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How to choose your early emoloyee advocates #socialmediaorg
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Traffic from employee-owned social media converts at a significantly higher rate over trad. marketing tactics. @sfemerick #socialmediaorg
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People trust employees more than the brand itself #socialmediaorg
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What does success look like? That you are able to keep doing what you are doing - @MorganSpurlock #socialmediaorg – at Florida, USA
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Great job @joyhays presenting how to integrate social media with other disciplines #socialmediaorg
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"If it's not on a deck, it's not real" @joyhays knows her subject matter very ... VERY well. #socialmediaorg Anyone else relate?
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Take out the platforms in social discussions. Talk about the value delivers to the biz. @joyhays #socialmediaorg
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Gold from @joyhays: #smm marketers make it harder on ourselves & trad. Marketers don't our world #socialmediaorg – at Florida, USA
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Yup --> "Traditional Marketers don't know our (#socialmedia pros) world. It's up to us to put it in their terms" - @joyhays #socialmediaorg
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Replying to @joyhays
@joyhays I really like the 4-tier approach. Good, insightful stuff. #socialmediaorg
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Preach on @joyhays
Loving the methods to managing up and working with internal teams.
#socialmediaorg
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"Come to the table early and understand your areas of interconnections and speak your company's language" - @joyhays #socialmediaorg – at Florida, USA
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Marketing is what you want to tell your audience. Advertising is how you get their attention. @joyhays #socialmediaorg
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Social media teams need to start with the business objectives, they can't argue with their own priorities @joyhays #socialmediaorg
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Come up with a few key themes that your priorities ladder up to and can guide social @joyhays #socialmediaorg
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Social is a long term storytelling effort @joyhays #socialmediaorg
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Replying to @joyhays
@joyhays from AT&T speaking on Media Mix @ #socialmediaorg "Social Media is the bridge between POE"














