@GoldManeDesign

MA Philologist | Frontend Dev | UX/UI Exploring how words & pixels influence consumer behaviour & sharing ideas worth putting into practice. #MorningClassroom

Joined February 2021
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My dream and mission is to create web designs for canine-focused companies that convert so businesses thrive, pet parents solve their problems, pets feel loved & live better lives, and shelter dogs finally find their forever HOME 🏡🐾 #GoldManeDesign 🦊💚
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#MorningClassroom PS. I've included the full quote in the ALT text. 🦊 💚
Morning Classroom chalkboard featuring the quote: "At its very core, marketing is storytelling. The best advertising campaigns take us on an emotional journey - appealing to our wants, needs, and desires - while at the same time telling us about a product or service." — Melinda Partin Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "At its very core, marketing is storytelling. The best advertising campaigns take us on an emotional journey - appealing to our wants, needs, and desires - while at the same time telling us about a product or service." — Melinda Partin Curated by @GoldManeDesign

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#MorningClassroom
Morning Classroom chalkboard featuring the quote: "The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come." — Steve Jobs Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come." — Steve Jobs Curated by @GoldManeDesign

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#MorningClassroom
Morning Classroom chalkboard featuring the quote: "The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon." — Brandon Sanderson Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon." — Brandon Sanderson Curated by @GoldManeDesign

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#MorningClassroom
Morning Classroom chalkboard featuring the quote: "Sometimes reality is too complex. Stories give it form." — Jean-Luc Godard Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "Sometimes reality is too complex. Stories give it form." — Jean-Luc Godard Curated by @GoldManeDesign

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#MorningClassroom
Morning Classroom chalkboard featuring the quote: "We are all storytellers. We all live in a network of stories. There isn't a stronger connection between people than storytelling." — Jimmy Neil Smith Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "We are all storytellers. We all live in a network of stories. There isn't a stronger connection between people than storytelling." — Jimmy Neil Smith Curated by @GoldManeDesign

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Your customer is the hero. Your brand is the guide. That simple shift can change how you tell your story, design an experience and communicate value. Over the next 10 days, let's explore the power of storytelling. 🧵
Ilona Goldmane 🦊
@GoldManeDesignOct 17
Make your customer the hero. Become their guide. Your customers aren't looking for a brand that boasts about how brilliant it is. They're looking for a way to solve a problem, overcome a challenge or achieve something that matters to them. Your job? Help them get there. 🧵 0/4 👇
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Morning Classroom chalkboard featuring the quote: "Take a risk and keep testing, because what works today won't work tomorrow, but what worked yesterday may work again." — Amrita Sahasrabudhe Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "Take a risk and keep testing, because what works today won't work tomorrow, but what worked yesterday may work again." — Amrita Sahasrabudhe Curated by @GoldManeDesign

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#MorningClassroom
Morning Classroom chalkboard featuring the quote: "Don't push people to where you want to be; meet them where they are." — Meghan Keaney Anderson Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "Don't push people to where you want to be; meet them where they are." — Meghan Keaney Anderson Curated by @GoldManeDesign

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#MorningClassroom
Morning Classroom chalkboard featuring the quote: "The best marketing strategy ever: CARE." — Gary Vaynerchuk Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "The best marketing strategy ever: CARE." — Gary Vaynerchuk Curated by @GoldManeDesign

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What brand has earned a permanent place in your mind - and why? 💭 #MorningClassroom
Morning Classroom chalkboard featuring the quote: "Products are made in the factory, but brands are created in the mind." — Walter Landor Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "Products are made in the factory, but brands are created in the mind." — Walter Landor Curated by @GoldManeDesign

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Great marketing puts the customer at the centre. It should: 1️⃣ Empower people with knowledge that helps them make confident choices. 2️⃣ Guide them towards a solution, making the customer the hero - not the brand. 3️⃣ Earn trust through clarity, honesty and genuine value instead of pressure. What else would you add to the list? 🦊💚
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Morning Classroom chalkboard featuring the quote: "Help your customers and you help your business." — Leo Burnett Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "Help your customers and you help your business." — Leo Burnett Curated by @GoldManeDesign

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Make your customer the hero. Become their guide. Your customers aren't looking for a brand that boasts about how brilliant it is. They're looking for a way to solve a problem, overcome a challenge or achieve something that matters to them. Your job? Help them get there. 🧵 0/4 👇
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3/4 - Your product is the tool. Features explain what your product does. Benefits show how it can make someone's life or work better. Don't just describe the tool. Show people what they could achieve with it.
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4/4 - How can you put this into practice? 💬 Name a problem your customers recognise. 🎯 Show how your solution helps them make progress. ⭐ Share genuine customer stories, reviews and results. And keep the spotlight on their success, not your brilliance. What's your biggest takeaway? 🦊 💚
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Whose story does your marketing tell - yours or your customer's? ⬇️ #MorningClassroom
Morning Classroom chalkboard featuring the quote: "Make your customer the hero of your stories." — Ann Handley Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "Make your customer the hero of your stories." — Ann Handley Curated by @GoldManeDesign

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The formula for high-quality content? It's multiplication, not addition. 🧮 Utility × Inspiration × Empathy = Quality Content 🛠️ Utility: Solve a real problem. ✨ Inspiration: Bring in data, creativity or a fresh perspective. ❤️ Empathy: See the world through your reader's eyes. As Ann Handley explains in Everybody Writes, if any one factor is missing, the whole formula breaks down. Which factor do you think content creators overlook most often? 🦊 💚
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Trust grows over time rather than through one big push. ⬇️ #MorningClassroom
Morning Classroom chalkboard featuring the quote: "Content Marketing is a commitment, not a campaign." — Jon Buscall Curated by @GoldManeDesign

ALT Morning Classroom chalkboard featuring the quote: "Content Marketing is a commitment, not a campaign." — Jon Buscall Curated by @GoldManeDesign

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