@360MarTech

Redefining Marketing Technology through News, Views and Interviews.

Joined January 2022
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๐–๐ก๐ฒ ๐Ÿ”๐ŸŽ% ๐จ๐Ÿ ๐Œ๐š๐ซ๐ญ๐ž๐œ๐ก ๐ˆ๐ง๐ฏ๐ž๐ฌ๐ญ๐ฆ๐ž๐ง๐ญ๐ฌ ๐…๐š๐ข๐ฅ (๐€๐ง๐ ๐‡๐จ๐ฐ ๐ญ๐จ ๐€๐ฏ๐จ๐ข๐ ๐ˆ๐ญ) Read Complete Article: martech360.com/b2b-tech/why-โ€ฆ #B2Btech #customerexperience #marketingautomation #marketingtechnology #Martechadoption #martechintegration #MartechInvestments
๐–๐ก๐ฒ ๐Ÿ”๐ŸŽ% ๐จ๐Ÿ ๐Œ๐š๐ซ๐ญ๐ž๐œ๐ก ๐ˆ๐ง๐ฏ๐ž๐ฌ๐ญ๐ฆ๐ž๐ง๐ญ๐ฌ ๐…๐š๐ข๐ฅ (๐€๐ง๐ ๐‡๐จ๐ฐ ๐ญ๐จ ๐€๐ฏ๐จ๐ข๐ ๐ˆ๐ญ)

ALT ๐–๐ก๐ฒ ๐Ÿ”๐ŸŽ% ๐จ๐Ÿ ๐Œ๐š๐ซ๐ญ๐ž๐œ๐ก ๐ˆ๐ง๐ฏ๐ž๐ฌ๐ญ๐ฆ๐ž๐ง๐ญ๐ฌ ๐…๐š๐ข๐ฅ (๐€๐ง๐ ๐‡๐จ๐ฐ ๐ญ๐จ ๐€๐ฏ๐จ๐ข๐ ๐ˆ๐ญ)

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MarTech360โ€™S Weekly News Roundup With @twilio, @LinkedIn, #OmnicomMedia, @Similarweb, @PreciselyData, @smartlyio, #HorizonMedia, @Pinterest and More! Read More:ย martech360.com/news/cxo-moveโ€ฆ #Twilio #LinkedIn #Similarweb #Precisely #Smartly #HorizonMedia #Pinterest #Martech360
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#ProspectBase Promotes #LukeCook to Senior Business Development Manager for NAMER & LATAM Read More: martech360.com/news/cxo-moveโ€ฆ #MarTech #B2BMarketing #DemandGeneration #BusinessDevelopment #B2BSales #SalesLeadership #ProspectBase #Marketing

ProspectBase Promotes Luke Cook to SB Development Manager

ProspectBase has promoted Luke Cook to Senior Business Development Manager for NAMER and LATAM, expanding his leadership responsibilities

martech360.com
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#OmnicomMediaUK Names #MattLamprell to Lead Martech & Data Solutions Read More:ย martech360.com/news/cxo-moveโ€ฆ #MarTech #MarketingTechnology #DataDrivenMarketing #AdTech #DigitalMarketing #MediaTechnology #B2BMarketing

Omnicom Names Matt Lamprell to Lead Martech & Data Solutions

Omnicom Media UK Names Matt Lamprell to Lead Martech & Data Solutions, after nearly 12 years at MG OMD to focus on marketing technology and data capabilities.

martech360.com
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#FunnelFuel Welcomes #ZoltanVagyoczky as Client Account Director for B2B Marketing Read More: martech360.com/news/cxo-moveโ€ฆ #MarTech #B2BMarketing #MarketingTechnology #B2BAdvertising #ABM #DemandGeneration #DigitalMarketing

FunnelFuel Names Zoltan Vagyoczky as Client Account Director

FunnelFuel has welcomed Zoltan Vagyoczky as Client Account Director for B2B Marketing and media professional who spanned technology, and B2B audiences.

