As @Meta pushes further into enterprise AI with @Muse, businesses have new opportunities to integrate AI into how they operate, but it also raises questions for marketers around trust, data and where their dollars are being spent. Our SVP of Services, Jeremy Schulkin, weighed in with @MarketingBrew on what Meta’s latest move could mean for businesses and marketers. Read the full feature: marketingbrew.com/stories/me…

Are meetings necessary?

Hawkefest 2026 was our biggest one yet! ⚔️🎡✨ More than 1,500 founders, marketers, operators, creators, and business leaders took over the Santa Monica Pier for a day built around big ideas, real connections, and a lot of fun. Nearly 10 years into Hawkefest, the mission is still the same: create the exact opposite of a traditional business conference. Thank you to every speaker, sponsor, partner, attendee, and member of the Hawke Media team who made this possible.

TikTok Shop is one thing. Going LIVE is another. 🛍️ LIVE lets brands demo products, answer questions in real time, and turn content into a shopping experience. We recently brought Yes Day into the Hawke studio for a fully produced TikTok Shop LIVE. Now we’re bringing that capability to more brands. Interested? DM us “LIVE” to learn more.

BIG NEWS! 🚀 We’re SO excited to announce Hawke Media’s acquisition of @Rocket55Agency, one of Minneapolis’ most established digital marketing agencies and our largest acquisition to date! With 18 years of experience across SEO, paid media, web development, RevOps, content, AI visibility and digital strategy, Rocket55 brings deep expertise and a strong presence across the Midwest. Together, we’re expanding what we can do for brands at every stage of growth with more specialized expertise, broader capabilities and the horsepower to take on even bigger opportunities. 🔥 Welcome to The Nest, Rocket55! 🤝 Read the full announcement: hawkemedia.com/insights/hawk…

We’re still not over having @VanessaHudgens & Oliver Trevena at Hawkefest 🤩🎡 They joined us on the Santa Monica Pier to talk about the story behind @drinkcaliwater, spotting an opportunity in an untapped category, and building a brand that stands out in a crowded beverage market. Thanks for bringing the energy and keeping Hawkefest hydrated with plenty of Caliwater!!💧🩵

Our founder and CEO, @ErikHuberman recently sat down with @360MarTech to talk about where marketing is headed and what brands need to be paying attention to right now. From AI changing how consumers discover brands to increasingly fragmented customer journeys and the end of one-channel growth, the way brands reach and engage customers is changing fast. But the fundamentals still matter: know your customer, build a brand people care about, and create something actually worth paying attention to. Thank you to MarTech360 for featuring Erik and sharing the conversation! Read the full interview 👉 martech360.com/voices/martec…

You could have your biggest BFCM ever and still not know what actually drove the sales. Creator posts, paid ads, email, promo codes, coupon sites. When everything is working at once, it gets harder to know what actually influenced the purchase and what simply got the credit. That matters when you’re deciding who to keep paying. Our Affiliate + Influencer Holiday Playbook breaks down how to measure what your creators are actually driving, protect your promo codes, and know who’s worth rebooking after the holiday rush. Download the free playbook 👉hawkemedia.com/receipt-vol-4…

We’re excited to see our Founder & CEO, @ErikHuberman, take the stage at SoCom LA in Manhattan Beach on October 15! If you’re a founder, operator, or marketer trying to figure out where content, community, and commerce are headed next, this is a room you want to be in. Erik will be joining leaders from TikTok, Amazon, YouTube, Snap, and more for a day of great conversations and fresh perspectives on where the industry is going. If you haven’t already, register here: socommsummit.com/events/la-2…

We had an absolute BLAST at Hawkefest! ⚔️🎡🔥 A few moments from an unforgettable day on the Santa Monica Pier.

WHAT. A. DAY. ⚔️🎡🔥 Hawkefest 2026 officially took over the Santa Monica Pier, and the energy was unreal. 1,500+ founders, marketers, entrepreneurs, creators, and business leaders came together for a day packed with big conversations, new connections, incredible activations, and a whole lot of fun. From @robdyrdek, @VanessaHudgens, @fionama and so many more taking the stage, to everything happening across the Pier, this was our biggest Hawkefest YET. Thank you to every speaker, sponsor, partner, and person who showed up and made it happen. We’re still taking it all in. 👀 So much more Hawkefest content to come. Until next year!

Tomorrow, we take over the Santa Monica Pier. 🎡🌊 From founders and entrepreneurs to brand builders and industry leaders, we’ve got a full day of conversations you won’t want to miss. Check out the full main stage agenda and start planning your day. Still need your ticket? Applications close TODAY at 8 PM PT. This is your last chance to join us on the Pier. Apply now at hawkefest.com

Tomorrow, we take over the Santa Monica Pier. 🎡🌊 The Hawkefest 2026 Main Stage agenda is officially here. From founders and entrepreneurs to brand builders and industry leaders, we’ve got a full day of conversations you won’t want to miss. Swipe through the schedule, plan your day, and get ready for Hawkefest. Haven’t gotten your ticket yet? Applications close TODAY at 8 PM PT. This is your last chance to join us on the Pier. Apply now at hawkefest.com

We’re SO excited to welcome @VanessaHudgens and Oliver Trevena, co-founders of @drinkcaliwater, to Hawkefest at the Santa Monica Pier this Thursday! 🎡 🌊✨ They’ll be taking the Hawkefest stage to talk entrepreneurship and what it takes to stand out in a crowded category. And there’s more: Caliwater is officially the Hydration Sponsor of Hawkefest! 💧 Expect plenty of Caliwater throughout the Pier to keep everyone hydrated all day long. We’re officially TWO DAYS AWAY. There’s still time to join us. Grab your ticket at hawkefest.com 🎟️

5 years ago, Rachael Bly joined Hawke Media. Today, it’s hard to picture how we’d deliver without her. As our SVP of Services, Rachael leads our Web, SEO/Content, and Lifecycle teams, making sure our people, our work, and our clients are always moving forward. She’s also someone who tends to see what’s coming before everyone else does. Rachael helped build our SEO/GEO practice from the ground up, recognizing how AI was changing search before most of the industry was even talking about it. But ask anyone who works with Rachael, and her impact goes way beyond the work. She’s candid, supportive, always ready to jump in when things get tough, and genuinely invested in helping her teams grow. When there’s a problem, she’s already thinking about the solution. When her team wins, she’s the first one cheering them on. 5 years of raising the bar, pushing Hawke forward, and making the people around her better. We’re lucky to have you, Rachael!

These 4 things can make the difference between someone browsing and someone actually buying: 1️⃣ A welcome offer that gives them a reason to convert 2️⃣ An About page that tells the story behind the brand 3️⃣ A seamless shopping experience with as little friction as possible 4️⃣ Testimonials that build trust with new customers Curious about what could be holding your website back? Let’s find out 👉 hubs.ly/Q04fbj4J0

Hawkefest is officially ONE WEEK AWAY! ⚔️ 🌊 🎡 On October 1, our annual anti-conference is taking over the Santa Monica Pier for a full day of big ideas, unexpected conversations, immersive experiences, and the people building what’s next. We’re trading fluorescent lights for the Pacific breeze and traditional networking for an immersive, Renaissance-inspired experience built around big ideas, real conversations, and the people shaping what’s next. Join 1,500+ business leaders for one of the most unconventional business gathering in marketing. Your last chance to join us at the Pier is here. Apply now at hawkefest.com