Becki (@Hemming_Way) header
Becki (@Hemming_Way) profile picture

Insights Manager @freestyleint. Tweeting now and holding my peas.

Warwick, England
Joined April 2013
We’re geeking from the front row with @Brandwatch this morning. Time to hear all about 2018 content trends. #brandwatchbreakfast #bwbreakfast
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.@steverayson tells how we’ve become more passive on social media. 90% of posts now get less than 62 social media engagements. And the reasons behind this... - Content saturation growth - Rise in private sharing - Facebook algorithm changes #brandwatchbreakfast #bwbreakfast
Brilliant to hear from @gareth_ham on understanding networks at #bwbreakfast. - They’re online AND offline. - Not all relationships are created equal, there’s various strengths & directions of influence. - Campaigns don’t exist in a vacuum, context and insight is everything.
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Fancy joining team Manifest? We're expanding the London team and hiring at a range of levels from Intern to Account Director. Think you've got what it takes? Get in touch at Iwouldliketowork@Manifest.London.
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Important points being made about the significance of #diversity in creative #collaboration by @robynhfrost and @HFoenander. Across skill sets, career levels, backgrounds, interests and experiences... diversity is key for collaboration. #collaborationisking @gluglondon
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“If it ain’t broke, fix it anyway.” Wise words being shared on creative team structures and collaborative process tonight. We hear you @gluglondon. Skills over job titles. #collaborationisking
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Overheard at #avotrends2018 - on average a user will scroll the height of the Empire State Building on Facebook per day. We’ve become much more passive users who scroll more and click less. #socialmediamarketing #socialmediainsights
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.@elliemcarter and @Hemming_Way are seated and ready to hear the hot social media trends of 2018 IRL at @GA_London. #avotrends2018
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Influencer relations is broken. Isn’t it about time for an influencer relations model that benefits both the brand and the influencer. We're not talking about a monetary transaction, but something that works long term. Enter Roger. manifest.rocks/blog/influenc… #InfluencerMarketing
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.@TimeOutLondon is triggering @ManifestSTO withdrawal symptoms. I miss you Swedish superstars! 🇸🇪 Can’t wait to have you over here for a Christmas shindig very soon.
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Tag teaming the #DataDriven marketing geekery @CampusLondon with @Emmylouisejane. What Monday nights were made for. 😎 xitter.cf/manifestldn/status/935…
Time to chat all things #DataDriven #Marketing with @jillquick at Google @CampusLondon. Lesson number one from Jill: don’t fall for data vomit.
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🎖️If her @LondonMarathon running wasn’t enough #inspo, @Hemming_Way’s NERDING OUT & support got her the Inspiration award. 🤓 #ManifestAwards
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When our ExecCommittee meets, our LoCommittee discusses the important business of the day too. Lunch.
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Communicating the true value of social media with @EricStoller & @Meltwater. #OutsideInsight
Loving the ratio of emoji to slides in @EricStoller’s presentation this morning @Meltwater. #OutsideInsight
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#ThursdayClub is nearly ready. Are you? Head on over for beers, bubbly and bants after 6pm tomorrow. Be rude not to.
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Facebook & YouTube are prioritising long form video content in their algorithms atm so these are good things to know. #outsideinsight xitter.cf/manifestldn/status/907…
Understanding social media content algorithms w/ @dannydenhard... 90 secs = long form Facebook video. 20mins = long form YouTube video.
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We've opened with the addiction of social media dopamine hits & the battle for our time with @Meltwater & @dannydenhard.
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We only went and turned 8 years old. All of the thanks and love go out to every single Manifestee that has helped to make this thing happen.
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