the most ambitious 19 year old you can and give them the tools to iterate.
they won't know meta ads, won't fully understand UGC, and will probably make a LOT of mistakes.
BUT
they'll actually be invested in success. learning growth is 70% ambition and iteration and 30% raw talent.
no one legit will do growth for your startup for 150k / year.