James Doakes

I am so proud of our team at @CoffeeBrandCo. We could have went the cheap max profit route, cringe political branding mid-tier beans, and a short lifespan, instead we went the "make no money for years and build an actual a-political brand" route. We're closing in on 4 years in business, I own 100% of the company, have dozens of staff that make the system go and now we're on the doorstep of being able to have our product on the shelves at Wal-Mart. We're dominating Amazon and just put into place a massive new sales channel that is going to help drive down costs via larger volume and finally unlock retail shelves. Yea, we could have made a lot of cash on "liberal tears" blends and stuff like that but the goal was never to simply extract cash from viewers, it was to focus on quality, customer service & consistency. We're about to have ownership in all aspects of fulfillment, dial in our logistics and hopefully unlock grocery by fall. We won't make much on the Walmart shelves but unlocking that volume will open up so many more amazing opportunities. The coffee market is as saturated and competitive as it gets and thanks to the fanatical support of my viewers we unlocking a real opportunity to take this from "Youtuber coffee" to a legitimate competitor for the likes of "Bones Coffee" and more. I am so excited for the next 90 days, if things fall right, you'll be able to pick up our products in your local grocery stores before the end of the year. I am so humbled and so thankful for all of you, there is ZERO chance we force our way into this market, and now, we're not just nipping at heels, we're becoming an undeniable force.