@GlobalWordsmith

Interim Content Director | ex @PayPal @ThreeUK @SGS_SA | #contentstrategy #digitaltransformation

 England, United Kingdom
fiftywords.co.uk
Joined August 2014
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5Media
Word of the Year 2022 merriam-webster.com/words-at…
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BCG | Climate Strategies Must Include Adaptation and Resilience on.bcg.com/3ff6HPf via @BCG

Climate Strategies Must Include Adaptation and Resilience

Reducing greenhouse gas emissions is essential—but so is building adaptation and resilience into your climate strategy. Here’s what BCG experts have to say.

bcg.com
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BCG | The Strategic Race to Sustainability on.bcg.com/3uY9CRn via @BCG

The Strategic Race to Sustainability

To get beyond the starting line, CEOs need to approach the challenges of sustainability from a strategic and value-creation perspective in terms of both the questions they ask and the answers they...

bcg.com
Going Greek: 7 Words from the Greek Alphabet merriam-webster.com/words-at…

Going Greek: 7 Words from the Greek Alphabet

We borrowed another language's letters to create these English words.

merriam-webster.com
Why the New Competitive Advantage Demands Sustainability on.bcg.com/350jj3V
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BCG | The Secrets of Sustainability Front-Runners on.bcg.com/2ROfdck via @BCG
How Vistaprint built a masks ecommerce experience in two weeks econsultancy.com/how-vistapr…

How Vistaprint built a masks ecommerce experience in two weeks

Emily Shirley, General Manager UK and Ireland, explains how Vistaprint pivoted to design a new ecommerce experience in just two weeks, what the team has learned from the venture.

econsultancy.com
BCG | Work Will Never Be the Same—Savvy Business Leaders Are Adapting to Change That’s Already Here on.bcg.com/35IPLsX via @BCG

Work Will Never Be the Same—Savvy Business Leaders Are Adapting to Change That’s Already Here

The pandemic has caused unprecedented organizational disruption. But it also has offered valuable lessons about the way we work—and created significant opportunities.

bcg.com
Preparing for Google’s Page Experience update: what should marketers do between now and May? econsultancy.com/preparing-g…

Google’s Page Experience update: what should marketers do to prepare?

Practical tips, advice and recommendations from four marketing experts on how SEO and marketing teams can optimise for Core Web Vitals and Page Experience.

econsultancy.com
I've just published my latest article on structured content at fiftywords.co.uk a case study on how to deliver content seamlessly to your customers #contentstrategy #structuredcontent
BCG | Hybrid Work Is the New Remote Work on.bcg.com/32PIfLA #remoteworking

Hybrid Work Is the New Remote Work

Leaders should be managing remote working conditions amid the uncertainty of today and prepare for and optimize the hybrid working models of tomorrow.

bcg.com
You've probably been taught at some point that certain words should never, ever start a sentence. This week on Word Matters, we look at why that is advice you should ignore. podcasts.apple.com/us/podcas…

How *Not* to Start a Sentence

Podcast Episode · Word Matters · September 30, 2020 · 22m

podcasts.apple.com
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The Digital Path to Business Resilience on.bcg.com/399OJX4 via @BCG
I've just supported Villager by @cox_tom at @Unbounders unbound.com/books/villager/p…
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How an enhanced site search experience helped Three navigate the coronavirus pandemic econsultancy.com/how-site-se…

How an enhanced site search experience helped Three navigate the coronavirus pandemic

Jon Buss, MD at Yext, shares how site search is serving Three’s customers during the pandemic.

econsultancy.com
Three overhauls online CX strategy with Yext Answers decisionmarketing.co.uk/news…

Three overhauls online CX strategy with Yext Answers - DecisionMarketing

Three overhauls online CX strategy with Yext Answers. Mobile network implements platform which provides a seamless approach for customer enquiries

decisionmarketing.co.uk
Thank you to our brilliant community. In just a few months, our linguists came together to translate 2 million words of lifesaving information about #COVID19. bit.ly/3cRFvPC
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What you need to know about Google’s new page experience ranking signal econsultancy.com/what-you-ne… #ux #CustomerExperience

What you need to know about Google’s new page experience ranking signal

Google has announced a new signal dubbed page experience that it plans to incorporate into a ranking change sometime next year. Here’s what you need to know about it.

econsultancy.com
Proud to be working with the amazing team @10millionmasks empowering communities to make and distribute reusable face masks
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A fifth of large enterprises are investing in digital transformation initiatives during the coronavirus pandemic econsultancy.com/a-fifth-of-… #digitaltransformation

A fifth of large enterprises are investing in digital transformation initiatives during the...

Of >300 large enterprise respondents in Econsultancy’s recent survey, 19% say they have increased spending in strategic initiatives such as digital transformation for H1 2020.

econsultancy.com
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