martech360.com
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#HorizonCommerce and @Pacvue Expand Strategic Partnership to Connect Retail Media Planning, Activation and Measurement Read More:ย  martech360.com/news/stack-plโ€ฆ #BluCommerceintelligence #retailmediaplanning #Pacvue #HorizonCommerce #Martech360 #News #StackandPlatform
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๐“๐ก๐ž ๐’๐ก๐จ๐ฉ๐ฉ๐ข๐ง๐  ๐‰๐จ๐ฎ๐ซ๐ง๐ž๐ฒ ๐–๐ข๐ฅ๐ฅ ๐‚๐จ๐ฅ๐ฅ๐š๐ฉ๐ฌ๐ž ๐ข๐ง๐ญ๐จ ๐€๐ˆ ๐‚๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐š๐ญ๐ข๐จ๐ง๐ฌ ๐‘๐ž๐š๐ ๐‚๐จ๐ฆ๐ฉ๐ฅ๐ž๐ญ๐ž ๐€๐ซ๐ญ๐ข๐œ๐ฅ๐ž:ย  martech360.com/insights/martโ€ฆ #conversationalcommerce #MartechPredictions #Martech360 #messagingplatform #AIGuidedCommerce

The Shopping Journey Will Collapse Into AI Conversations

Discover how AI conversations collapse the traditional shopping journey. Explore how brands must adapt their conversational commerce strategy today.

martech360.com
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๐“๐ซ๐š๐๐ข๐ญ๐ข๐จ๐ง๐š๐ฅ ๐’๐ข๐ญ๐ž ๐’๐ž๐š๐ซ๐œ๐ก ๐ฏ๐ฌ. ๐ˆ๐ง๐ญ๐ž๐ง๐ญ-๐€๐ฐ๐š๐ซ๐ž ๐€๐ˆ ๐’๐ž๐š๐ซ๐œ๐ก ๐‘๐ž๐š๐ ๐‚๐จ๐ฆ๐ฉ๐ฅ๐ž๐ญ๐ž ๐€๐ซ๐ญ๐ข๐œ๐ฅ๐ž:ย  martech360.com/insights/martโ€ฆ #AIpoweredsitesearch #IntentAwareAISearch #TraditionalSiteSearch #KeywordBasedSearch #Martech360 #MartechBattles
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Advertising Week New York 2026 Where Marketing Meets Culture, Technology, and Business Read More: martech360.com/events/advertโ€ฆ #AdvertisingWeekNewYork2026 #Martech360 #marketing #media #advertising #technology #creativity #commerce #culture

Advertising Week New York 2026: Marketing Meets Culture Tech

Advertising Week New York 2026 brings marketing, media, advertising, technology and creative leaders together with 1,300+ speakers and 500 sessions.

martech360.com
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๐“๐ก๐ž ๐Œ๐š๐ซ๐ญ๐ž๐œ๐ก ๐๐ฅ๐š๐ฒ๐›๐จ๐จ๐ค ๐Ÿ๐จ๐ซ ๐Œ๐š๐ค๐ข๐ง๐  ๐๐ซ๐จ๐๐ฎ๐œ๐ญ ๐‚๐š๐ญ๐š๐ฅ๐จ๐ ๐ฌ ๐‘๐ž๐š๐๐ฒ ๐Ÿ๐จ๐ซ ๐€๐ ๐ž๐ง๐ญ๐ข๐œ ๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž ๐‘๐ž๐š๐ ๐‚๐จ๐ฆ๐ฉ๐ฅ๐ž๐ญ๐ž ๐€๐ซ๐ญ๐ข๐œ๐ฅ๐ž:ย  martech360.com/insights/martโ€ฆ #agenticcommerce #MartechPlaybooks #ShoppingGraph #Martech360

Agentic Commerce Playbook: Prep Product Catalogs For AI Bots

Prepare your brand for the future of AI shopping. This Martech playbook reveals how to optimize your product catalogs for agentic commerce success.

martech360.com
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CONNECT Marketing Executive Summit Fall 2026: Where Marketing Leaders Stop Chasing Activity and Start Proving Growth Read More: martech360.com/events/connecโ€ฆ #CONNECTMarketingExecutiveSummit #Martech360 #peerconversations #timelysessions #businesspriorities

CONNECT Marketing Executive Summit Fall 2026: Proving Growth

CONNECT Marketing Executive Summit Fall 2026 brings senior marketing leaders together to discuss AI, buyer behavior, growth strategy and business impact.

martech360.com
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MarTech Summit Boston 2026: Where Marketing Technology Stops Becoming More Complicated and Starts Becoming More Useful Read More: martech360.com/events/martecโ€ฆ #MarTechSummitBoston2026 #Martech360 #technology #AI #data #operations

MarTech Summit Boston 2026: Making Marketing Tech Useful

MarTech Summit Boston 2026 explores how marketing and technology leaders can simplify MarTech stacks, adopt AI and make smarter technology decisions.

