Director of Marketing Strategy for @HarperCollinsUK. Champion reader, eater and daydreamer. All opinions my own etc and so on.
Joined September 2011
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Huge congratulations to all the nominees and the winners at this year’s #Futurebook but particularly to winners @TheMJAP and @TheSelinaBrown who I have personally had the pleasure of working with 👏👏👏👏👏
Loved feeling like I was back in the room with absolute superstar @pollyosborn, deservedly named Leader of the Year at #Futurebook and to hear from the inspiring @TrapezeBooks Katie Packer - measured, warm, honest and wise - a genuine pleasure to listen to ❤️
Great reminders from this #Futurebook panel on what freelancers can add to our business and how to look after them! Remember to tag them, include them on round ups and in award nominations - they are part of the team too 💪
Are freelancers given the credit they deserve, and are we working with them in the best possible way?
Our panel discusses the "secret agents" of the book trade 📣
See the thread below for more #FutureBook insights or there's still time to join us remotely👉 thebookseller.com/events/fut…
ALT A blue and yellow background with images of Ruth, Mel, Katie, Eve and Julia. The FutureBook logo is in the top left corner and text reads: panel, secret agents, how freelancers can refresh our future.
Incredibly impressive session from Amanda D’Acierno on the future of audiobook publishing ‘AI is additive’, understanding how consumers interact with each platform is key and clear labelling where AI has been involved is vital #Futurebook
"There are so many uses of this technology, and I think we are all going to the extreme", Amanda discusses the uses of AI in audiobooks 🔊
"What lines don't you cross here?", asks Jon. "We put a tremendous amount of thought behind everything", says Amanda, touching on the role of the author's consent within these decisions. #FutureBook
ALT Amanda and Job on stage at FutureBook sat in light brown chairs.
Absolutely fascinating presentation from Abi Watson @EndersAnalysis on risks to the publishing industry and how we might overcome them (plus a quick delve into the world of Netflix algorithms) - so much food for thought
Abi Watson of @EndersAnalysis is sharing her knowledge of the most successful books-to-screen productions at #FutureBook this morning and looks into what the book trade can learn from other sectors.
Inspiring and rousing start to the morning at 2024’s #Futurebook championing bookshops’ ‘literary matchmakers’ with one vital message - ‘If you value them, show up for them’ thank you @FleurSinclair 👏👏👏
Joining us on stage is @fleursinclair to share the findings from the @BABooksellers' report on the value of high street bookshops and how we can better advocate for booksellers 📣
See the thread below for more #FutureBook insights or there's still time to join us remotely👉 thebookseller.com/events/fut…
ALT A yellow and blue background with an image of Fleur on it. The FutureBook logo is in the top left corner and the text reads: keynote, independent thinking, Fleur Sinclair, Sevenoaks Bookshop & The Booksellers Association
Hannah O'Brien retweeted
BREAKING NEWS The Collins Word of the Year is… brat.
Find out more about #CollinsWOTY 2024 and see the full list here: collinsdictionary.com/woty
#wordoftheyear #CollinsDictionary #brat #CollinsWOTY
Hannah O'Brien retweeted
We are thrilled to unveil the longlist for the 2024 4thWrite Short Story Prize! 🎉
The standard of entries was incredibly high, and we want to thank everyone who submitted a story.
Congratulations to our longlisted writers!
4thestate.co.uk/prize
Hear hear!
I loved this discussion with this brilliant lineup - though, as ever, it felt like there was far more to cover!
Thanks to superstar @miriamkate and the Bookseller team for organising not just our panel, but an entire day of enlightening, engaging and inspiring sessions. #MPConf
Hannah O'Brien retweeted
"We have chosen to support the ICR because we are so grateful for the research that it has done and continues to do for all cancers." – Jesse's mum told the @DailyMirror.
Show your support for Jesse and his cousins by donating 👇
justgiving.com/page/Jesse
Hannah O'Brien retweeted
Here is Jesse’s story. Thank you to @DailyMirror for sharing it.
Two-year-old Jesse was diagnosed with acute lymphoblastic leukaemia last year, which required him to learn to walk again.
This weekend, with his cousins, he's running to fundraise for our research. 💛
Read Jesse's story in the @DailyMirror 👇
mirror.co.uk/news/health/mum…
Hannah O'Brien retweeted
I love this from @nicholsonslater! While this is definitely a brilliant way for publishers to market books, we are frontline when it comes to customers buying books, it’s also incredible for booksellers!
"Have an open dialogue with booksellers," advises El Slater (@nicholsonslater), the building of those relationships is really important #MPConf
Hannah O'Brien retweeted
.@HannahOOBrien (@HarperCollinsUK) kicked off the day with a keynote on the 'weirdness' of publishing ⚡
"For all its foibles, publishing is an industry built on passion and storytelling". #MPConf
ALT Hannah on stage behind a lecturn at M&P
Hannah O'Brien retweeted
This panel was so articulate, thoughtful, pragmatic and kind. The first discussion I’ve seen presented that actually made me think publishing is moving positively forward in its boundaries processes. Bravo, panellists! Amazing work 💚🥰
Let’s dive in! @Yanmin_ZM is chatting to an expert panel on maintaining boundaries in the face of competing needs: Niamh Anderson (@LittleBrownUK), Vicki Watson (@vixadelic @harpercollinsuk), @hanmcmillan (@midascampaigns), (and behind the podium!) Silé Edwards (@nurnberg_agency)
Flapping our arms like birds, sex brainstorms in hotels, working within creative constraints and the inspiration of pizza express dough balls. Exceptional creative panel with @thatvickypalmer @hayleycamis @mollyflatt & a neuroscientist in the #Mpconf afternoon slot 🙌
‘As a team leader are you preventing stress or are you just letting it happen and then dealing with the fallout? Think about your people.’ Great questions from @vixadelic
#mpconf
‘Feeling responsible for a book’s success can be overwhelming. You can’t control work anxiety but you can control how you respond to it. Keep a folder of nice things people have said - this can make a huge difference.’ Great takeaways from this essential panel 💪#MPconf
How can communication, creativity and boundaries can produce better working relationships?
@Yanmin_ZM (@_TheFLIP), Silé Edwards (@nurnberg_agency), @hanmcmillan (@midascampaigns), Niamh Anderson (@LittleBrownUK) and Vicki Watson (@vixadelic @harpercollinsuk) join us at #MPConf✏️
ALT A yellow background with the outline of a purple book and images of Yanmin, Hannah, Vicki, Niamh and Sile. The M&P logo is in the top left corner and in purple and black text rfeads: panel, The FLIP presents steering the stakeholders: maintaining balance and boundaries in the face of completing needs
Colliding concepts, impossible conversations that you can have privately - using AI as ‘allied intelligence’ to drive creative inspiration. Thought-provoking stuff from @Shimmr_AI #MPconf
We are now welcoming to the stage our AI gurus George Walkley, Sara Lloyd and Nadim Sadek for short talks on the technology: its practical uses, existing insight and near-future implications ⚡ #MPConf
ALT A purple background with the outline of a yellow book with images of Sara, George and Nadim. The M&P logo is in the top left corner and ion white and yellow text reads: talks, the AI sessions: practical and potential applications for your campaigns.
And a shout out from George Walkley to @Cstoreyy for her straight talking advice ‘To understand TikTok you have to be on TikTok’ 💪💪💪