Segun Adebajo

ALT “If you aren’t acting according to your highest goals, then you still don’t know. If you still don’t know, then you aren’t going to have.” from “This One Statement Entirely Explains How To Be Successful” by Benjamin Hardy.

ALT “But only a human will think, Fishing is no good. If I could transform that lagoon over there into a place where I can breed fish, then I’d never have to go fishing again.” from “What is Customer Jobs? What is a Job to be Done (JTBD)?” by Alan Klement.

ALT “A bear trying to catch food by the river may think, I wish fishing could be made better, faster, or easier.” from “What is Customer Jobs? What is a Job to be Done (JTBD)?” by Alan Klement.

ALT “UX Designer is not a user experience generator, but a user feedback translator.” from “Booking.com — UX Analysis and Responsive Redesign” by Renee Lin.