martech360.com
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Content Marketing World 2026: Where Content Marketing Turns Insight into Impact Read More: martech360.com/events/contenโ€ฆ #Insight #ContentMarketingWorld2026 #Martech360 #brandleaders #interactiveexperiences #audienceunderstanding #strategy #creativity #measurement

Content Marketing World 2026: Turning Insight Into Impact

Content Marketing World 2026 explores how audience insight can drive impactful content, with 100+ sessions for marketers, strategists and brand leaders.

martech360.com
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B2B Marketing Leaders Forum ASIA 2026: Where B2B Marketing Gets Serious About Revenue, AI, and Leadership Read More: martech360.com/events/b2b-maโ€ฆ #B2BMarketingLeaders #Martech360 #marketingconference #AIadoption #marketingproductivity #customergrowth #revenue

B2B Marketing Leaders Forum Asia 2026: AI & Leadership

B2B Marketing Leaders Forum ASIA 2026 brings 300+ B2B CMOs and marketing leaders together in Singapore to discuss pipeline, revenue, growth and brand.

martech360.com
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2026 ANA Masters of Marketing Conference: Where Marketing Stops Chasing Growth and Starts Catalyzing It Read More: martech360.com/events/2026-aโ€ฆ #2026ANAMasters #CatalyzingGrowth #Martech360 #marketingconference #fragmentedmedia #consumerbehavior

2026 ANA Masters of Marketing: Catalyzing Growth

The 2026 ANA Masters of Marketing Conference explores how AI, media, consumer behavior, creativity, measurement and trust are shaping marketing growth.

martech360.com
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Transformational B2B CMO Assembly October 2026: Where B2B Marketing Meets the Innovation Economy Read More: martech360.com/events/transfโ€ฆ #B2BMarketingConversation #Martech360 #B2Bmarketing #digitaltransformation #buyerexpectations #Innovation

B2B CMO Assembly October 2026: Marketing Meets Innovation

Transformational B2B CMO Assembly 2026 brings global B2B marketing leaders together in Houston to discuss digital transformation and industry challenges.

martech360.com
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#Grab has named Abhishek Shetty as Regional Director & Head of Product Marketing. Read More: martech360.com/news/cxo-moveโ€ฆ #Grab #AbhishekShetty #ProductMarketing #MarTech #MarketingLeadership #ConsumerTech #SoutheastAsia

Grab Names Abhishek Shetty Regional Director, Marketing

Grab appoints Abhishek Shetty as Regional Director & Head of Product Marketing, leading product marketing across Mobility and Commerce.

martech360.com
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#Nift has named Don Bradford as Senior Director, Partnership Strategy and Solutions. Read More: martech360.com/news/cxo-moveโ€ฆ #Nift #DonBradford #CommerceMedia #MarTech #AdTech #Partnerships #MarketingTechnology

Nift Names Don Bradford Senior Director, Partnerships

Nift names Don Bradford as Senior Director, Partnership Strategy and Solutions, bringing marketing, technology and enterprise partnership experience.

martech360.com
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#Scorpion Brings Together @OpenAI, @tiktok_us, and @ServiceTitan to Help Home Services Businesses Get Ahead of the Shift to AI-Powered Search and Advertising Read More: martech360.com/news/media-grโ€ฆ #Scorpion #OpenAI #TikTok #ServiceTitan #Martech360 #News #AISearch

Scorpion Partners With OpenAI, TikTok and ServiceTitan

Scorpionโ€™s Home Services Growth Summit brought together OpenAI, TikTok, ServiceTitan, Thumbtack and Powerhouse Consulting Group to discuss changing advertising.

martech360.com
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#CatalystBrands LLC Moves Off Legacy Martech Stack to Power 1:1 Personalization Across Its Portfolio Read More: martech360.com/news/stack-plโ€ฆ #CatalystBrands #Martech360 #News #Attentive #SMS #email #push #AIdecisioning #ecommerce

Catalyst Brands Upgrades Martech Stack

Catalyst Brands, parent of JCPenney and other retailers, transitions to Attentiveโ€™s omnichannel platform for SMS, email, push and AI decisioning.

martech360.com
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#PerformAI Launches AI Commerce Operating System Read More: martech360.com/news/stack-plโ€ฆ #PerformAI #CommerceOperatingSystem #Martech360 #News #AICommerceOperatingSystem #productdiscovery

Perform.AI Unveils AI Commerce Operating System

Perform.AI launches its AI Commerce Operating System, connecting product discovery, purchasing and delivery while rebranding from Parcel Perform.

martech360.com
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