And our most-read story of 2022? @ahazlett and @danoshinsky walk through five types of indie newsletter business models — and what you need to know about each to be successful. inboxcollective.com/five-typ…

Our no. 2 most-read story of 2022? @sarahjebner and Michael Hoole detailed how they built a massively successful survey strategy for the @FT. inboxcollective.com/financia…

Our no. 3 most-read story of 2022... @danoshinsky offers a few simple rules for writing a great subject line for your newsletter. inboxcollective.com/how-to-w…

No. 4 on our most-read of 2022 list... @RodriguezCommaJ explains how to use content and visual design to create emails that work for a wide range of subscribers. inboxcollective.com/creating…

Counting down our top 5 most-read stories of the year, starting with... @ahazlett talks with the @CltLedger about building a profitable new model for local news inboxcollective.com/the-char…

1) In the inbox, trust is hard to win and easy to lose. 2) When in doubt, be direct with your subject line. 3) Email is for action. 4) A good test starts with a great question. And six other lessons from @danoshinsky after a decade of working in email. inboxcollective.com/10-lesso…

A decade ago this week, I started working at BuzzFeed as their newsletter editor. Here's what I've learned after 10 years of building email teams, running tests, and sending thousands of newsletters inboxcollective.com/10-lesso…

A poorly-maintained list can be a dead giveaway that you’re not following best practices. Here are a few things to do to stay out of spam. inboxcollective.com/ask-a-de…

"I had another decision to make: keep the job — one with its share of headaches but also one populated by dear friends and a menagerie of delightful personalities — or go all in with the writing, propped-up by my newsletter income. I chose the latter." inboxcollective.com/chris-la…

Kyle Chayka didn’t set out to make Dirt a business. But as he ventured deeper into the world of Web3, an idea began to crystallize: “If this is the new wave of the internet, then maybe Dirt should use it as a business model and not just cover it.” inboxcollective.com/digging-…

Let's dig into @dirtxyz, a newsletter from @chaykak and @daisandconfused that examines streaming content and internet culture through a hyperintellectual lens. inboxcollective.com/digging-…

"Now I make my living as a full-time writer. The newsletter is a huge part of that, often providing half of my monthly income." — Chris La Tray inboxcollective.com/chris-la…

Will switching ESPs improve deliverability for your newsletter? @YannaTorry explains why it's not the quick fix you might expect. inboxcollective.com/will-swi…

Chris La Tray, a Métis storyteller based in Missoula, Montana, explains how launching a paid newsletter changed his writing career. inboxcollective.com/chris-la…

November's Not a Newsletter is here! notanewsletter.com/ Inside: -Fundraising ideas -Programmatic ad predictions -More thoughts on surveys ...and more!

Switching ESPs is a short-term fix. In the long run, you need to update your strategies to remain in the inbox. @YannaTorry explains why in the latest Ask a Deliverability Expert. inboxcollective.com/will-swi…

[new from @YannaTorry ] Will Switching ESPs Improve Deliverability For My Newsletter? inboxcollective.com/will-swi…

Perché ci siamo innamorati (di nuovo) delle newsletter? rollingstone.it/cultura/perc…